Question 1

Intensive distribution is an international marketing strategy in which products are distributed through as many wholesalers and retailers as possible.

Accepted Answer

A) True 
 B)False

Question 2

Hofstede's cultural dimensions play an important role in international negotiations.

Accepted Answer

A) True 
 B)False

Question 3

A letter of credit is issued by a producer to a customer to indicate how much credit is available on a particular account.

Accepted Answer

A) True 
 B)False

Question 4

The practice of distributing products through distribution channels that were not authorized by the marketer of the product is which of the following?

Accepted Answer

A)  Gray marketing 
B)  Forward integrating 
C)  Backward integrating 
D)  Import marketing 
E)  Centralized integration 
A)  Gray marketing 
B)  Forward integrating 
C)  Backward integrating 
D)  Import marketing 
E)  Centralized integration

Question 5

Upstream activities concentrate on sending a product or supplies to another channel member,usually for resale.

Accepted Answer

A) True 
 B)False

Question 6

Which of the following are firms that represent importers/exporters in dealings with customs,including obtaining and submitting all documents for clearing merchandise through customs,arranging inland transportation,and paying all charges related to these functions?

Accepted Answer

A)  Freight forwarders 
B)  Transportation companies 
C)  Customs brokers 
D)  Agent middlemen 
E)  Certified middlemen 
A)  Freight forwarders 
B)  Transportation companies 
C)  Customs brokers 
D)  Agent middlemen 
E)  Certified middlemen

Question 7

Political,geographical,economic,and cultural differences influence international distribution decisions.

Accepted Answer

A) True 
 B)False

Question 8

Parallel importing is a gray market process in international marketing.

Accepted Answer

A) True 
 B)False

Question 9

When a Japanese middleman company purchases towels from a company in England and resells them,the Japanese company is a(n):

Accepted Answer

A)  Import middleman 
B)  Agent middleman 
C)  Merchant middleman 
D)  Trade middleman 
E)  Related middleman 
A)  Import middleman 
B)  Agent middleman 
C)  Merchant middleman 
D)  Trade middleman 
E)  Related middleman

Question 10

A freight forwarder provides shipping,documentation,customs clearance and brokerage,consolidation,storage,and insurance for international marketers.

Accepted Answer

A) True 
 B)False

Question 11

What type of vertical integration involves manufacturers establishing wholesale distribution systems or company-owned retail outlets?

Accepted Answer

A)  Forward 
B)  Backward 
C)  Integral 
D)  Intermediate 
E)  Market based 
A)  Forward 
B)  Backward 
C)  Integral 
D)  Intermediate 
E)  Market based

Question 12

List and describe the key elements of managing international distribution channels as discussed in the text.Illustrate how each of these elements affects international distribution decisions.

Accepted Answer

Managing international distribution chan

Question 13

Which of the following is not a key element involved with managing international distribution channels?

Accepted Answer

A)  Establishing international channel strategies 
B)  Selecting intermediary arrangements 
C)  Making channel arrangements and choosing channel partners 
D)  Managing channel power 
E)  Promoting market acceptance 
A)  Establishing international channel strategies 
B)  Selecting intermediary arrangements 
C)  Making channel arrangements and choosing channel partners 
D)  Managing channel power 
E)  Promoting market acceptance

Question 14

The knowledge that Al Tayer Group has about the industry represents a form of which kind of channel power?

Accepted Answer

A)  Legitimate 
B)  Coercive 
C)  Referent 
D)  Captain 
E)  Expert 
A)  Legitimate 
B)  Coercive 
C)  Referent 
D)  Captain 
E)  Expert

Question 15

International distribution is the process by which products and services flow between producers,companies that act as intermediaries,and consumers,and that includes the transfer of ownership.

Accepted Answer

A) True 
 B)False

Question 16

When a company uses a strategy of using only a limited number of channel intermediaries in the international program,they are using which of the following?

Accepted Answer

A)  Exclusive distribution 
B)  Selective distribution 
C)  Intensive distribution 
D)  Extensive distribution 
E)  Dual distribution 
A)  Exclusive distribution 
B)  Selective distribution 
C)  Intensive distribution 
D)  Extensive distribution 
E)  Dual distribution

Question 17

What type of vertical integration occurs when a marketer develops or acquires its own wholesale distribution system?

Accepted Answer

A)  Forward 
B)  Backward 
C)  Integral 
D)  Intermediate 
E)  Market based 
A)  Forward 
B)  Backward 
C)  Integral 
D)  Intermediate 
E)  Market based

Question 18

Which of the following types of middlemen do not take title or ownership of the products that they handle?

Accepted Answer

A)  Merchant middlemen 
B)  Agent middlemen 
C)  Registered middlemen 
D)  Caption middlemen 
E)  Certified middlemen 
A)  Merchant middlemen 
B)  Agent middlemen 
C)  Registered middlemen 
D)  Caption middlemen 
E)  Certified middlemen

Question 19

International marketers use direct strategies when they sell a product directly to their customers without the use of intermediaries.

