Question 1

The era of downsizing coincided with an increase in workers who belong to labor unions.

Accepted Answer

A) True 
 B)False

Question 2

Describe three negative effects of media consolidation.

Accepted Answer

1. Limited diversity of viewpoints: Medi

Question 3

Match between columns
                        Premises: Celler-Kefauver Antitrust Act
1996 Telecommunications Act

Accepted Answer

The Answer of Limited anticompetitive mergers and Permitted telephone companies is...

Question 4

Which is a term that describes what happens when one society exports an overwhelming surge of media images that strongly influence everything from fashion styles to views of morality?

Accepted Answer

A) Cultural imperialism 
B) Oligopoly 
C) Consumer choice 
D) Narrative storytelling 
E) Monopoly 
A) Cultural imperialism 
B) Oligopoly 
C) Consumer choice 
D) Narrative storytelling 
E) Monopoly

Question 5

The exportation of U.S.entertainment media is sometimes viewed as ______ because it discourages the development of original local products and value systems.

Accepted Answer

A) criminal 
B) cultural dumping 
C) monopolistic 
D) consumer choice 
E) capitalistic 
A) criminal 
B) cultural dumping 
C) monopolistic 
D) consumer choice 
E) capitalistic

Question 6

The global economy has reduced prices to the point where most low paid workers in Third World factories can afford the stereos and TV sets they help manufacture.

Accepted Answer

A) True 
 B)False

Question 7

Government controls over business were drastically weakened during the presidency of Ronald Reagan (1981-1989).

Accepted Answer

A) True 
 B)False

Question 8

Name and describe the trend for governments to take a decreasing role in monitoring the structure and content of media (as well as other industries).

Accepted Answer

The answer of Name and describe the trend for governments...

Question 9

A monopoly exists when a small number of firms control an industry, either nationally or locally.

Accepted Answer

A) True 
 B)False

Question 10

The promotion and sale of a product (in all its versions) throughout the various subsidiaries of a media conglomerate is called _______________________.

Accepted Answer

The answer of The promotion and sale of a product...

Question 11

The twentieth century saw a shift away from a manufacturing economy to a/an __________________ economy in the United States.

Accepted Answer

The answer of The twentieth century saw a shift away...

Question 12

Which statement best reflects the progress of U.S.labor unions over the last seventy years?

Accepted Answer

A) They have experienced steady growth and now represent 35 percent of workers. 
B) After being painted as "socialist," they saw their enrollment suffer badly through the 1940s, 1950s, and 1960s, but they have rebounded strongly in the last thirty years. 
C) Enrollment seems to rise and fall each decade, but labor unions have overall peaked since the turn of the twenty-first century. 
D) They have benefited greatly from the steady influx of manufacturing away from other countries. 
E) They grew steadily following World War II, peaked in the 1950s when about a third of Americans belonged to a union, then have watched their numbers dwindle as more manufacturing jobs move overseas. 
A) They have experienced steady growth and now represent 35 percent of workers. 
B) After being painted as "socialist," they saw their enrollment suffer badly through the 1940s, 1950s, and 1960s, but they have rebounded strongly in the last thirty years. 
C) Enrollment seems to rise and fall each decade, but labor unions have overall peaked since the turn of the twenty-first century. 
D) They have benefited greatly from the steady influx of manufacturing away from other countries. 
E) They grew steadily following World War II, peaked in the 1950s when about a third of Americans belonged to a union, then have watched their numbers dwindle as more manufacturing jobs move overseas.

Question 13

Most media companies spread out their holdings among various types of mass media rather than trying to control one medium, to avoid monopoly charges.

Accepted Answer

A) True 
 B)False

Question 14

Which of the following statements regarding the U.S.government's action against monopolies in the late 1800s to early 1900s is false?

Accepted Answer

A) The government passed the Sherman Antitrust Act in 1890, outlawing monopoly practices. 
B) The American Tobacco Company was one of the monopolies that broke up due to government action. 
C) The Clayton Antitrust Act was passed in 1914, prohibiting manufacturers to sell to dealers who agreed to reject the products of their rivals. 
D) Despite the Sherman Antitrust Act, Rockefeller's Standard Oil Company remained a monopoly. 
E) All of the statements are true. 
A) The government passed the Sherman Antitrust Act in 1890, outlawing monopoly practices. 
B) The American Tobacco Company was one of the monopolies that broke up due to government action. 
C) The Clayton Antitrust Act was passed in 1914, prohibiting manufacturers to sell to dealers who agreed to reject the products of their rivals. 
D) Despite the Sherman Antitrust Act, Rockefeller's Standard Oil Company remained a monopoly. 
E) All of the statements are true.

Question 15

The billion-dollar mergers and takeovers that swept the mass media in the 1990s were possible because of ______.

Accepted Answer

A) speculation on Wall Street 
B) deregulation 
C) the collapse of communism 
D) the rise of the World Wide Web 
E) tighter legal controls on corporate spending 
A) speculation on Wall Street 
B) deregulation 
C) the collapse of communism 
D) the rise of the World Wide Web 
E) tighter legal controls on corporate spending

Question 16

Which of the following is a characteristic of the shift from an industrial to an information economy?

Accepted Answer

A) A change in focus from mass production to niche markets 
B) A movement from global to local markets 
C) A movement from office work to factory and industrialized production 
D) An emphasis on laborers rather than service workers 
E) All of the options are correct. 
A) A change in focus from mass production to niche markets 
B) A movement from global to local markets 
C) A movement from office work to factory and industrialized production 
D) An emphasis on laborers rather than service workers 
E) All of the options are correct.

