Question 1

Match
-The removal of any unnecessary sections of an image.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic M

Question 2

Match
-A wash of color added to a black-and-white photograph.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic G

Question 3

Match
-A combination of photographs and illustrations that create a single graphic image.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic I

Question 4

Match
-Existing photographs that can be purchased and used.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 5

Match
-A term used to describe any visual, background color or graphic element that extends beyond the trim size.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 6

Match
-Another name for a black-and-white photograph.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 7

Match
-Often used as a graphic or decorative device that often defines size and sets the design off from surrounding copy or ads.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 8

Match
-A drawing, painting or digitally created image that uniquely informs and visually represents a brand or concept.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 9

Match
-A term for a small amount of color added to a black-and-white photograph.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 10

Match
-Imagery that is educational focusing on specific facts, uses, or lifestyle enhancements.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 11

Match
-A type of graphic edging that is typically a half-inch smaller on all four sides than the printable or viewable size of an ad.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 12

Match
-Imagery that uses a more indirect approach to connect the brand with the meaning given to it by the advertising.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 13

Match
-A simple line drawing with no tonal qualities.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 14

Match
-Free existing line-art drawings.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Question 15

Match
-A combination of visuals and/or shapes and type to colorfully, symbolically, and uniquely represent an idea or concept.

Accepted Answer

A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic 
A)  Stock Art 
B)  Realistic 
C)  Inset Graphic Border 
D)  Line Art 
E)  Symbolic
F) Bleed
G) Duotone
H) Half Tone
I) Photo Illustrations
J) Spot Color
K) Border
L) Illustration
M) Cropping
N) Clip Art
O) Graphic

Match -The removal of any unnecessary sections of an image.

Match -A wash of color added to a black-and-white photograph.

Match -A combination of photographs and illustrations that create a single graphic image.

Match -Existing photographs that can be purchased and used.

Match -A term used to describe any visual, background color or graphic element that extends beyond the trim size.

Match -Another name for a black-and-white photograph.

Match -Often used as a graphic or decorative device that often defines size and sets the design off from surrounding copy or ads.

Match -A drawing, painting or digitally created image that uniquely informs and visually represents a brand or concept.

Match -A term for a small amount of color added to a black-and-white photograph.

Match -Imagery that is educational focusing on specific facts, uses, or lifestyle enhancements.

Match -A type of graphic edging that is typically a half-inch smaller on all four sides than the printable or viewable size of an ad.

Match -Imagery that uses a more indirect approach to connect the brand with the meaning given to it by the advertising.

Match -A simple line drawing with no tonal qualities.

Match -Free existing line-art drawings.

Match -A combination of visuals and/or shapes and type to colorfully, symbolically, and uniquely represent an idea or concept.

Where Does the Creative Process Fit in Advertising: The Business Behind Advertising Creative

Conceptual Development

Getting Attention and Delivering an Informative Message

Type As a Design Element

The Many Visual and Verbal Voices of Color

The Stages of Design

Layout Options and What They Say

Spokespersons and Character Representatives As Part of the Concept

Graphic Design, Logo and Package Development

Writing Copy That Strategically Promotes the Brand and Talks to the Target

Concepts That Incorporate the Visual and Verbal Voice of Individual Media Vehicles

The Design Behind Broadcast

Making It Big and Taking It on the Road: Out-Of-Home and Transit Advertising

Direct Marketing: The Old Guard

What Makes Internet and Social Media Marketing Work

What Makes Mobile Work

Campaign and Visual and Verbal Uniformity Across Multiple Mediums

Pitching, Approvals and Deadlines

Filters

Exam 4: Visuals and Their Voice in Advertising

Match -The removal of any unnecessary sections of an image.

Match -A wash of color added to a black-and-white photograph.

Match -A combination of photographs and illustrations that create a single graphic image.

Match -Existing photographs that can be purchased and used.

Match -A term used to describe any visual, background color or graphic element that extends beyond the trim size.

Match -Another name for a black-and-white photograph.

Match -Often used as a graphic or decorative device that often defines size and sets the design off from surrounding copy or ads.

Match -A drawing, painting or digitally created image that uniquely informs and visually represents a brand or concept.

Match -A term for a small amount of color added to a black-and-white photograph.

Match -Imagery that is educational focusing on specific facts, uses, or lifestyle enhancements.

Match -A type of graphic edging that is typically a half-inch smaller on all four sides than the printable or viewable size of an ad.

Match -Imagery that uses a more indirect approach to connect the brand with the meaning given to it by the advertising.

Match -A simple line drawing with no tonal qualities.

Match -Free existing line-art drawings.

Match -A combination of visuals and/or shapes and type to colorfully, symbolically, and uniquely represent an idea or concept.

Where Does the Creative Process Fit in Advertising: The Business Behind Advertising Creative

Conceptual Development

Getting Attention and Delivering an Informative Message

Type As a Design Element

The Many Visual and Verbal Voices of Color

The Stages of Design

Layout Options and What They Say

Spokespersons and Character Representatives As Part of the Concept

Graphic Design, Logo and Package Development

Writing Copy That Strategically Promotes the Brand and Talks to the Target

Concepts That Incorporate the Visual and Verbal Voice of Individual Media Vehicles

The Design Behind Broadcast

Making It Big and Taking It on the Road: Out-Of-Home and Transit Advertising

Direct Marketing: The Old Guard

What Makes Internet and Social Media Marketing Work

What Makes Mobile Work

Campaign and Visual and Verbal Uniformity Across Multiple Mediums

Pitching, Approvals and Deadlines

Filters