Exam 7: Managing Strategy and Strategic Planning

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Kmart has struggled for years competing with Wal-Mart and Target.It tried celebrity labels,but that did not help.It cannot lower prices as low as Wal-Mart,because it does not have the distribution expertise.This is an example of a(n)____ strategy.

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____________________ is a skill or capability held by numerous competing firms.

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Write a SWOT analysis of Apple.

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____________________ is the practice of duplicating another organization's distinctive competence and thereby implementing a valuable strategy.

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Business-level strategy is the set of strategic alternatives from which an organization chooses as it manages its operations simultaneously across several industries and several markets.

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Stars,question marks,and dogs could all be net cash users.

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Match the following.You may use a response once,more than once,or not at all. -Results from different parts of the organization enhancing each other

(Multiple Choice)
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In general,a well-conceived strategy addresses three areas: distinctive competence,scope,and resource deployment.

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Match the following.You may use a response once,more than once,or not at all. -Developed for major areas of operations

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Why would one organization want to purchase an SBU that has been classified as a "dog"?

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Chanel,Monte Blanc,and Allen Edmonds pursue an overall cost leadership strategy.

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Which of the following areas does a well-conceived strategy address?

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AOL eliminated fees to some subscribers to try to attract more users.AOL was using a(n)____ strategy.

(Multiple Choice)
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Hewlett Packard has a large share of the slowly growing PC market.This is an example of a

(Multiple Choice)
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A(n)____ strategy is a pattern of action that develops over time in an organization in the absence of missions and goals,or despite missions and goals.

(Multiple Choice)
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Special Exercises Electronic Arts (EA)is a video game producer.It makes games for just about any game console,handheld game,PC,and cell phone.Sony makes games only for PlayStation platforms.Acclaim makes games primarily for massive multiplayer online game downloads.EA has the following information to begin a SWOT analysis.Determine whether each statement describes a strength,weakness,opportunity,or threat. -Acclaim's games are free downloads that are paid for with product endorsement fees for items within the game.

(Multiple Choice)
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The GE business screen is an expansion of the ideas from

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During the maturity stage of the product life cycle,sales volume for a product typically reaches its peak.

(True/False)
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There are three types of diversification strategies: single-product strategy,related diversification,and unrelated diversification.

(True/False)
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Special Exercises Electronic Arts (EA)is a video game producer.It makes games for just about any game console,handheld game,PC,and cell phone.Sony makes games only for PlayStation platforms.Acclaim makes games primarily for massive multiplayer online game downloads.EA has the following information to begin a SWOT analysis.Determine whether each statement describes a strength,weakness,opportunity,or threat. -EA is big enough it can acquire small entrepreneurial companies.

(Multiple Choice)
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