Exam 7: Managing Strategy and Strategic Planning

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Emergent strategies are ineffective and should be avoided.

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An international strategy in which the company manages itself as a collection of domestic markets is called a home replication strategy.

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The implementation stage focuses on what the strategy is.

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Developing a(n) ____________________ strategy is far more complex than developing a domestic one.

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Why would one organization want to purchase an SBU that has been classified as a "dog"?

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Organizational ____________________ are areas that increase the difficulty of an organization's performing at a high level.

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Effective strategies

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____________________ compete in dozens or even hundreds of markets.

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Network news programs have been losing viewers for years. Though reporters all say they have no political bias, many believe the networks all cover stories from left of center. Fox News saw ____ and began covering stories from what many believe to be right of center.

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____________________ is a strategy in which an organization attempts to gain a competitive advantage by reducing its costs below the costs of competing firms.

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An impulsive CEO can turn a deliberate strategy into an emergent strategy.

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Google bought YouTube even though it operated at a loss. The business strategy for YouTube is ____.

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According to the BCG matrix, ____________________ are businesses whose products have a high share of a growing market.

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According to the Miles and Snow model of business strategy, which of these strategies is the most appropriate for use in an unstable environment?

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Kraft Food Inc offered to buy Cadbury, a confection and beverage company. Which advantage of related diversification could result from the merging of these two businesses?

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Which of the following areas does a well-conceived strategy address?

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3M is a highly innovative firm that is constantly seeking new markets and is oriented toward growth and taking risks. It uses a(n) ____ strategy.

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St. Luke's Hospital started offering deeply discounted computerized tomography (CT) scans for smokers worried about lung cancer. St. Luke's willingness to change the price is an example of change in

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Southwest Airlines gained access to the Atlanta market when it purchased Air Tran. This is an example of a change in Southwest's

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A(n) ____________________ is the purchase of one firm by another firm that is considerably larger.

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