Exam 6: Attitudes and Persuasion

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The advertisement for vitamins emphasized how mothers were doing a positive thing for their children's health by purchasing the vitamins. This is an attempt to manipulate ______.

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Tia believes that it is important to be forgiving because that's what good people do. This type of attitude would seem to support ______.

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Cognitive dissonance only occurs when people have insufficient justification for their behavior.

(True/False)
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Alfred's presentation was full of jargon and confusing references that left his colleagues puzzled. According to McGuire's model, he failed at gaining ______.

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Explain how commitment and consistency are related to the lowball technique.

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Janna timidly attempted to present her ideas during the middle of a busy, loud meeting and no one noticed her. According to McGuire's model, she failed at gaining ______.

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What describes the relationship between justification and cognitive dissonance

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The IAT uses reaction time to measure explicit attitudes.

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What is another name for a mental trap

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What are attitudes directed toward

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The pool salesman found it was easier to get people to buy accessories like slides after people agree to the cost of the pool. Which of the following explains this

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What is the easiest of McGuire's six steps to achieve

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Lola had to study the counterarguments in preparation for her debate. As a result, she was harder to persuade than before the debate. What explains this

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Clarence asks his parents for $500. When they say no, he asks for $50 and they agree. Clarence is using what technique

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Pairing a previously neutral stimulus with a stimulus that naturally causes a particular result causes us to react in a new way to the neutral stimulus. What is this called

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Beliefs that are judged positive or negative are informational.

(True/False)
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When writing her paper on the benefits of religion, Sara only used research conducted by Catholic priests. This is an example of ______.

(Multiple Choice)
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Amelia likes the exercise she gets biking to work, but dislikes how sweaty and sticky she feels. Her feelings toward biking to work are best described as informational beliefs.

(True/False)
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What is the desire to explain one's actions in a way that preserves or enhances a positive view of the self

(Multiple Choice)
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Free samples use the reciprocity norm to increase sales.

(True/False)
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