Exam 3: Network Structure and Group Influences in Social Media

Which of the following completes the sentence,'When viral content evolves within a social community,it becomes a ______,or a snippet of cultural information that spreads person to person until eventually it enters the general consciousness'?

Which of the following refers to 'the degree to which a pair of individuals is similar in terms of education,social status,and beliefs'?

Which type of power refers to authority through the motivation to identify with or please a person?

Which of the following best completes the following sentence,'______ ,a cyber offence that is illegal in the U.K. ,refers to identifying and publishing private information about someone as a form of punishment or revenge.'?

Which of the following refers to the effect that people experience when they interact with a computer-mediated or computer-generated environment?

______ are created,shared,and sustained by community members because they promote behavior that benefits the collective.

People who are knowledgeable about many things are referred by Malcolm Gladwell as which of the following?

Which term refers to the narrow,deep focus of social networking sites that differentiate themselves because they center on some common hobby,interest,or characteristic that draws members to the site?

Which type of power refers to organizational authority based on rights associated with a person's appointed position?

Which 90% of social media users just observe what's on the site,so don't add a lot of value?

Which of the following best describes opinion leaders?