Exam 10: Consumer Choice and Behavioral Economics

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You wish to buy only one CD.Use the rule of equal marginal utility per dollar to determine which one to purchase: (a)Drake's latest CD for $15 which gives you 75 units of utility,or (b)Bob Dylan's "Shadows in the Night" for $10 that gives you 100 units of utility?

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Giffen goods

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________ is an experiment that tests the significance of fairness in consumer decision making.

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Vinny consumes tacos and chicken wings.To keep his utility constant,he must consume more tacos if he consumes fewer chicken wings.This means that

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In an experiment that employed the dictator game,economists at Cornell University gave student "allocators" the option of dividing $20 in only two ways (a)$18 for themselves and $2 to another student,or (b)$10 for themselves and $10 to another student.What was one result from this experiment?

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Uber has come under criticism for its surge pricing because consumers see it as

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The iPod is a product without any significant network externalities.

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If Valerie purchases ankle socks at $5 and gets 25 units of marginal utility from the last unit,and bandanas at $3 and gets 12 units of marginal utility from the last bandana purchased,she

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In order to derive an individual's demand curve for salmon,we would observe what happens to the utility-maximizing bundle when we change

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Suppose Barry is maximizing his utility from consuming used paperback novels and audio books.The price of a used novel = $4 and the price of an audio book = $8.If the marginal utility of the last novel was 32 units of utility (utils)what was the marginal utility of the last audio book purchased?

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Costs that have already been incurred,and which cannot be recovered,are known as

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A consumer's utility-maximizing combination of goods is given by the bundle that corresponds to the point on

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Consider a good whose consumption takes place publicly.Your decision to buy that good depends

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Figure 10-8 Figure 10-8   -Refer to Figure 10-8.Given the budget constraint in the diagram,which of the following statements is false? -Refer to Figure 10-8.Given the budget constraint in the diagram,which of the following statements is false?

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The economic model of consumer behavior explains how consumers' tastes and preferences are formed.

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The amount of income a consumer has to spend on goods and services is known as

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A consumer maximizes her total utility from a bundle of goods when her marginal utility from each good is equal.

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Consider the following factors: A.culture B.religion C.customs D.prices E.income Which of the factors above are likely to influence the choices consumers make?

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Economists have shown that when the ultimatum game experiment is carried out,both allocators and recipients act as if fairness is important.

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Before digital photography,most film processing companies had a policy of printing every picture on a roll of film and allowing customers to request a refund for pictures that were not clearly developed.The companies did this knowing that most customers did not ask for refunds.This was an example of consumers

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