Exam 14: Managing Marketing Channels and Supply Chains

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In an episode of the Glee television series, members of the glee club were selling home-baked cupcakes at school, to raise money. The students selling their cupcakes without any intermediary would be an example of

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When Walmart is evaluating between trucking and using the train to distribute their products from warehouse to store, they note that using the train can only occur once per week, while trucking can happen every day. These two modes are likely being evaluated on:

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Devlin Applied Design, a Canadian company, developed a system for BASF to allow North American body shops to purchase materials such as paint and sandpaper directly via the web. Since body shop professionals are typically not web savvy, Devlin designed a simple, user friendly, visual interface that allows users intuitively to order products via computer. The system that was designed is most likely a(n):

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Customers currently link to Cisco's website to configure, price, and order its networking equipment. Cisco then sends orders back out across the Internet to producers and assemblers including Celestica, Flextronics, Jabil, and Solectron. Products are built and tested to Cisco standards, sometimes with procedures run Remotely by Cisco. Most are then drop shipped to buyers, untouched by human hands on Cisco's payroll. This is a description of Cisco's:

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Tim Hortons operates its own coffee-roasting facilities. This illustrates:

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Some manufacturers have tried to use the brand loyalty of their consumers to force retailers to carry the manufacturers' products and none of their competitors. These manufacturers were trying to force retailers to participate in:

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The most common indirect channel moves product from producer to retailer to consumer. This type of channel is most likely to exist with each of the following EXCEPT:

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What specific decisions are associated with the flow of goods and together make up total logistics costs?

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Kraft distributes Starbucks coffee in supermarkets. This is called a(n):

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In the automobile industry, a manufacturer licenses dealers to sell its cars subject to various sales and service conditions. This system is called a(n):

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Third-party logistics providers are firms that perform most or all of the logistics functions that:

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Every morning, retailers electronically inform the Campbell Soup company that of their demand for all Campbell's products and the inventory levels in the distribution centres. The Campbell Soup company is using _________links with retailers.

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Some supermarket chains demand slotting allowances from manufacturers, paid in the form of money or free goods, to stock and display products. Is the practice of charging slotting allowances ethical behaviour?

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Which limited-service wholesalers perform no facilitating functions?

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All of the following are considered key logistic functions in supply chain, except:

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Which of the following best describes the goal of a firm's combination of inventory and transportation costs?

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The integration and organization of information and logistics across firms in a supply chain for the purpose of creating and delivering goods and services that provide value to consumers is referred to as:

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Which of the following is an example of an inventory service cost that would be considered a part of inventory costs?

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Dell is concerned that Future Shop is not doing a very good job in selling their products. This type of conflict between a manufacturer and wholesaler is referred to as:

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GE sells certain appliances directly to home and apartment builders but uses retail stores to sell other appliances to regular homeowners. GE is using:

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