Exam 8: Managing Strategy and Strategic Planning

Fox News covers stories from a right of center political point of view.They use a(n)____ strategy.All reporters say they have no bias.

Bic pens work great and sell for about ten cents a pen.Bic uses a(n)____ strategy.

Which of these is concerned with the changes in the sales volume of a product during its existence?

Coca-Cola sells soft drinks,bottled water,and sports drinks.This is an example of

The business-level strategy is more focused than the ____________________ strategy.

Business-level strategy focuses primarily on

According to the Miles and Snow typology,the ____________________ strategy take a mid-range approach and attempts to move into new market areas at a deliberate and carefully planned pace.

Google is a highly successful search engine site.It maintained that expertise and tried to expand into mobile devices.It used a(n)____ strategy.

Organizational ____________________ are skills and capabilities that enable an organization to conceive of and implement its strategies.

One action that an organization may take with respect to an SBU classified as a dog is to sell it.It seems odd that one organization would want to buy another's dog.Which of the following might explain such a purchase?

In the Miles and Snow typology,the ____________________ strategy has no consistent strategic approach.

Which of the following is NOT an international business strategy?

Mrs.Fields was the first high quality,high priced cookie.Its success attracted competition.Mrs.Field's slowed growth to focus on making current operations more profitable.This is an example of a ____ strategy.

Network news programs have been losing viewers for years.They all cover stories from left of center in the political spectrum.Fox News saw ____ and covers stories from right of center.The reporters all say they have no bias.

In their book In Search of Excellence,Peters and Waterman found that successful companies "stuck to their knitting." In other words,they concentrated on those things that they do well.To which component of organizational strategy does this idea most directly relate?

A(n)____ strategy is a pattern of action that develops over time in an organization in the absence of missions and goals,or despite missions and goals.

The ____ strategy is the most conservative approach in the Miles and Snow classifications of business strategies.

____________________ is an international strategy in which the company uses the core competency it developed at home as its main competitive weapon in the foreign markets that it enters.

The starting point in formulating strategies is usually

Conglomerates compete in dozens or even hundreds of markets.