Question 1

In McAfee's SLATES Enterprise 2.0 Model, "E" stands for enterprise.

Accepted Answer

A) True 
 B)False

Question 2

Key users submit ideas and responses to nonkey users for publication in communities.

Accepted Answer

A) True 
 B)False

Question 3

According to the SEAMS process, social monitoring services are primarily used for measuring activities.

Accepted Answer

A) True 
 B)False

Question 4

Content data is data and responses to data that are contributed by users and SM sponsors.

Accepted Answer

A) True 
 B)False

Question 5

Which of the following is true of Web 2.0?

Accepted Answer

A)  Users usually cannot respond directly to Web ads. 
B)  Advertisers can find out who responds to ads but not how strongly. 
C)  One of the principal means that is used to attract viewers is providing low-cost content. 
D)  Most ads on social media generate revenue only when customers click on them. 
A)  Users usually cannot respond directly to Web ads. 
B)  Advertisers can find out who responds to ads but not how strongly. 
C)  One of the principal means that is used to attract viewers is providing low-cost content. 
D)  Most ads on social media generate revenue only when customers click on them.

Question 6

________ are organizations that choose to support a presence on one or more SM sites.

Accepted Answer

A)  Social media application providers 
B)  Social media sponsors 
C)  Seekers of the truth 
D)  Defenders of belief 
A)  Social media application providers 
B)  Social media sponsors 
C)  Seekers of the truth 
D)  Defenders of belief

Question 7

SMIS restricts word-of-mouth sales.

Accepted Answer

A) True 
 B)False

Question 8

Most SM applications earn their revenue through ________.

Accepted Answer

A)  a licensing model 
B)  a franchising model 
C)  advertisements 
D)  merchandising 
A)  a licensing model 
B)  a franchising model 
C)  advertisements 
D)  merchandising

Question 9

The number of second- and first-tier community members in a social media site reduces exponentially.

Accepted Answer

A) True 
 B)False

Question 10

When a student attends a business function for the purpose of meeting people and reinforcing relationships, he or she is investing in his or her ________.

Accepted Answer

A)  human capital 
B)  process capital 
C)  social capital 
D)  structural capital 
A)  human capital 
B)  process capital 
C)  social capital 
D)  structural capital

Question 11

Deleting problematic content on social networking sites is best reserved for content that is ________.

Accepted Answer

A)  grammatically incorrect 
B)  obscene and inappropriate 
C)  legitimate, but negative 
D)  contributed by a layperson 
A)  grammatically incorrect 
B)  obscene and inappropriate 
C)  legitimate, but negative 
D)  contributed by a layperson

Question 12

Seekers of the truth will seek the truth, even if that means recommending a certain vendor's product over another vendor's.

Accepted Answer

A) True 
 B)False

Question 13

Web 2.0 used free content and free software as the principal means to attract viewers.

Accepted Answer

A) True 
 B)False

Question 14

Web 2.0 includes Web-delivered services and content that are paid for by users.

Accepted Answer

A) True 
 B)False

Question 15

When a person attends a business function for the purpose of meeting people and reinforcing relationships, he or she is investing in his or her social capital.

Accepted Answer

A) True 
 B)False

Question 16

According to Gossieaux and Moran, which of the following activities are seekers of the truth most likely to facilitate?

Accepted Answer

A)  human resources 
B)  operations 
C)  marketing 
D)  sales 
A)  human resources 
B)  operations 
C)  marketing 
D)  sales

Question 17

List the major risks for businesses that indulge in commercial applications of social networking. Discuss any one of them briefly.

Accepted Answer

Some of the major risks are:
• Junk and

Question 18

Seekers of the truth are communities that share a common belief and form their hive around that belief.

Accepted Answer

A) True 
 B)False

Question 19

What is the difference between Web 2.0 processing and traditional processing?

