Question 1

Many businesspeople believe physical distribution is the last marketing area with substantial opportunities for cost cutting.

Accepted Answer

A) True 
 B)False

Question 2

What benefit would Supervalu grocery wholesalers obtain from the use of distribution centers?

Accepted Answer

A)  an increase in out-of-stock conditions 
B)  a greater investment in less popular snack items 
C)  a sharp reduction in out-of-stock conditions 
D)  the establishment of a distribution system that facilitates test marketing 
E)  an increase in the number of manufacturers that want Super-Valu to carry their products 
A)  an increase in out-of-stock conditions 
B)  a greater investment in less popular snack items 
C)  a sharp reduction in out-of-stock conditions 
D)  the establishment of a distribution system that facilitates test marketing 
E)  an increase in the number of manufacturers that want Super-Valu to carry their products

Question 3

In physical distribution, piggyback service is a combination of:

Accepted Answer

A)  warehousing and air transportation services. 
B)  truck and rail transportation. 
C)  warehousing and just-in-time inventory controls. 
D)  rail and water transportation. 
E)  truck and water transportation. 
A)  warehousing and air transportation services. 
B)  truck and rail transportation. 
C)  warehousing and just-in-time inventory controls. 
D)  rail and water transportation. 
E)  truck and water transportation.

Question 4

_____ entails having the merchandise that is ordered by a customer in stock and then packing and Shipping it in an efficient, timely manner.

Accepted Answer

A)  Shipping analysis 
B)  Transactional marketing 
C)  Relational management 
D)  Fulfillment 
E)  In-sourcing 
A)  Shipping analysis 
B)  Transactional marketing 
C)  Relational management 
D)  Fulfillment 
E)  In-sourcing

Question 5

_____ _____ is the outsourcing of the distribution function.

Accepted Answer

Contract logistics o

Question 6

The central idea behind market-system response if that a product should be pushed through a distribution channel on the basis of short-term price reductions or other inducements.

Accepted Answer

A) True 
 B)False

Question 7

A _____ essentially substitutes for a marketing department by marketing a manufacturer's entire Output.

Accepted Answer

A)  selling agent 
B)  manufacturers' agent 
C)  drop shipper 
D)  broker 
E)  auction company 
A)  selling agent 
B)  manufacturers' agent 
C)  drop shipper 
D)  broker 
E)  auction company

Question 8

If a contractor goes to a manufacturer's sales facility to buy ceiling tile, and the wholesaler sells him the
Ceiling tile and helps him load his purchases into the back of his truck, the wholesaling this middleman would be classified as a:

Accepted Answer

A)  manufacturer's sales branch. 
B)  middleman broker. 
C)  manufacturer's sales office. 
D)  product agent. 
E)  drop shipper. 
A)  manufacturer's sales branch. 
B)  middleman broker. 
C)  manufacturer's sales office. 
D)  product agent. 
E)  drop shipper.

Question 9

Agent wholesaling middlemen:

Accepted Answer

A)  are wholesaling organizations that are owned and operated by manufacturers. 
B)  are often classified by product line that they distribute. 
C)  are independently owned organizations that do not take title to products being distributed. 
D)  include truck jobbers and drop shippers. 
E)  do not carry stock of merchandise being distributed. 
A)  are wholesaling organizations that are owned and operated by manufacturers. 
B)  are often classified by product line that they distribute. 
C)  are independently owned organizations that do not take title to products being distributed. 
D)  include truck jobbers and drop shippers. 
E)  do not carry stock of merchandise being distributed.

Question 10

The just-in-time (JIT) concept:

Accepted Answer

A)  is a method used to determine the locations of distribution centers. 
B)  refers to a method of dealing with two-story warehouses. 
C)  is a way of managing inventory control, purchasing, and production scheduling. 
D)  is the method most commonly used to calculate freight rates. 
E)  refers to the use of roller skates and motor bikes by order fillers. 
A)  is a method used to determine the locations of distribution centers. 
B)  refers to a method of dealing with two-story warehouses. 
C)  is a way of managing inventory control, purchasing, and production scheduling. 
D)  is the method most commonly used to calculate freight rates. 
E)  refers to the use of roller skates and motor bikes by order fillers.

Question 11

Physical distribution:

Accepted Answer

A)  consists of all the activities concerned with moving the right amount of the right products to the right Place at the right time. 
B)  occurs during the control stage of the strategic marketing plan. 
C)  has little impact on the cost of products. 
D)  deals with the movement of products, not their storage. 
E)  includes package design and sales promotions. 
A)  consists of all the activities concerned with moving the right amount of the right products to the right Place at the right time. 
B)  occurs during the control stage of the strategic marketing plan. 
C)  has little impact on the cost of products. 
D)  deals with the movement of products, not their storage. 
E)  includes package design and sales promotions.

