Exam 9: Market Entry and Expansion

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The advantage of franchising is that there is no need for standardization.

(True/False)
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Profits provide the strongest proactive incentive to become involved in international marketing.

(True/False)
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The collaboration of two or more organizations for more than a transitory period to share assets,risks,and profits is referred to as a(n)_____.

(Multiple Choice)
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Which of the following is true about export management companies (EMCs)?

(Multiple Choice)
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Licensing has been criticized as it lets multinational corporations capitalize on older technology.

(True/False)
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_____ incentives are specific tax measures designed to attract the foreign investor.

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Efficiency seekers attempt to obtain the most economic sources of production.

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List and describe the key corporate export stages.

(Essay)
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Which of the following is an internal change agent associated with the internationalization process?

(Multiple Choice)
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The United Nations defines _____ as "enterprises which own or control production or service facilities outside the country in which they are based."

(Multiple Choice)
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Strategic alliances are more rigid than joint ventures.

(True/False)
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During downturns in the domestic business cycle,markets abroad provided an ideal outlet For high inventories.This kind of market expansion represents _____.

(Multiple Choice)
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The strongest proactive incentive to become involved in international marketing is _____.

(Multiple Choice)
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Which of the following best describes portfolio investment?

(Multiple Choice)
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Which of the following is true about franchising?

(Multiple Choice)
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Licensing increases the exposure to both government intervention and terrorism.

(True/False)
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_____ permits use of the names or logos of designers,literary characters,sports teams,and movie stars on merchandise such as clothing.

(Multiple Choice)
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In small and medium-sized firms,the initial decision to go international is usually made by the president,with substantial input provided by the _____.

(Multiple Choice)
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A major concern for governments about full ownership by multinational firms is profit _____,which is the transfer of profits from the new foreign market back to the domestic country.

(Multiple Choice)
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Which of the following is a proactive motivation to go international?

(Multiple Choice)
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