Question 17

Of the new digital media conglomerates, which one has a main strength of search advertising?

Accepted Answer

A) Google 
B) Facebook 
C) Apple 
D) Disney 
E) Amazon 
A) Google 
B) Facebook 
C) Apple 
D) Disney 
E) Amazon

Question 18

Why do some critics charge that concentration of media ownership in the hands of a few large conglomerates is antidemocratic?

Accepted Answer

Critics argue that the concentration of

Question 19

American culture dominates global markets partly because it is appealing and partly for economic reasons.

Accepted Answer

A) True 
 B)False

Question 20

Most citizens of developed countries have a wide range of media products available to them, but have little say in which media are created and circulated.

Accepted Answer

A) True 
 B)False

The era of downsizing coincided with an increase in workers who belong to labor unions.

Describe three negative effects of media consolidation.

Which is a term that describes what happens when one society exports an overwhelming surge of media images that strongly influence everything from fashion styles to views of morality?

The exportation of U.S.entertainment media is sometimes viewed as ______ because it discourages the development of original local products and value systems.

The global economy has reduced prices to the point where most low paid workers in Third World factories can afford the stereos and TV sets they help manufacture.

Government controls over business were drastically weakened during the presidency of Ronald Reagan (1981-1989).

Name and describe the trend for governments to take a decreasing role in monitoring the structure and content of media (as well as other industries).

A monopoly exists when a small number of firms control an industry, either nationally or locally.

The promotion and sale of a product (in all its versions) throughout the various subsidiaries of a media conglomerate is called _______________________.

The twentieth century saw a shift away from a manufacturing economy to a/an __________________ economy in the United States.

Which statement best reflects the progress of U.S.labor unions over the last seventy years?

Most media companies spread out their holdings among various types of mass media rather than trying to control one medium, to avoid monopoly charges.

Which of the following statements regarding the U.S.government's action against monopolies in the late 1800s to early 1900s is false?

The billion-dollar mergers and takeovers that swept the mass media in the 1990s were possible because of ______.

Which of the following is a characteristic of the shift from an industrial to an information economy?

Of the new digital media conglomerates, which one has a main strength of search advertising?

Why do some critics charge that concentration of media ownership in the hands of a few large conglomerates is antidemocratic?

American culture dominates global markets partly because it is appealing and partly for economic reasons.

Most citizens of developed countries have a wide range of media products available to them, but have little say in which media are created and circulated.

Mass Communication- a Critical Approach

The Internet, Digital Media, and Media Convergence

Digital Gaming and the Media Playground

Sound Recording and Popular Music

Popular Radio and the Origins of Broadcasting

Television and Cable- the Power of Visual Culture

Movies and the Impact of Images

Newspapers- the Rise and Decline of Modern Journalism

Magazines in the Age of Specialization

Books and the Power of Print

Advertising and Commercial Culture

Public Relations and Framing the Message

The Culture of Journalism- Values, Ethics, and Democracy

Media Effects and Cultural Approaches to Research

Legal Controls and Freedom of Expression

General Questions Covering the Entire Text

Filters

Exam 13: Media Economics and the Global Marketplace

The era of downsizing coincided with an increase in workers who belong to labor unions.

Describe three negative effects of media consolidation.

Which is a term that describes what happens when one society exports an overwhelming surge of media images that strongly influence everything from fashion styles to views of morality?

The exportation of U.S.entertainment media is sometimes viewed as ______ because it discourages the development of original local products and value systems.

The global economy has reduced prices to the point where most low paid workers in Third World factories can afford the stereos and TV sets they help manufacture.

Government controls over business were drastically weakened during the presidency of Ronald Reagan (1981-1989).

Name and describe the trend for governments to take a decreasing role in monitoring the structure and content of media (as well as other industries).

A monopoly exists when a small number of firms control an industry, either nationally or locally.

The promotion and sale of a product (in all its versions) throughout the various subsidiaries of a media conglomerate is called _______________________.

The twentieth century saw a shift away from a manufacturing economy to a/an __________________ economy in the United States.

Which statement best reflects the progress of U.S.labor unions over the last seventy years?

Most media companies spread out their holdings among various types of mass media rather than trying to control one medium, to avoid monopoly charges.

Which of the following statements regarding the U.S.government's action against monopolies in the late 1800s to early 1900s is false?

The billion-dollar mergers and takeovers that swept the mass media in the 1990s were possible because of ______.

Which of the following is a characteristic of the shift from an industrial to an information economy?

Of the new digital media conglomerates, which one has a main strength of search advertising?

Why do some critics charge that concentration of media ownership in the hands of a few large conglomerates is antidemocratic?

American culture dominates global markets partly because it is appealing and partly for economic reasons.

Most citizens of developed countries have a wide range of media products available to them, but have little say in which media are created and circulated.

Mass Communication- a Critical Approach

The Internet, Digital Media, and Media Convergence

Digital Gaming and the Media Playground

Sound Recording and Popular Music

Popular Radio and the Origins of Broadcasting

Television and Cable- the Power of Visual Culture

Movies and the Impact of Images

Newspapers- the Rise and Decline of Modern Journalism

Magazines in the Age of Specialization

Books and the Power of Print

Advertising and Commercial Culture

Public Relations and Framing the Message

The Culture of Journalism- Values, Ethics, and Democracy

Media Effects and Cultural Approaches to Research

Legal Controls and Freedom of Expression

General Questions Covering the Entire Text

Filters