Question 1

A _____ _____ is an independently owned firm that engages primarily in wholesaling and takes title to products being distributed.

Accepted Answer

The answer of A _____ _____ is an independently owned...

Question 2

_____ _____ essentially substitute for a marketing department by marketing a manufacturer's entire output.

Accepted Answer

The answer of _____ _____ essentially substitute for a marketing...

Question 3

Which of the following is an example of a wholesaling transaction?

Accepted Answer

A)  To fix a mannequin's broken finger, the manager of a clothing store buys a tube of super glue at a
Convenience store. 
B)  An engineer buys a set of Lionel trains for his son. 
C)  A florist buys a bouquet of roses for his mother. 
D)  A farmer sells a bushel of peanuts to a man who loves to make and eat homemade peanut butter. 
E)  Through her brother's business connections, a woman buys a new top for her convertible. 
A)  To fix a mannequin's broken finger, the manager of a clothing store buys a tube of super glue at a
Convenience store. 
B)  An engineer buys a set of Lionel trains for his son. 
C)  A florist buys a bouquet of roses for his mother. 
D)  A farmer sells a bushel of peanuts to a man who loves to make and eat homemade peanut butter. 
E)  Through her brother's business connections, a woman buys a new top for her convertible.

Question 4

Last December, Lala Ashworth ordered large gift baskets to be sent to her 12 most lucrative customers From an e-commerce retailer. In February, while talking to one of the customers, she asked him how he liked his basket. She was horrified to learn he had not received it. Upon investigation, she found that four baskets had arrived in perfect condition, six had arrived crushed into small pieces, and two had never arrived. Ashworth experienced a problem associated with:

Accepted Answer

A)  in-sourcing. 
B)  order fulfillment. 
C)  telemarketing. 
D)  vendor analysis. 
E)  transaction misalignment. 
A)  in-sourcing. 
B)  order fulfillment. 
C)  telemarketing. 
D)  vendor analysis. 
E)  transaction misalignment.

Question 5

Public warehouses:

Accepted Answer

A)  are a form of distribution center. 
B)  create a variable cost for the company using the warehouse. 
C)  are best used by companies whose product has little, if any, seasonal fluctuation. 
D)  are particularly inefficient for firms that move a large volume of products. 
E)  are accurately described by none of the above. 
A)  are a form of distribution center. 
B)  create a variable cost for the company using the warehouse. 
C)  are best used by companies whose product has little, if any, seasonal fluctuation. 
D)  are particularly inefficient for firms that move a large volume of products. 
E)  are accurately described by none of the above.

Question 6

Full-service wholesalers:

Accepted Answer

A)  perform most of their services for manufacturers and very few for retailers. 
B)  are rarely involved in financing. 
C)  do not take risks. 
D)  are similar to brokers in that they do not take title to the products they distribute. 
E)  are described by none of the above. 
A)  perform most of their services for manufacturers and very few for retailers. 
B)  are rarely involved in financing. 
C)  do not take risks. 
D)  are similar to brokers in that they do not take title to the products they distribute. 
E)  are described by none of the above.

Question 7

What is the LEAST reliable transportation method for meeting delivery schedules?

Accepted Answer

A)  pipeline 
B)  water 
C)  rail 
D)  air 
E)  highway 
A)  pipeline 
B)  water 
C)  rail 
D)  air 
E)  highway

Question 8

Which of the following statements about agent wholesaling middlemen is True?

Accepted Answer

A)  The major types are manufacturers' agents and brokers. 
B)  They have higher operating expenses than merchant wholesalers. 
C)  They are paid a flat fee for the services they perform. 
D)  Their relative importance has been increasing for many years. 
E)  They take title to the products they distribute. 
A)  The major types are manufacturers' agents and brokers. 
B)  They have higher operating expenses than merchant wholesalers. 
C)  They are paid a flat fee for the services they perform. 
D)  Their relative importance has been increasing for many years. 
E)  They take title to the products they distribute.

