Exam 1: Globalization Imperative

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In general, a capital-abundant country (such as the United States) tends to specialize in capital-intensive industry and export capital-intensive products, and import labor-intensive products.This statement is an illustration of the ____________________ of comparative advantage.

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Appropriability regime helps companies retain their _______________ advantage:

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When a company focuses solely on its domestic market, this strategy is characterized as one employing:

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There are more large companies based in China than any other country.

(True/False)
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One of the key underlying assumptions in the international product cycle theory is that "necessity is the mother of invention."

(True/False)
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An example of intra-firm trade would be when Honda's U.S.plant ships parts back to Japan to be placed in cars which are then sold in Japan and the United States.

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To encourage improved standards of living, governments should encourage investment in ______.

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In 2018, which country had the largest number of large companies based there?

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Domestic marketers tend to be ________________.

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International business consists of international trade and foreign production.

(True/False)
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Explain the international product cycle theory.Be sure to describe the stages that a product might pass through.

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If a company were to standardize its product groups within a region (for instance, Western Europe), the company would be characterized as taking a ___________ orientation to its planning activities.

(Multiple Choice)
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Once export marketing becomes an integral part of a company's marketing activity, it will begin to seek new directions for growth and international expansion.This stage is called ________________________.

(Multiple Choice)
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In global business, products have been traded across borders throughout recorded civilization, extending back beyond ________________ that once connected East with West.

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Historically, _______________ companies developed and introduced many products that were labor- and time-saving or responded to high-income consumer needs, including dishwashers, microwave ovens, automatic washers, and dryers, PCs, and so on:

(Multiple Choice)
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Which of the following are NOT actual trans-national partnerships?

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Export marketers still tend to take a(n) ____________ approach to foreign markets.

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Marketing executives should have a thorough understanding of not only the availability of various resources but also emerging consumer and societal needs on a ____________________.

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____________________includes international trade and foreign production..

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Technological innovation can provide an innovative company a competitive advantage, or _____________________ over its competitors both at home and abroad.

(Multiple Choice)
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