Question 1

Discuss the Strategic planning process and how it coordinates with corporate level and operational planning. Include the three corporate strategies in your discussion.

Accepted Answer

Student answers should include who performs this planning phase, the three corporate level strategies (Growth, strategic alliances and joint ventures, and diversification), a SWOT analysis, environmental scanning, and the process by which manager's plan.

Question 2

Discuss the purpose of planning. Who does it and why?

Accepted Answer

Planning gives direction not only to top management but to all associates as they focus on goal accomplishment. Top executives do most of the strategic planning and operational or front -line managers do the short -term or operational planning.

Question 3

________ aims to increase market share by promoting sales aggressively in existing markets.

Accepted Answer

A)  Horizontal integration 
B)  Geographic expansion 
C)  Product development 
D)  Market penetration 
A)  Horizontal integration 
B)  Geographic expansion 
C)  Product development 
D)  Market penetration D

Question 4

What is the process of screening large amounts of information to anticipate and interpret changes in the surrounding economic area?

Accepted Answer

A)  SWOT analysis 
B)  Environmental scanning 
C)  Forecasting 
D)  Planning 
A)  SWOT analysis 
B)  Environmental scanning 
C)  Forecasting 
D)  Planning

Question 5

This concept identifies the best way of doing something, which companies excel in that area, and how our company can improve upon it.

Accepted Answer

A)  Benchmarking 
B)  Leveling 
C)  Targeting 
D)  Scaling 
A)  Benchmarking 
B)  Leveling 
C)  Targeting 
D)  Scaling

Question 6

________ planning is often done at the last minute with little or no sharing of goals and strategies

Accepted Answer

A)  Formal 
B)  Recognized 
C)  Informal 
D)  Strategic 
A)  Formal 
B)  Recognized 
C)  Informal 
D)  Strategic

Question 7

Define and give an example of using Total Quality Management in a hotel environment.

Accepted Answer

TQM not only involves planning but also

Question 8

________ is the prediction of future outcome.

Accepted Answer

A)  Planning 
B)  Development 
C)  Scheduling 
D)  Forecasting 
A)  Planning 
B)  Development 
C)  Scheduling 
D)  Forecasting

Question 9

Which of the following is NOT a key operating area?

Accepted Answer

A)  Productivity 
B)  Employee satisfaction 
C)  Guest satisfaction 
D)  Scheduling 
A)  Productivity 
B)  Employee satisfaction 
C)  Guest satisfaction 
D)  Scheduling

Question 10

What is an environmental scan? How and why would you perform one?

Accepted Answer

Environmental scanning is the process of

Question 11

________ involves planning but also involves improving efficiency and increasing productivity while placing emphasis on quality.

Accepted Answer

A)  Total quality management 
B)  Management by objectives 
C)  Organizational planning 
D)  Strategic forecasting 
A)  Total quality management 
B)  Management by objectives 
C)  Organizational planning 
D)  Strategic forecasting

Question 12

What is the managerial process that determines the goals of the organization and then plans the objective?

Accepted Answer

A)  Operational analysis 
B)  Operational assessment 
C)  Management by objectives 
D)  Strategic goals assessment 
A)  Operational analysis 
B)  Operational assessment 
C)  Management by objectives 
D)  Strategic goals assessment

Question 13

What is the process of determining outcomes for each area and associate?

Accepted Answer

A)  Environmental analyzing 
B)  Goal setting 
C)  Selecting alternatives 
D)  Forecasting 
A)  Environmental analyzing 
B)  Goal setting 
C)  Selecting alternatives 
D)  Forecasting

Question 14

A ________ is used to assess the company's internal and external processes and use them to their advantage.

Accepted Answer

A)  Internal analysis 
B)  Operating analysis 
C)  Productivity analysis 
D)  SWOT analysis 
A)  Internal analysis 
B)  Operating analysis 
C)  Productivity analysis 
D)  SWOT analysis

Question 15

Planning involves selecting the various ________ that the organization wants to achieve and the ________ to be taken to ensure that they are accomplished.

Accepted Answer

A)  targets and tactics 
B)  objective and strategies 
C)  goals and strategies 
D)  strategies and objectives 
A)  targets and tactics 
B)  objective and strategies 
C)  goals and strategies 
D)  strategies and objectives

Question 16

________ are specific actions that associates must follow.

Accepted Answer

A)  Procedures 
B)  Policies 
C)  Rules 
D)  Strategies 
A)  Procedures 
B)  Policies 
C)  Rules 
D)  Strategies

Question 17

________ is the process of acquiring ownership or control of competitors with similar products in the same or similar markets.