Question 9

Manufacturers are using contract logistics because it:

Accepted Answer

A)  allows the firm to concentrate on its core business. 
B)  allows a third-party to act with a greater level of directness. 
C)  minimizes customer dissatisfaction with a product's promotional description. 
D)  creates a whole new mission for the manufacturer using it. 
E)  allows Internet marketers to make a profit. 
A)  allows the firm to concentrate on its core business. 
B)  allows a third-party to act with a greater level of directness. 
C)  minimizes customer dissatisfaction with a product's promotional description. 
D)  creates a whole new mission for the manufacturer using it. 
E)  allows Internet marketers to make a profit.

Question 10

Containerization minimizes the physical handling of products while the products are in transit.

Accepted Answer

A) True 
 B)False

Question 11

Private warehouses:

Accepted Answer

A)  produce variable expenses. 
B)  are typically used by companies that do not have a distribution intensity strategy. 
C)  are typically owned and operated by the company whose merchandise is stored in them. 
D)  are not efficient for companies that need to move high volumes of merchandise through warehouses. 
E)  are accurately described by all of the above. 
A)  produce variable expenses. 
B)  are typically used by companies that do not have a distribution intensity strategy. 
C)  are typically owned and operated by the company whose merchandise is stored in them. 
D)  are not efficient for companies that need to move high volumes of merchandise through warehouses. 
E)  are accurately described by all of the above.

Question 12

A _____ is an independent agent wholesaling middleman that brings buyers and sellers together and provides market information to either party.

Accepted Answer

The answer of A _____ is an independent agent wholesaling...

Question 13

Virtually all intercity freight movements are made by:

Accepted Answer

A)  pipeline. 
B)  water. 
C)  rail. 
D)  air. 
E)  truck. 
A)  pipeline. 
B)  water. 
C)  rail. 
D)  air. 
E)  truck.

Question 14

The economic order quantity is usually smaller that the optimal order size.

Accepted Answer

A) True 
 B)False

Question 15

NISA is the name of a United Kingdom operation that purchases and supplies a full range of branded
Products and private-branded products to its retail customers. It stocks anything and everything you
Would expect to find in any supermarket from a tin of Heinz beans to a box of Kellogg's cornflakes. NISA is probably a:

Accepted Answer

A)  merchant wholesaler. 
B)  manufacturer's sales facility 
C)  manufacturers' agent 
D)  broker 
E)  agent wholesaling middleman 
A)  merchant wholesaler. 
B)  manufacturer's sales facility 
C)  manufacturers' agent 
D)  broker 
E)  agent wholesaling middleman

Question 16

A broker would most likely be used by a producer-supplier that is marketing:

Accepted Answer

A)  fresh produce. 
B)  lawn furniture. 
C)  communication systems for offshore oil drilling sites. 
D)  limited-edition ceramic dolls. 
E)  any of the above. 
A)  fresh produce. 
B)  lawn furniture. 
C)  communication systems for offshore oil drilling sites. 
D)  limited-edition ceramic dolls. 
E)  any of the above.

Question 17

Cotter & Company is a full-service wholesaler of hardware. What type of service can it perform for Hardware store owners?

Accepted Answer

A)  financing 
B)  risk taking 
C)  selling 
D)  market information 
E)  all of the above 
A)  financing 
B)  risk taking 
C)  selling 
D)  market information 
E)  all of the above

Question 18

Physical distribution can be used to create _____ and _____ utilities.

Accepted Answer

time and p

Question 19

By warehousing snow blowers made in August so they can be available for sale in January, a physical Distribution manager creates:

Accepted Answer

A)  form utility. 
B)  place utility. 
C)  solutions to inventory-control problems. 
D)  seasonal fluctuations. 
E)  time utility. 
A)  form utility. 
B)  place utility. 
C)  solutions to inventory-control problems. 
D)  seasonal fluctuations. 
E)  time utility.

