Exam 2: Mass Media Technology

The U.S.military developed a system of linked computers called _________________.

Cable television became more popular when it abandoned landlines and adopted an over-the-air broadcast signal.

Like movies,the earliest televisions used chemical rather than electronic screens.

A weakness of the Lasswell model is that it is not applicable to mass communication.

Mathew Brady used which media technology to record the U.S.Civil War?

__________________is a narrative model that poses four questions: Who says what? In which channel? To whom? With what effect?

Philo Farnsworth,a pioneer in television technology,called his early invention a/an

New media devices,such as BlackBerrys and Kindles,can only be used to consume media content.

Who transmitted the first wireless message?

Second Life is a virtual world of more than 8.5 million members.Discuss the various impacts,both positive and negative,that Second Life may have on the real lives of participants.

The __________________ school of thought looks at the creation of meaning in communication.

Use examples to describe how media technology can have important social impacts.

What made mass production of the written word possible?

Philo Farnsworth,while out plowing the field,came up with a concept that led to his invention of the _________________.

Which technology is capable of carrying 60 000 messages simultaneously?

What is at the centre of the concentric circle model?

Which was the first media technology?

_________________ is a virtual world of more than 8.5 million members worldwide.

Someone is watching a French movie,but that person does not understand French very well.This is an example of

Which of the following is not a question in the Lasswell model?