Question 1

Michael Porter's five forces model and Rugman and D'Cruz's flagship model are both based on the concept of corporate individualism.

Accepted Answer

A) True 
 B)False

Question 2

Intel's loose brick was its narrow focus on complex microprocessors for PCs.

Accepted Answer

A) True 
 B)False

Question 3

New entrants to an industry bring all of the following except:

Accepted Answer

A)  new capacity. 
B)  desire to gain market share. 
C)  desire to gain market position. 
D)  new approaches to customer needs. 
E)  decline in per-unit product costs. 
A)  new capacity. 
B)  desire to gain market share. 
C)  desire to gain market position. 
D)  new approaches to customer needs. 
E)  decline in per-unit product costs.

Question 4

Taiwan's Acer prospered by following founder Stan Shih's strategy of approaching the world computer market from the periphery.By the time Acer was ready to target the United States in earnest,it was already the number one PC brand in key countries in Latin America,Southeast Asia,and the Middle East.This is an example of which component of competitive innovation?

Accepted Answer

A)  collaboration 
B)  layers of advantage 
C)  loose bricks 
D)  generic 
E)  supplier power 
A)  collaboration 
B)  layers of advantage 
C)  loose bricks 
D)  generic 
E)  supplier power

Question 5

It is the number of domestic rivals,intensity of the completion as well as the quality of the competitors that make the difference.

Accepted Answer

A) True 
 B)False

Question 6

When managers at Matsushita realized that cost advantages in TV production were often fleeting,they added quality and reliability advantages,thus establishing:

Accepted Answer

A)  loose bricks. 
B)  a "double diamond." 
C)  attribute diversity. 
D)  layers of advantage. 
E)  buyer power. 
A)  loose bricks. 
B)  a "double diamond." 
C)  attribute diversity. 
D)  layers of advantage. 
E)  buyer power.

Question 7

Porter's four generic strategies for achieving competitive advantage are:

Accepted Answer

A)  price determination, cost leadership, product differentiation, distribution savings. 
B)  cost leadership, product differentiation, cost challenger, product challenger. 
C)  price leadership, product differentiation, price challenger, cost differentiation. 
D)  cost leadership, product differentiation, cost focus, focused differentiation. 
E)  cost leadership, product differentiation, consumer differentiation, focused differentiation. 
A)  price determination, cost leadership, product differentiation, distribution savings. 
B)  cost leadership, product differentiation, cost challenger, product challenger. 
C)  price leadership, product differentiation, price challenger, cost differentiation. 
D)  cost leadership, product differentiation, cost focus, focused differentiation. 
E)  cost leadership, product differentiation, consumer differentiation, focused differentiation.

Question 8

Dell's factories can assemble a complete PC in 3 minutes.With a build-to-order strategy at the heart of its business model,Dell's sales staff maintains close ties with customers.This approach represents which aspect of the Porter's five forces model?

Accepted Answer

A)  rivalry among competitors 
B)  bargaining power of buyers 
C)  threat of substitute products 
D)  threat of new entrants 
E)  bargaining power of suppliers 
A)  rivalry among competitors 
B)  bargaining power of buyers 
C)  threat of substitute products 
D)  threat of new entrants 
E)  bargaining power of suppliers

Question 9

A firm that has the skills to be a "first mover" and arrive first in the market has achieved a know-how advantage.

Accepted Answer

A) True 
 B)False

Question 10

Which of the following generic strategies best captures the way Harley-Davidson has achieved competitive advantage in the global motorcycle industry?

Accepted Answer

A)  cost leadership 
B)  differentiation 
C)  cost focus 
D)  focused differentiation 
E)  cost differentiation 
A)  cost leadership 
B)  differentiation 
C)  cost focus 
D)  focused differentiation 
E)  cost differentiation

Question 11

In the tech world,about 90% of the world's nearly one billion PCs run on Microsoft's operating systems and 80% use Intel's microprocessors.This represents which aspect of the Porter's five forces model?