Accepted Answer

The essential characteristics of Web 2.0

Question 20

The multiplicative nature of social capital means that the value of a huge network of relationships to people who have few resources may be lower than that of a smaller network with people with substantial resources.

Accepted Answer

A) True 
 B)False

In McAfee's SLATES Enterprise 2.0 Model, "E" stands for enterprise.

Key users submit ideas and responses to nonkey users for publication in communities.

According to the SEAMS process, social monitoring services are primarily used for measuring activities.

Content data is data and responses to data that are contributed by users and SM sponsors.

Which of the following is true of Web 2.0?

________ are organizations that choose to support a presence on one or more SM sites.

SMIS restricts word-of-mouth sales.

Most SM applications earn their revenue through ________.

The number of second- and first-tier community members in a social media site reduces exponentially.

When a student attends a business function for the purpose of meeting people and reinforcing relationships, he or she is investing in his or her ________.

Deleting problematic content on social networking sites is best reserved for content that is ________.

Seekers of the truth will seek the truth, even if that means recommending a certain vendor's product over another vendor's.

Web 2.0 used free content and free software as the principal means to attract viewers.

Web 2.0 includes Web-delivered services and content that are paid for by users.

When a person attends a business function for the purpose of meeting people and reinforcing relationships, he or she is investing in his or her social capital.

According to Gossieaux and Moran, which of the following activities are seekers of the truth most likely to facilitate?

List the major risks for businesses that indulge in commercial applications of social networking. Discuss any one of them briefly.

Seekers of the truth are communities that share a common belief and form their hive around that belief.

What is the difference between Web 2.0 processing and traditional processing?

The multiplicative nature of social capital means that the value of a huge network of relationships to people who have few resources may be lower than that of a smaller network with people with substantial resources.

The Importance of MIS

Business Processes, Information Systems, and Information

Organizational Strategy, Information Systems, and Competitive Advantage

Hardware and Software

Database Processing

The Cloud

Organizations and Information Systems

Business Intelligence Systems

Information Systems Security

Information Systems Management

Information Systems Development

The International Dimension

Filters

Exam 8: Social Media Information Systems

In McAfee's SLATES Enterprise 2.0 Model, "E" stands for enterprise.

Key users submit ideas and responses to nonkey users for publication in communities.

According to the SEAMS process, social monitoring services are primarily used for measuring activities.

Content data is data and responses to data that are contributed by users and SM sponsors.

Which of the following is true of Web 2.0?

________ are organizations that choose to support a presence on one or more SM sites.

SMIS restricts word-of-mouth sales.

Most SM applications earn their revenue through ________.

The number of second- and first-tier community members in a social media site reduces exponentially.

When a student attends a business function for the purpose of meeting people and reinforcing relationships, he or she is investing in his or her ________.

Deleting problematic content on social networking sites is best reserved for content that is ________.

Seekers of the truth will seek the truth, even if that means recommending a certain vendor's product over another vendor's.

Web 2.0 used free content and free software as the principal means to attract viewers.

Web 2.0 includes Web-delivered services and content that are paid for by users.

When a person attends a business function for the purpose of meeting people and reinforcing relationships, he or she is investing in his or her social capital.

According to Gossieaux and Moran, which of the following activities are seekers of the truth most likely to facilitate?

List the major risks for businesses that indulge in commercial applications of social networking. Discuss any one of them briefly.

Seekers of the truth are communities that share a common belief and form their hive around that belief.

What is the difference between Web 2.0 processing and traditional processing?

The multiplicative nature of social capital means that the value of a huge network of relationships to people who have few resources may be lower than that of a smaller network with people with substantial resources.

The Importance of MIS

Business Processes, Information Systems, and Information

Organizational Strategy, Information Systems, and Competitive Advantage

Hardware and Software

Database Processing

The Cloud

Organizations and Information Systems

Business Intelligence Systems

Information Systems Security

Information Systems Management

Information Systems Development

The International Dimension

Filters