Exam 2: Mass Media Technology

Who first saw the potential of the internet?

The technology that could mass-produce images in books,newspapers,and magazines is called the _________________.

Compare two of the mass communications models.Which do you think is the best explanation?

Satellite and fibre-optic technologies in the late 1900s improved the speed and reliability of delivering mass messages.

The word lemon might also make you think of a car that does not work well.This is an example of

What was the name of the first human-made satellite?

Philo Farnsworth called his invention an image projector.

Apple's iPhone was the first smart phone.

Which term is used to describe the digitization revolution?

Who developed the "tetrad of media effects"?

Someone is drunk while watching a hockey game,and the next day cannot remember who scored the last goal.This is an example of

Gatekeepers are media people who make judgments on what is sent to networks,stations,and website operators.

Which company introduced the first smart phone?

Which of the following is not a media technology?

The halftone was the technology that could mass-produce images in books,newspapers,and magazines.

A Canadian media regulator is the

The first version of the internet was called ARPAnet.

The newest distinctive medium built on digital technology is the internet.

Static on the radio or smudged ink in a newspaper are examples of semantic noise.

The internet has created entirely new categories of media companies.