Question 12

CDW sells 800,000 products from hundreds of companies to small- and medium-sized businesses that Use its products in day-to-day business. The company fills some 17,000 orders daily. Ninety-nine percent of its orders are filled the day received. CDW's staff gets merchandise out of the door so quickly that its entire inventory turns over every two weeks on average. CDW appears to have a(n):

Accepted Answer

A)  JIT inventory system. 
B)  EOQ inventory control system. 
C)  EDI response system. 
D)  market-response system. 
E)  sales replenishment system. 
A)  JIT inventory system. 
B)  EOQ inventory control system. 
C)  EDI response system. 
D)  market-response system. 
E)  sales replenishment system.

Question 13

In which of the following departments of a plant that assembles small engines is major cost reduction Most likely to occur (given that the plant operates like most plants in the U.S.)?

Accepted Answer

A)  human resources management department 
B)  accounting department 
C)  legal affairs department 
D)  shipping department 
E)  advertising department 
A)  human resources management department 
B)  accounting department 
C)  legal affairs department 
D)  shipping department 
E)  advertising department

Question 14

A manufacturer that wants _____ should use piggyback service.

Accepted Answer

A)  shorter distribution channels 
B)  inexpensive warehousing 
C)  service to Europe and Australia 
D)  less handling of goods 
E)  just-in-time (JIT) inventory control 
A)  shorter distribution channels 
B)  inexpensive warehousing 
C)  service to Europe and Australia 
D)  less handling of goods 
E)  just-in-time (JIT) inventory control

Question 15

Enterprise resource planning (ERP) systems are most closely related to:

Accepted Answer

A)  distribution systems. 
B)  transactional marketing systems. 
C)  materials handling strategies. 
D)  collaborative planning, forecasting, and replenishment (CPFR). 
E)  transportation systems. 
A)  distribution systems. 
B)  transactional marketing systems. 
C)  materials handling strategies. 
D)  collaborative planning, forecasting, and replenishment (CPFR). 
E)  transportation systems.

Question 16

Which of the following statements about a market-response system is True?

Accepted Answer

A)  A market-response system is inappropriate for the grocery industry. 
B)  Products are pulled through distribution channels with a market-response system. 
C)  Market-response system is synonymous with JIT. 
D)  With a market-response system, a manufacturer has to use private warehouses. 
E)  An effective market-response system requires the use of intermodal transportation. 
A)  A market-response system is inappropriate for the grocery industry. 
B)  Products are pulled through distribution channels with a market-response system. 
C)  Market-response system is synonymous with JIT. 
D)  With a market-response system, a manufacturer has to use private warehouses. 
E)  An effective market-response system requires the use of intermodal transportation.

Question 17

_____ carry a selected line of perishable products and deliver them by trucks to retail stores.

Accepted Answer

A)  Full-service wholesalers 
B)  Rack jobbers 
C)  Truck jobbers 
D)  Commission merchants 
E)  Drop shippers 
A)  Full-service wholesalers 
B)  Rack jobbers 
C)  Truck jobbers 
D)  Commission merchants 
E)  Drop shippers

Question 18

Saturn's manufacturing plant uses a computerized system that directs trucks to deliver preinspected Parts at specific times 21 hours a day, six days a week to one of the plant's 56 receiving docks. Ryder Integrated Logistics is charged with making sure the Saturn plant has what it needs to build Saturn cars at the time it is needed. Ryder Integrated Logistics is a(n) _____ for Saturn.

Accepted Answer

A)  third-party logistics provider 
B)  marketing mix outsourcer 
C)  channel captain 
D)  import/export agent 
E)  supply chain ombudsman 
A)  third-party logistics provider 
B)  marketing mix outsourcer 
C)  channel captain 
D)  import/export agent 
E)  supply chain ombudsman

Question 19

The central idea behind a _____ _____ is that expected or actual purchases by those who intend to consume the product should activate a process to produce and deliver replacements.

Accepted Answer

market-res

Question 20

When pineapples leave Hawaii by ship, they are packed in very large, sealed crates. These crates Are removed from the ships in Western ports and placed on truck trailers that transport the crates of Pineapples to distribution centers. This is an example of:

Accepted Answer

A)  inventory control. 
B)  containerization. 
C)  the systems concept of distribution. 
D)  specialized warehousing. 
E)  optimization. 
A)  inventory control. 
B)  containerization. 
C)  the systems concept of distribution. 
D)  specialized warehousing. 
E)  optimization.

