Exam 6: Television and Cable- the Power of Visual Culture

In TV syndication, barter deals are usually arranged for new or untested shows.

A relatively recent technology, ______________________ are devices that enable users to find and record specific television shows (and movies) and store them in computer memory to be played back at a later time.

Reality TV shows cost more for networks and cable to make than sitcoms or dramas.

Concerned with the power that the Big Three networks had, the FCC enacted the Prime Time Access Rule.

Rating refers to the percentage of households watching a given show out of all households watching television at a given moment in time.

How has television served as a national cultural reference point over the years?

What services does PBS provide, and how has it fared in comparison with the major networks?

Today, with the advent of DVR, viewers are moving away from the trend of time shifting that affected advertisers in previous decades.

Evergreens are TV shows that are currently popular.

Use the following to answer questions: Matching Match the names with the television terms and events they are most closely associated with. -Breaking Bad

A communication satellite that is in geosynchronous orbit circles the earth at the same speed at which the earth revolves on its axis.

Under the Telecommunications Act of 1996, cable operators are allowed to offer telephone services.

Which of the following statements about the three traditional major broadcast networks (NBC, CBS, ABC) is true?

Audience measurement isn't particularly useful to advertisers because it only tells them how many people are watching a particular program, not what kind of people.

Explain the two key developments that pushed network television from sponsored programming to spot ads.

Cable systems that operate as common carriers are required by law to approve the content of all programs they provide their subscribers.

The quiz-show scandals of the 1950s provided the first indication that TV images could be manipulated.

Use the following to answer questions: Match the elements of a cable TV system with their descriptions. -Headend

Use the following to answer questions: Matching Match the names with the television terms and events they are most closely associated with. -Ted Turner

Cable systems in the United States are increasingly owned by fewer and fewer companies, called multiple-system operators.