Exam 2: The Hotel Business

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Compare and contrast the following concepts: franchise, partnership, leasing and syndication.

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List three popular forms of ownership used in the lodging industry that allow for rapid expansion.

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Purchasing the right to use a company's trademark and copyrighted materials is known as

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Hotels that are a cross between a chain and a marketing group for independent hotels are classified as

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The following are characteristics of airport hotels EXCEPT:

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Hotels and motels that are part of a ________ share a centralized reservation system and a common image, logo or advertising slogan.

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In franchising, the franchisee is granted rights to

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Casino hotels

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Franchising fees vary according to the agreements between franchisee and franchisor but the usual fees are between ________ of room revenue

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List the six main types of hotels by price segment and give two examples of each. Outline a general profile of the typical customer for each segment.

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In order to determine if a hotel development project would likely succeed, we would perform a

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City center, resort, airport and freeway are all examples of hotels being classified by

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An organization that rates and classifies hotels and awards them Diamonds is the

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