Many businesspeople believe physical distribution is the last marketing area with substantial opportunities for cost cutting.

What benefit would Supervalu grocery wholesalers obtain from the use of distribution centers?

In physical distribution, piggyback service is a combination of:

_____ entails having the merchandise that is ordered by a customer in stock and then packing and Shipping it in an efficient, timely manner.

_ _ is the outsourcing of the distribution function.

The central idea behind market-system response if that a product should be pushed through a distribution channel on the basis of short-term price reductions or other inducements.

A _____ essentially substitutes for a marketing department by marketing a manufacturer's entire Output.

If a contractor goes to a manufacturer's sales facility to buy ceiling tile, and the wholesaler sells him the Ceiling tile and helps him load his purchases into the back of his truck, the wholesaling this middleman would be classified as a:

Agent wholesaling middlemen:

The just-in-time (JIT) concept:

Physical distribution:

In which of the following departments of a plant that assembles small engines is major cost reduction Most likely to occur (given that the plant operates like most plants in the U.S.)?

A manufacturer that wants _____ should use piggyback service.

Enterprise resource planning (ERP) systems are most closely related to:

Which of the following statements about a market-response system is True?

_____ carry a selected line of perishable products and deliver them by trucks to retail stores.

The central idea behind a _ _ is that expected or actual purchases by those who intend to consume the product should activate a process to produce and deliver replacements.

When pineapples leave Hawaii by ship, they are packed in very large, sealed crates. These crates Are removed from the ships in Western ports and placed on truck trailers that transport the crates of Pineapples to distribution centers. This is an example of:

The Field of Marketing

The Dynamic Marketing Environment

Global Markets and Marketing

Consumer Markets and Buying Behavior

Business Markets and Buying Behavior

Marketing Research and Market Information

Product Planning and Development

Product-Mix Strategies

Brands, Packaging, and Other Product Features

Services Marketing

Price Determination

Pricing Strategies

Channels of Distribution

Retailing

Integrated Marketing Communications

Personal Selling and Sales Management

Advertising, Sales Promotion, and Public Relations

Strategic Marketing Planning

Marketing Implementation and Evaluation

Marketing and the Information Economy

Market Segmentation Targeting and Positioning

Filters

Exam 16: Wholesaling and Physical Distribution

Many businesspeople believe physical distribution is the last marketing area with substantial opportunities for cost cutting.

What benefit would Supervalu grocery wholesalers obtain from the use of distribution centers?

In physical distribution, piggyback service is a combination of:

_____ entails having the merchandise that is ordered by a customer in stock and then packing and Shipping it in an efficient, timely manner.

_____ _____ is the outsourcing of the distribution function.

The central idea behind market-system response if that a product should be pushed through a distribution channel on the basis of short-term price reductions or other inducements.

A _____ essentially substitutes for a marketing department by marketing a manufacturer's entire Output.

If a contractor goes to a manufacturer's sales facility to buy ceiling tile, and the wholesaler sells him the Ceiling tile and helps him load his purchases into the back of his truck, the wholesaling this middleman would be classified as a:

Agent wholesaling middlemen:

The just-in-time (JIT) concept:

Physical distribution:

In which of the following departments of a plant that assembles small engines is major cost reduction Most likely to occur (given that the plant operates like most plants in the U.S.)?

A manufacturer that wants _____ should use piggyback service.

Enterprise resource planning (ERP) systems are most closely related to:

Which of the following statements about a market-response system is True?

_____ carry a selected line of perishable products and deliver them by trucks to retail stores.

The central idea behind a _____ _____ is that expected or actual purchases by those who intend to consume the product should activate a process to produce and deliver replacements.

When pineapples leave Hawaii by ship, they are packed in very large, sealed crates. These crates Are removed from the ships in Western ports and placed on truck trailers that transport the crates of Pineapples to distribution centers. This is an example of:

The Field of Marketing

The Dynamic Marketing Environment

Global Markets and Marketing

Consumer Markets and Buying Behavior

Business Markets and Buying Behavior

Marketing Research and Market Information

Product Planning and Development

Product-Mix Strategies

Brands, Packaging, and Other Product Features

Services Marketing

Price Determination

Pricing Strategies

Channels of Distribution

Retailing

Integrated Marketing Communications

Personal Selling and Sales Management

Advertising, Sales Promotion, and Public Relations

Strategic Marketing Planning

Marketing Implementation and Evaluation

Marketing and the Information Economy

Market Segmentation Targeting and Positioning

Filters

_ _ is the outsourcing of the distribution function.

The central idea behind a _ _ is that expected or actual purchases by those who intend to consume the product should activate a process to produce and deliver replacements.