Accepted Answer

A) True 
 B)False

Question 20

Channel captains coordinate the marketing tasks provided by channel members.

Accepted Answer

A) True 
 B)False

Intensive distribution is an international marketing strategy in which products are distributed through as many wholesalers and retailers as possible.

Hofstede's cultural dimensions play an important role in international negotiations.

A letter of credit is issued by a producer to a customer to indicate how much credit is available on a particular account.

The practice of distributing products through distribution channels that were not authorized by the marketer of the product is which of the following?

Upstream activities concentrate on sending a product or supplies to another channel member,usually for resale.

Which of the following are firms that represent importers/exporters in dealings with customs,including obtaining and submitting all documents for clearing merchandise through customs,arranging inland transportation,and paying all charges related to these functions?

Political,geographical,economic,and cultural differences influence international distribution decisions.

Parallel importing is a gray market process in international marketing.

When a Japanese middleman company purchases towels from a company in England and resells them,the Japanese company is a(n):

A freight forwarder provides shipping,documentation,customs clearance and brokerage,consolidation,storage,and insurance for international marketers.

What type of vertical integration involves manufacturers establishing wholesale distribution systems or company-owned retail outlets?

List and describe the key elements of managing international distribution channels as discussed in the text.Illustrate how each of these elements affects international distribution decisions.

Which of the following is not a key element involved with managing international distribution channels?

The knowledge that Al Tayer Group has about the industry represents a form of which kind of channel power?

International distribution is the process by which products and services flow between producers,companies that act as intermediaries,and consumers,and that includes the transfer of ownership.

When a company uses a strategy of using only a limited number of channel intermediaries in the international program,they are using which of the following?

What type of vertical integration occurs when a marketer develops or acquires its own wholesale distribution system?

Which of the following types of middlemen do not take title or ownership of the products that they handle?

International marketers use direct strategies when they sell a product directly to their customers without the use of intermediaries.

Channel captains coordinate the marketing tasks provided by channel members.

Introduction to International Marketing

Culture and Cross-Cultural Marketing

Global Trade and Integration

Country Selection and Entry Strategies

International Marketing Planning Organization and Control

Markets and Segmentation in an International Context

International Positioning

Market Research in the International Environment

International Product and Brand Marketing

International Product Standardization and Adaptation

International Finance and Pricing Implications

International Marketing Channel Management

International Distribution: Exporting and Retailing

Globally Integrated Marketing Communications

International Sales Promotions and Public Relations

Filters

Exam 11: International Pricing

Intensive distribution is an international marketing strategy in which products are distributed through as many wholesalers and retailers as possible.

Hofstede's cultural dimensions play an important role in international negotiations.

A letter of credit is issued by a producer to a customer to indicate how much credit is available on a particular account.

The practice of distributing products through distribution channels that were not authorized by the marketer of the product is which of the following?

Upstream activities concentrate on sending a product or supplies to another channel member,usually for resale.

Which of the following are firms that represent importers/exporters in dealings with customs,including obtaining and submitting all documents for clearing merchandise through customs,arranging inland transportation,and paying all charges related to these functions?

Political,geographical,economic,and cultural differences influence international distribution decisions.

Parallel importing is a gray market process in international marketing.

When a Japanese middleman company purchases towels from a company in England and resells them,the Japanese company is a(n):

A freight forwarder provides shipping,documentation,customs clearance and brokerage,consolidation,storage,and insurance for international marketers.

What type of vertical integration involves manufacturers establishing wholesale distribution systems or company-owned retail outlets?

List and describe the key elements of managing international distribution channels as discussed in the text.Illustrate how each of these elements affects international distribution decisions.

Which of the following is not a key element involved with managing international distribution channels?

The knowledge that Al Tayer Group has about the industry represents a form of which kind of channel power?

International distribution is the process by which products and services flow between producers,companies that act as intermediaries,and consumers,and that includes the transfer of ownership.

When a company uses a strategy of using only a limited number of channel intermediaries in the international program,they are using which of the following?

What type of vertical integration occurs when a marketer develops or acquires its own wholesale distribution system?

Which of the following types of middlemen do not take title or ownership of the products that they handle?

International marketers use direct strategies when they sell a product directly to their customers without the use of intermediaries.

Channel captains coordinate the marketing tasks provided by channel members.

Introduction to International Marketing

Culture and Cross-Cultural Marketing

Global Trade and Integration

Country Selection and Entry Strategies

International Marketing Planning Organization and Control

Markets and Segmentation in an International Context

International Positioning

Market Research in the International Environment

International Product and Brand Marketing

International Product Standardization and Adaptation

International Finance and Pricing Implications

International Marketing Channel Management

International Distribution: Exporting and Retailing

Globally Integrated Marketing Communications

International Sales Promotions and Public Relations

Filters