Question 1

List the four main determinants of Porter's competitive advantage of nations and describe each.

Accepted Answer

-Factor conditions - a nation's position in factors of production necessary to compete in a given industry, such as infrastructure or skilled labour
-Demand conditions - the nature of demand at home for the company's product or service
-Related and supporting industries - the presence or absence in the nation of supplier industries and related industries that are internationally competitive
-Firm strategy, structure and rivalry - the conditions in the nation governing how companies are created, organised and managed, and the nature of domestic rivalry

Question 2

The elements of the value chain related to offshoring/outsourcing are confined to manufacturing and the supply of raw materials.

Accepted Answer

A) True 
 B)False  False

Question 3

Michael Porter (1990) suggests that the determinants of national competitive advantage for an industry can include:

Accepted Answer

A)  related supporting industries. 
B)  firm strategy and structure. 
C)  factor conditions. 
D)  demand conditions. 
E)  all of the above. 
A)  related supporting industries. 
B)  firm strategy and structure. 
C)  factor conditions. 
D)  demand conditions. 
E)  all of the above. E

Question 4

What are some major advantages and disadvantages of niching in international marketing?

Accepted Answer

Niching can be hugely profitable in that

Question 5

Where the nature of the product is such that technical specifications are critical, a firm tends to take a standardised approach.

Accepted Answer

A) True 
 B)False

Question 6

Where a country has high attractiveness and the competitive strengths of the firm are high, a firm should look to license its product.

Accepted Answer

A) True 
 B)False

Question 7

Michael Porter (1980) suggests that the threat of competition can come from any one of five different areas. These include:

Accepted Answer

A)  disposable products, new entrants and the rivalry of competitors. 
B)  new entrants, existing competitors and information technology. 
C)  substitute products, new entrants and the rivalry of competitors. 
D)  new entrants, substitute products and information technology. 
E)  none of the above. 
A)  disposable products, new entrants and the rivalry of competitors. 
B)  new entrants, existing competitors and information technology. 
C)  substitute products, new entrants and the rivalry of competitors. 
D)  new entrants, substitute products and information technology. 
E)  none of the above.

Question 8

Using Porter's five forces model of industry competition, the threat of a supplier to an established producer is likely to be increased when:

Accepted Answer

A)  supply items are a major portion of the product cost. 
B)  switching costs are high. 
C)  there is a high number of qualified suppliers. 
D)  all of the above. 
E)  options A and B only. 
A)  supply items are a major portion of the product cost. 
B)  switching costs are high. 
C)  there is a high number of qualified suppliers. 
D)  all of the above. 
E)  options A and B only.

Question 9

Better access to employees and suppliers together with lower transaction costs can be provided through the use of clusters.

Accepted Answer

A) True 
 B)False

Question 10

If a company moves towards a linear focus for its value chain, concentrating on what is next in line, there is a possibility that:

Accepted Answer

A)  relationships with current customers will be neglected. 
B)  current performance will not improve. 
C)  current customers will be disadvantaged. 
D)  the current chain will not be improved. 
E)  all of the above. 
A)  relationships with current customers will be neglected. 
B)  current performance will not improve. 
C)  current customers will be disadvantaged. 
D)  the current chain will not be improved. 
E)  all of the above.

Question 11

A competitive new entrant into a market would prefer the entrance cost to be high to dissuade other competitors from also entering the market.

Accepted Answer

A) True 
 B)False

Question 12

Downstream activities create competitive advantages that tend to be country specific because they are usually related to:

Accepted Answer

A)  offshoring. 
B)  reputation. 
C)  outsourcing. 
D)  organisation. 
E)  logistics. 
A)  offshoring. 
B)  reputation. 
C)  outsourcing. 
D)  organisation. 
E)  logistics.

Question 13

Governments can significantly influence national competitive advantage through the creation and implementation of particular policies. Examples of such policies include:

Accepted Answer

A)  education and training. 
B)  industry-specific regulation. 
C)  industry investment and assistance. 
D)  all of the above. 
E)  options A and C only. 
A)  education and training. 
B)  industry-specific regulation. 
C)  industry investment and assistance. 
D)  all of the above. 
E)  options A and C only.

Question 14

A blue ocean strategy refers to one which focuses on creating and capturing new market opportunities.

Accepted Answer

A) True 
 B)False

Question 15

Define competitive advantage and explain how it relates to competing internationally.

Accepted Answer

Competitive advantage is an advantage ov

Question 16

An analysis of industry structure indicates that there are five forces at work that create rivalry among competitors. List and describe those forces.

Accepted Answer

-Intensity of rivalry in the industry -

Question 17

The first step in assessing the competitor's strengths and weaknesses can be achieved through gathering data on competitors' goals, strategies and performance.

Accepted Answer

A) True 
 B)False

Question 18

Within the value chain analysis, the work done by the firm's manufacturing arm would be regarded as being a ________ activity.

