Chat with AIExam 10: E-Commerce: Digital Markets, Digital Goods
"Knowledge increases exponentially" is a phrase with which we are all familiar. How does this concept apply to electronic business and the emergence of the digital firm?
Support your contentions.
(76) 
VerifiedStudent answers will vary. A sample answer is: The exponential increases of knowledge refer to shared information. For example, once the concept of a wheel is established, inheritors of that knowledge do not have to "reinvent the wheel." The Internet is a tool similar to the wheel: it is based on shared standards and universal tools. The Internet and shared networking technologies are allowing new techniques for attracting customers and selling customers to be developed and adapted very quickly. For example, although early Internet retailers had difficulty setting up secure credit card transactions and payment systems, today there are many systems in place as vendors step in to create shared tools for doing this. The Internet is fostering shared knowledge and, as such, propagating ever greater increases in that knowledge.
What standards are referred to when discussing universal standards as a unique feature of e-commerce?
(69) VerifiedB
Web site tracking software can log the path a customer took through the Web site, the time spent on the site, and what geographic area, in general, the customer is from, all of which can help in customer analysis. It can also log the customer's operating system and which browser the customer is using. How could these last two data items be of interest to a company?
Give examples.
(74) VerifiedStudent answers will vary, but should include an understanding that customer OS and browser interact technologically with a Web site and might be relevant in data analysis. An example is: Customer OSs and browsers could help a company determine what technical functionalities could be used in the site. For example, if it found out that a significant percentage of its users are using mobile browsers, they might want to make sure that the Web site is easily used by various mobile devices. Secondly, this data might be relevant in data mining or other analysis. For example, a retail clothing company might find that a significant portion of their most valued customers use an Apple operating system, and from other data analysis know that Apple users are more likely to purchase cashmere sweaters. Then the company may want to place a greater emphasis on selling the cashmere sweaters.
Intellectual property refers to all forms of human expression, both tangible and intangible.
(84) Podcasting allows subscribers to listen to live, streaming radio and other audio content.
(85) What is the most profound way in which e-commerce and the Internet have changed the relationship between companies and their customers?
Support your answer.
(87) Which of the following best illustrates the transaction fee revenue model?
(75) What is the primary benefit to consumers of disintermediation?
(87) Information ________ exists when one party in a transaction has more information that is important for the transaction than the other party.
(79) Which of the following Internet business models does Amazon.com use?
(73) Which of the following is a milestone for the Web site development phase of building an e-commerce presence?
(77) List and describe the three main categories of electronic commerce. Which do you think is ultimately the most valuable to the individual consumer?
Support your answer.
(100) E-commerce refers simply to the use of the Internet and the Web to transact business.
(77) What methods could a portal use to generate revenue?
Which do you think might be most successful, and why?
(89) In the affiliate revenue model, firms derive revenue by selling information or services through partner e-commerce sites.
(81) 
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