Question 20

_____ represents a total system perspective of distribution, combining distribution channels and physical Distribution.

Accepted Answer

A)  The customer-distribution matrix 
B)  The systems approach to marketing 
C)  Integrated marketing distribution (IM
D)  
D)  Supply chain management 
E)  Materials handling 
A)  The customer-distribution matrix 
B)  The systems approach to marketing 
C)  Integrated marketing distribution (IM
D)  
D)  Supply chain management 
E)  Materials handling

A _ _ is an independently owned firm that engages primarily in wholesaling and takes title to products being distributed.

_ _ essentially substitute for a marketing department by marketing a manufacturer's entire output.

Which of the following is an example of a wholesaling transaction?

Public warehouses:

Full-service wholesalers:

What is the LEAST reliable transportation method for meeting delivery schedules?

Which of the following statements about agent wholesaling middlemen is True?

Manufacturers are using contract logistics because it:

Containerization minimizes the physical handling of products while the products are in transit.

Private warehouses:

A _____ is an independent agent wholesaling middleman that brings buyers and sellers together and provides market information to either party.

Virtually all intercity freight movements are made by:

The economic order quantity is usually smaller that the optimal order size.

A broker would most likely be used by a producer-supplier that is marketing:

Cotter & Company is a full-service wholesaler of hardware. What type of service can it perform for Hardware store owners?

Physical distribution can be used to create _ and _ utilities.

By warehousing snow blowers made in August so they can be available for sale in January, a physical Distribution manager creates:

_____ represents a total system perspective of distribution, combining distribution channels and physical Distribution.

The Field of Marketing

The Dynamic Marketing Environment

Global Markets and Marketing

Consumer Markets and Buying Behavior

Business Markets and Buying Behavior

Marketing Research and Market Information

Product Planning and Development

Product-Mix Strategies

Brands, Packaging, and Other Product Features

Services Marketing

Price Determination

Pricing Strategies

Channels of Distribution

Retailing

Integrated Marketing Communications

Personal Selling and Sales Management

Advertising, Sales Promotion, and Public Relations

Strategic Marketing Planning

Marketing Implementation and Evaluation

Marketing and the Information Economy

Market Segmentation Targeting and Positioning

Filters

Exam 16: Wholesaling and Physical Distribution

A _____ _____ is an independently owned firm that engages primarily in wholesaling and takes title to products being distributed.

_____ _____ essentially substitute for a marketing department by marketing a manufacturer's entire output.

Which of the following is an example of a wholesaling transaction?

Public warehouses:

Full-service wholesalers:

What is the LEAST reliable transportation method for meeting delivery schedules?

Which of the following statements about agent wholesaling middlemen is True?

Manufacturers are using contract logistics because it:

Containerization minimizes the physical handling of products while the products are in transit.

Private warehouses:

A _____ is an independent agent wholesaling middleman that brings buyers and sellers together and provides market information to either party.

Virtually all intercity freight movements are made by:

The economic order quantity is usually smaller that the optimal order size.

A broker would most likely be used by a producer-supplier that is marketing:

Cotter & Company is a full-service wholesaler of hardware. What type of service can it perform for Hardware store owners?

Physical distribution can be used to create _____ and _____ utilities.

By warehousing snow blowers made in August so they can be available for sale in January, a physical Distribution manager creates:

_____ represents a total system perspective of distribution, combining distribution channels and physical Distribution.

The Field of Marketing

The Dynamic Marketing Environment

Global Markets and Marketing

Consumer Markets and Buying Behavior

Business Markets and Buying Behavior

Marketing Research and Market Information

Product Planning and Development

Product-Mix Strategies

Brands, Packaging, and Other Product Features

Services Marketing

Price Determination

Pricing Strategies

Channels of Distribution

Retailing

Integrated Marketing Communications

Personal Selling and Sales Management

Advertising, Sales Promotion, and Public Relations

Strategic Marketing Planning

Marketing Implementation and Evaluation

Marketing and the Information Economy

Market Segmentation Targeting and Positioning

Filters

A _ _ is an independently owned firm that engages primarily in wholesaling and takes title to products being distributed.

_ _ essentially substitute for a marketing department by marketing a manufacturer's entire output.

Physical distribution can be used to create _ and _ utilities.