Accepted Answer

A)  bargaining power of suppliers 
B)  bargaining power of buyers 
C)  threat of substitute products 
D)  rivalry among competitors 
E)  threat of new entrants 
A)  bargaining power of suppliers 
B)  bargaining power of buyers 
C)  threat of substitute products 
D)  rivalry among competitors 
E)  threat of new entrants

Question 12

According to Porter,the nature of the interaction between potential industry entrants,buyers,substitute products,suppliers,and rival firms determines:

Accepted Answer

A)  whether or not the government will launch an antitrust investigation. 
B)  the industry's profit potential in terms of long-run return on invested capital. 
C)  whether a country can generate a balance of payments surplus. 
D)  whether a country can create a comparative advantage in the production of differentiated products. 
E)  whether a country can generate income by innovation. 
A)  whether or not the government will launch an antitrust investigation. 
B)  the industry's profit potential in terms of long-run return on invested capital. 
C)  whether a country can generate a balance of payments surplus. 
D)  whether a country can create a comparative advantage in the production of differentiated products. 
E)  whether a country can generate income by innovation.

Question 13

Intel's loose brick was:

Accepted Answer

A)  it's narrow focus on complex microprocessors for PCs. 
B)  demand for non-PC products. 
C)  getting into the Smartphone market. 
D)  unbeatable in computer market. 
E)  developing new chips incorporating 3D technology. 
A)  it's narrow focus on complex microprocessors for PCs. 
B)  demand for non-PC products. 
C)  getting into the Smartphone market. 
D)  unbeatable in computer market. 
E)  developing new chips incorporating 3D technology.

Question 14

"Hypercompetition" is a term that describes a business environment of escalating rivalry characterized by rapid product innovation and short product life cycles.

Accepted Answer

A) True 
 B)False

Question 15

Research by Morgan Stanley indicates that the United States is home to more companies with global competitive advantage than any other country.

Accepted Answer

A) True 
 B)False

Question 16

Analyzed in terms of Porter's five forces model,online music file sharing services represent a threat to the music industry in the form of a substitute product.

Accepted Answer

A) True 
 B)False

Question 17

When company management decides that it is unwilling to follow the "conventional wisdom" and instead finds a new way to gain competitive advantage,it might be said to be:

Accepted Answer

A)  searching for loose bricks. 
B)  changing the rules of engagement. 
C)  collaborating. 
D)  building layers of advantage. 
E)  innovating. 
A)  searching for loose bricks. 
B)  changing the rules of engagement. 
C)  collaborating. 
D)  building layers of advantage. 
E)  innovating.

Question 18

Which of the following is not identified by Porter as one of the five forces that explains competition in an industry?

Accepted Answer

A)  threat of new entrants 
B)  threat of substitute products or services 
C)  bargaining power of suppliers 
D)  bargaining power of competitors 
E)  the competitive rivalry among current members 
A)  threat of new entrants 
B)  threat of substitute products or services 
C)  bargaining power of suppliers 
D)  bargaining power of competitors 
E)  the competitive rivalry among current members

Question 19

The nature of firm strategy,structure,and rivalry is the final determinant of a nation's diamond.What does this statement refer to? How does domestic rivalry differ from foreign rivalry? Please explain in detail.

Accepted Answer

Domestic rivalry in a single national ma

Question 20

There have been considerable changes that have taken effect since Porter presented his theories.One such impact is due to the tremendous technological advancement.In light of these changes,examine what potential impact technology has on some of his theories.

Accepted Answer

With the digital revolution,there are se

Michael Porter's five forces model and Rugman and D'Cruz's flagship model are both based on the concept of corporate individualism.

Intel's loose brick was its narrow focus on complex microprocessors for PCs.

New entrants to an industry bring all of the following except:

It is the number of domestic rivals,intensity of the completion as well as the quality of the competitors that make the difference.

When managers at Matsushita realized that cost advantages in TV production were often fleeting,they added quality and reliability advantages,thus establishing:

Porter's four generic strategies for achieving competitive advantage are:

Dell's factories can assemble a complete PC in 3 minutes.With a build-to-order strategy at the heart of its business model,Dell's sales staff maintains close ties with customers.This approach represents which aspect of the Porter's five forces model?

A firm that has the skills to be a "first mover" and arrive first in the market has achieved a know-how advantage.

Which of the following generic strategies best captures the way Harley-Davidson has achieved competitive advantage in the global motorcycle industry?

In the tech world,about 90% of the world's nearly one billion PCs run on Microsoft's operating systems and 80% use Intel's microprocessors.This represents which aspect of the Porter's five forces model?

According to Porter,the nature of the interaction between potential industry entrants,buyers,substitute products,suppliers,and rival firms determines:

Intel's loose brick was:

"Hypercompetition" is a term that describes a business environment of escalating rivalry characterized by rapid product innovation and short product life cycles.

