Exam 4: Understanding Quality: ITS Management and Strategic Importance

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Marketing managers should be fully aware of their products' MTBF rates and the failure characteristics of competitors' products.

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The _____ dimension relates to the customers' perceptions of the product's quality and value received for monies paid.

(Multiple Choice)
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A service policy is an agreement between the company and its customers that spells out

(Multiple Choice)
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P/OM produces the level of variety determined by a firms marketing strategy.

(True/False)
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The purpose of _____ is to set the inspection parameters for drawing a sample from a production lot.

(Multiple Choice)
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Quality management must also focus on the importance of the qualities of human factors such as

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A _____ product offers customers the highest level of variety.

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Product callback costs include labor and material rework,decreased customer loyalty,and litigation losses.

(True/False)
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Customized product are the apex of variety.

(True/False)
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The costs of quality are given by the following equations: Cₐ = 20D + 5000 Cp = 15000 - 100D Cf = 50 × eᴰ/⁴ where: Cₐ is the cost of appraisal, Cp is the cost of prevention,and Cf is the cost of failure.Note that D is the percent defectives and,it is reasonable to set 0 < D < 100.What will be the appraisal cost if D = 10 percent?

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Everyone in the organization has one or more roles that are related to the attainment of quality.

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The _____ deals with how well the product endures in the face of use and stress.

(Multiple Choice)
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The producer's view of quality is that qualities relate to the "degree of excellence" of things.

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Failure occurs when a product continues to perform in an acceptable fashion.

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_____ refers to decay of product performance that can occur as a result of usage or age.

(Multiple Choice)
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Better quality increases customer loyalty.

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_____ is constantly engaged in setting standards for products,processes,information systems,and the environment with respect to every type of organization and activity.

(Multiple Choice)
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The maintainability quality dimension requires a fully functional service capability.

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What are some of the qualities that could be improved in services a customer might receive from their bank?

(Essay)
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_____ is/are generic management systems standards.

(Multiple Choice)
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