Accepted Answer

A)  Geographic expansion 
B)  Horizontal integration 
C)  Product development 
D)  Market penetration 
A)  Geographic expansion 
B)  Horizontal integration 
C)  Product development 
D)  Market penetration

Question 18

________ are broad guidelines for associates to use when making decisions.

Accepted Answer

A)  Procedures 
B)  Rules 
C)  Policies 
D)  Strategies 
A)  Procedures 
B)  Rules 
C)  Policies 
D)  Strategies

Question 19

________ are generally created for periods of up to one year and fit in with long range plans of the organization.

Accepted Answer

A)  Operational plans 
B)  Financial scheduling 
C)  Goals and objectives 
D)  Strategic plans 
A)  Operational plans 
B)  Financial scheduling 
C)  Goals and objectives 
D)  Strategic plans

Question 20

How would you create an operational plan? Discuss the seven steps of operational planning.

Accepted Answer

Operational plans are generally created

Discuss the Strategic planning process and how it coordinates with corporate level and operational planning. Include the three corporate strategies in your discussion.

Discuss the purpose of planning. Who does it and why?

________ aims to increase market share by promoting sales aggressively in existing markets.

What is the process of screening large amounts of information to anticipate and interpret changes in the surrounding economic area?

This concept identifies the best way of doing something, which companies excel in that area, and how our company can improve upon it.

________ planning is often done at the last minute with little or no sharing of goals and strategies

Define and give an example of using Total Quality Management in a hotel environment.

________ is the prediction of future outcome.

Which of the following is NOT a key operating area?

What is an environmental scan? How and why would you perform one?

________ involves planning but also involves improving efficiency and increasing productivity while placing emphasis on quality.

What is the managerial process that determines the goals of the organization and then plans the objective?

What is the process of determining outcomes for each area and associate?

A ________ is used to assess the company's internal and external processes and use them to their advantage.

Planning involves selecting the various that the organization wants to achieve and the to be taken to ensure that they are accomplished.

________ are specific actions that associates must follow.

________ is the process of acquiring ownership or control of competitors with similar products in the same or similar markets.

________ are broad guidelines for associates to use when making decisions.

________ are generally created for periods of up to one year and fit in with long range plans of the organization.

How would you create an operational plan? Discuss the seven steps of operational planning.

Introducing Hospitality

The Hotel Business

Rooms Division

Food and Beverage

Beverages

The Restaurant Business

Restaurant Management

Managed Services

Tourism

Recreation, Attractions, and Clubs

Gaming Entertainment

Meetings, Conventions, Expositions

Special Events

Leadership and Management

Organizing

Communication and Decision Making

Control

Filters

Exam 15: Planning

Discuss the Strategic planning process and how it coordinates with corporate level and operational planning. Include the three corporate strategies in your discussion.

Discuss the purpose of planning. Who does it and why?

________ aims to increase market share by promoting sales aggressively in existing markets.

What is the process of screening large amounts of information to anticipate and interpret changes in the surrounding economic area?

This concept identifies the best way of doing something, which companies excel in that area, and how our company can improve upon it.

________ planning is often done at the last minute with little or no sharing of goals and strategies

Define and give an example of using Total Quality Management in a hotel environment.

________ is the prediction of future outcome.

Which of the following is NOT a key operating area?

What is an environmental scan? How and why would you perform one?

________ involves planning but also involves improving efficiency and increasing productivity while placing emphasis on quality.

What is the managerial process that determines the goals of the organization and then plans the objective?

What is the process of determining outcomes for each area and associate?

A ________ is used to assess the company's internal and external processes and use them to their advantage.

Planning involves selecting the various ________ that the organization wants to achieve and the ________ to be taken to ensure that they are accomplished.

________ are specific actions that associates must follow.

________ is the process of acquiring ownership or control of competitors with similar products in the same or similar markets.

________ are broad guidelines for associates to use when making decisions.

________ are generally created for periods of up to one year and fit in with long range plans of the organization.

How would you create an operational plan? Discuss the seven steps of operational planning.

Introducing Hospitality

The Hotel Business

Rooms Division

Food and Beverage

Beverages

The Restaurant Business

Restaurant Management

Managed Services

Tourism

Recreation, Attractions, and Clubs

Gaming Entertainment

Meetings, Conventions, Expositions

Special Events

Leadership and Management

Organizing

Communication and Decision Making

Control

Filters

Planning involves selecting the various that the organization wants to achieve and the to be taken to ensure that they are accomplished.