Accepted Answer

A)  secondary 
B)  competitive 
C)  augmented 
D)  primary 
E)  none of the above 
A)  secondary 
B)  competitive 
C)  augmented 
D)  primary 
E)  none of the above

Question 19

Clusters are critical to international competitive advantage because they result in:

Accepted Answer

A)  constant comparisons with competitors, suppliers and peers. 
B)  access to specialised information. 
C)  better access to suppliers. 
D)  lower transaction costs. 
E)  all of the above. 
A)  constant comparisons with competitors, suppliers and peers. 
B)  access to specialised information. 
C)  better access to suppliers. 
D)  lower transaction costs. 
E)  all of the above.

Question 20

Competition between firms is greater if they both have the same or similar strategies.

Accepted Answer

A) True 
 B)False

List the four main determinants of Porter's competitive advantage of nations and describe each.

The elements of the value chain related to offshoring/outsourcing are confined to manufacturing and the supply of raw materials.

Michael Porter (1990) suggests that the determinants of national competitive advantage for an industry can include:

What are some major advantages and disadvantages of niching in international marketing?

Where the nature of the product is such that technical specifications are critical, a firm tends to take a standardised approach.

Where a country has high attractiveness and the competitive strengths of the firm are high, a firm should look to license its product.

Michael Porter (1980) suggests that the threat of competition can come from any one of five different areas. These include:

Using Porter's five forces model of industry competition, the threat of a supplier to an established producer is likely to be increased when:

Better access to employees and suppliers together with lower transaction costs can be provided through the use of clusters.

If a company moves towards a linear focus for its value chain, concentrating on what is next in line, there is a possibility that:

A competitive new entrant into a market would prefer the entrance cost to be high to dissuade other competitors from also entering the market.

Downstream activities create competitive advantages that tend to be country specific because they are usually related to:

Governments can significantly influence national competitive advantage through the creation and implementation of particular policies. Examples of such policies include:

A blue ocean strategy refers to one which focuses on creating and capturing new market opportunities.

Define competitive advantage and explain how it relates to competing internationally.

An analysis of industry structure indicates that there are five forces at work that create rivalry among competitors. List and describe those forces.

The first step in assessing the competitor's strengths and weaknesses can be achieved through gathering data on competitors' goals, strategies and performance.

Within the value chain analysis, the work done by the firm's manufacturing arm would be regarded as being a ________ activity.

Clusters are critical to international competitive advantage because they result in:

Competition between firms is greater if they both have the same or similar strategies.

Rationale for International Marketing

Avoiding the Pitfalls of the International Political and Legal Environment

Catering for the Social and Cultural Environment of International Marketing

Technology Change and International Marketing

Contemporary Environmental Variables in International Marketing

Research in International Markets

International Market Selection and Entry

Internationalization, Relationships and Networks

Globalization

Planning for Effective International Marketing

Modifying Products for International Markets

International Pricing for Profit

Promotion in International Marketing

Effective International Distribution

Marketing Services and Projects Overseas

International Marketing in the Decade Ahead

Filters

Exam 9: International Competitive Strategy

List the four main determinants of Porter's competitive advantage of nations and describe each.

The elements of the value chain related to offshoring/outsourcing are confined to manufacturing and the supply of raw materials.

Michael Porter (1990) suggests that the determinants of national competitive advantage for an industry can include:

What are some major advantages and disadvantages of niching in international marketing?

Where the nature of the product is such that technical specifications are critical, a firm tends to take a standardised approach.

Where a country has high attractiveness and the competitive strengths of the firm are high, a firm should look to license its product.

Michael Porter (1980) suggests that the threat of competition can come from any one of five different areas. These include:

Using Porter's five forces model of industry competition, the threat of a supplier to an established producer is likely to be increased when:

Better access to employees and suppliers together with lower transaction costs can be provided through the use of clusters.

If a company moves towards a linear focus for its value chain, concentrating on what is next in line, there is a possibility that:

A competitive new entrant into a market would prefer the entrance cost to be high to dissuade other competitors from also entering the market.

Downstream activities create competitive advantages that tend to be country specific because they are usually related to:

Governments can significantly influence national competitive advantage through the creation and implementation of particular policies. Examples of such policies include:

A blue ocean strategy refers to one which focuses on creating and capturing new market opportunities.

Define competitive advantage and explain how it relates to competing internationally.

An analysis of industry structure indicates that there are five forces at work that create rivalry among competitors. List and describe those forces.

The first step in assessing the competitor's strengths and weaknesses can be achieved through gathering data on competitors' goals, strategies and performance.

Within the value chain analysis, the work done by the firm's manufacturing arm would be regarded as being a ________ activity.

Clusters are critical to international competitive advantage because they result in:

Competition between firms is greater if they both have the same or similar strategies.

Rationale for International Marketing

Avoiding the Pitfalls of the International Political and Legal Environment

Catering for the Social and Cultural Environment of International Marketing

Technology Change and International Marketing

Contemporary Environmental Variables in International Marketing

Research in International Markets

International Market Selection and Entry

Internationalization, Relationships and Networks

Globalization

Planning for Effective International Marketing

Modifying Products for International Markets

International Pricing for Profit

Promotion in International Marketing

Effective International Distribution

Marketing Services and Projects Overseas

International Marketing in the Decade Ahead

Filters