Exam 14: Marketing Channels and Supply Chain Management

The Diamond Salt Company needs to transport 20 tons of salt from Baton Rouge, Louisiana, to Cincinnati, Ohio. Which of the following methods would be the cheapest for transporting this cargo?

Sainsbury's is a large UK supermarket. The firm's supply chain operates using a number of _______________ to receive, store, and redistribute its many goods. Two of these facilities are used for frozen food. Many of the facilities are designed for the rapid flow of food products. They use automation such as forklifts and hoists to collect and move products to loading docks.

Firestone manufactures tires and owns the service centers that sell them. Campbell's Soup does not actually own the other channel members. However, its dominant position allows it to influence the distribution decisions of the entire system. For example, it has a major influence over how its products are displayed in retail stores, how its products are promoted, and more. Firestone is an example of a(n) _______________. Campbell's is an example of a(n) ____________.

Using a freight forwarder usually

What two modes of transportation are used when containers are shipped by piggyback?

Brooklyn International Foods is an importer of food products from Europe. For its latest shipment, it did not have enough cash to immediately pay the customs duties and taxes. As a result, the imports were placed in _____ until the payment could be made.

If a retailer is reviewing its inventory and notices that the order lead time for one of the products it stocks has increased, the retailer should

A marketing channel is defined as a group of individuals and organizations that

River City, Inc. is an independent business that takes title to products and carries inventories. River City, Inc. is most likely a(n)

Marketers of complex and expensive products such as automobiles will likely employ long channels with many knowledgeable intermediaries.

All of the following products are likely to use the producer-retailer-consumer marketing channel except for

Supply chains for durable goods typically begin at _____ and end at _____.

Explain the legal ramifications of attempts to control distribution functions.

_______________ involves developing and maintaining adequate assortments of products to meet customers' needs.

Order processing can be manual or electronic.

Pipelines are not one of the major transportation modes for moving goods between cities in the United States.

Overall channel goals and individual channel member goals cannot be achieved together without

What function of physical distribution enables companies to compensate for dissimilar production and consumption rates and stabilize prices and availability of seasonal items?

Kolder Inc. is using a new just-in-time inventory management system that requires ordering smaller quantities of parts more frequently. The success of its business depends significantly on receiving these parts very quickly, so like many other companies using just-in-time, Kolder Inc. is relying more on the ____ mode of transportation despite its expense.

In an administered vertical marketing system (VMS), inter-organizational relationships are