Exam 6: Social Publishing

A resource hook:

"Insects" could be an example of a query.

Do you react positively or negatively to spokesbloggers?

Which of the following is an example of a microblog?

Starbucksucks.com is an example of a protest site.

A site called ArticlesBase.com is a free online article directory.It hosts articles that have been contributed by authors hoping to expand the reach of their work online.Which of the following types of content is highlighted on ArticlesBase.com?

Tim O'Reilly's 2005 article on What is Web 2.0?,which continues to be a reference piece for those who study social media,is an example of ________ content.

Whereas blogs share a story,microblogs share ________.

Link juice describes ________.

Bloggers who post sponsored conversations as their sole reason to contribute to a conversation are known as ________.

Which of the following types of pillar posts describes a concept?

Reflect on which of the types of link hooks listed in the chapter you find particularly effective in getting you to click onto the link.

Which of the following types of content is considered to be seminal pieces of work that help to define a phenomenon or shape the way people think about something for a long time.

Which of the following types of content is NOT categorized as original?

In a linkwheel,the ________ are considered the "spokes."

Media sharing sites are earned media.

Do you view bloggers sponsored by the traditional press (such as The New York Times)as credible as traditional press reporters and columnists? Explain your answer.

Which of the following types of pillar posts includes a series of definitions related to each other and creates a resource guide on the topic?

Which of the following types of pillar posts use bullets for easy readability and consumption?

Sponsored results from a search engine tend to generate more site traffic than organic results.