Exam 3: Creativity and Innovation: Keys to Entrepreneurial Success

The left brain takes care of the body's emotional,intuitive,and spatial functions.

________ is (are)the fuel that drive(s)creativity.

Creativity is "caught" as much as it is "________."

In this fiercely competitive,fast-faced,global economy,creativity is not only an important source for building a competitive advantage but also a necessity for survival.

Innovative companies do not take a passive approach to creativity.

Left-brain people tend to be prolific thinkers.

Entrepreneurs are people who connect their creative ideas with the purposeful action and structure of a business.

Successful entrepreneurship requires both left- and right-brain thinking.

Research suggests that innovative companies are structured like ________ rather than a traditional pyramid.

Creative thinkers tend to be "explorers," searching for ideas outside of their areas of specialty.

In the creative process,________ involves viewing the similarities and differences among the information collected.

According to Ted Levitt,creativity is ________ new things.

Often,ideas require a ________ period.

Which brain takes care of the body's emotional,intuitive,and spatial functions?

As one writer explains,"trial-and lots of error-is embedded in entrepreneurship."

While working for iRobot,Jim Lynch came up with a new product while cleaning the gutters on his house.Lynch is an example of a(n)________.

________ thinking is the ability to see the differences among various data and events.

Innovation is ________ when it creates market-changing,disruptive breakthroughs that are the result of generating something from nothing.

Convergent thinking is the ability to see the differences among various data and events.

Ambiguity can be a powerful creative stimulus.