Research by Morgan Stanley indicates that the United States is home to more companies with global competitive advantage than any other country.

Analyzed in terms of Porter's five forces model,online music file sharing services represent a threat to the music industry in the form of a substitute product.

When company management decides that it is unwilling to follow the "conventional wisdom" and instead finds a new way to gain competitive advantage,it might be said to be:

Which of the following is not identified by Porter as one of the five forces that explains competition in an industry?

The nature of firm strategy,structure,and rivalry is the final determinant of a nation's diamond.What does this statement refer to? How does domestic rivalry differ from foreign rivalry? Please explain in detail.

There have been considerable changes that have taken effect since Porter presented his theories.One such impact is due to the tremendous technological advancement.In light of these changes,examine what potential impact technology has on some of his theories.

Introduction to Global Marketing

The Global Economic Environment

The Global Trade Environment

Social and Cultural Environments

The Political, Legal, and Regulatory Environments

Global Information Systems and Market Research

Segmentation, Targeting, and Positioning

Importing,Exporting,and Sourcing

Global Market Entry Strategies: Licensing, Investment, and Strategic Alliances

Brand and Product Decisions in Global Marketing

Pricing Decisions

Global Marketing Channels and Physical Distribution

Global Marketing Communications Decisions I: Advertising and Public Relations

Global Marketing Communications Decisions II: Sales Promotion, personal Selling, and Special Forms of Marketing Communication

Global Marketing and the Digital Revolution

Leadership, Organization, and Corporate Social Responsibility

Filters

Exam 16: Strategic Elements of Competitive Advantage

Michael Porter's five forces model and Rugman and D'Cruz's flagship model are both based on the concept of corporate individualism.

Intel's loose brick was its narrow focus on complex microprocessors for PCs.

New entrants to an industry bring all of the following except:

It is the number of domestic rivals,intensity of the completion as well as the quality of the competitors that make the difference.

When managers at Matsushita realized that cost advantages in TV production were often fleeting,they added quality and reliability advantages,thus establishing:

Porter's four generic strategies for achieving competitive advantage are:

Dell's factories can assemble a complete PC in 3 minutes.With a build-to-order strategy at the heart of its business model,Dell's sales staff maintains close ties with customers.This approach represents which aspect of the Porter's five forces model?

A firm that has the skills to be a "first mover" and arrive first in the market has achieved a know-how advantage.

Which of the following generic strategies best captures the way Harley-Davidson has achieved competitive advantage in the global motorcycle industry?

In the tech world,about 90% of the world's nearly one billion PCs run on Microsoft's operating systems and 80% use Intel's microprocessors.This represents which aspect of the Porter's five forces model?

According to Porter,the nature of the interaction between potential industry entrants,buyers,substitute products,suppliers,and rival firms determines:

Intel's loose brick was:

"Hypercompetition" is a term that describes a business environment of escalating rivalry characterized by rapid product innovation and short product life cycles.

Research by Morgan Stanley indicates that the United States is home to more companies with global competitive advantage than any other country.

Analyzed in terms of Porter's five forces model,online music file sharing services represent a threat to the music industry in the form of a substitute product.

When company management decides that it is unwilling to follow the "conventional wisdom" and instead finds a new way to gain competitive advantage,it might be said to be:

Which of the following is not identified by Porter as one of the five forces that explains competition in an industry?

The nature of firm strategy,structure,and rivalry is the final determinant of a nation's diamond.What does this statement refer to? How does domestic rivalry differ from foreign rivalry? Please explain in detail.

There have been considerable changes that have taken effect since Porter presented his theories.One such impact is due to the tremendous technological advancement.In light of these changes,examine what potential impact technology has on some of his theories.

Introduction to Global Marketing

The Global Economic Environment

The Global Trade Environment

Social and Cultural Environments

The Political, Legal, and Regulatory Environments

Global Information Systems and Market Research

Segmentation, Targeting, and Positioning

Importing,Exporting,and Sourcing

Global Market Entry Strategies: Licensing, Investment, and Strategic Alliances

Brand and Product Decisions in Global Marketing

Pricing Decisions

Global Marketing Channels and Physical Distribution

Global Marketing Communications Decisions I: Advertising and Public Relations

Global Marketing Communications Decisions II: Sales Promotion, personal Selling, and Special Forms of Marketing Communication

Global Marketing and the Digital Revolution

Leadership, Organization, and Corporate Social Responsibility

Filters