Question 1

Which of the following is used by physical retail stores to incorporate social networking and virtual reality into the shopping experience?

Accepted Answer

A) Mobile blogging 
B) Podcasting 
C) Media curation sites 
D) Location-based services 
E) Community Q&A sites 
A) Mobile blogging 
B) Podcasting 
C) Media curation sites 
D) Location-based services 
E) Community Q&A sites

Question 2

How can you minimize the chance of sending instant messages to the wrong people?

Accepted Answer

A) Carry on one conversation at a time 
B) Follow all security guidelines 
C) Don't clutter the channel with personal messages 
D) Don't send lengthy or complex messages 
E) Make yourself unavailable during work hours 
A) Carry on one conversation at a time 
B) Follow all security guidelines 
C) Don't clutter the channel with personal messages 
D) Don't send lengthy or complex messages 
E) Make yourself unavailable during work hours

Question 3

Discuss the advantages of podcasting.

Accepted Answer

Podcasting is the process of recording a

Question 4

What does it mean that a website is a multidimensional medium?

Accepted Answer

A) It is in separate horizontal layers 
B) Readers can move around in any order they want,and there often is no distinct beginning,middle,or end 
C) Everything is labeled 
D) It is arranged in a vertical/horizontal matrix 
E) It uses more than one audio or video medium 
A) It is in separate horizontal layers 
B) Readers can move around in any order they want,and there often is no distinct beginning,middle,or end 
C) Everything is labeled 
D) It is arranged in a vertical/horizontal matrix 
E) It uses more than one audio or video medium

Question 5

Which of these elements will help the audience follow the message of the podcast?

Accepted Answer

A) A carefully prepared script 
B) Obvious headings 
C) Notes attached to the podcast channel 
D) Consistent design themes 
E) Previews,transitions,and reviews 
A) A carefully prepared script 
B) Obvious headings 
C) Notes attached to the podcast channel 
D) Consistent design themes 
E) Previews,transitions,and reviews

Question 6

Marketers use microblogging systems to send ________ that withhold key information,in order to attract the attention of current and prospective customers.

Accepted Answer

A) teasers 
B) platitudes 
C) anagrams 
D) testimonials 
A) teasers 
B) platitudes 
C) anagrams 
D) testimonials

Question 7

Messaging systems range from semi-public systems such as standard text messaging on mobile phones,to private systems that are closed to anyone outside of invited members.

Accepted Answer

A) True 
 B)False

Question 8

When creating podcasts for business,should you script them entirely and read them word-for-word? Briefly explain your answer.

Accepted Answer

In podcasts,it is generally best to spea

Question 9

How can website organization be improved when considering all likely entry points for visitors?

Accepted Answer

A) With pop-up windows that invite users to take surveys 
B) With the elimination of maps and other visual tools 
C) With clearly defined paths that move from specific to more generalized information 
D) With targeted information for each visitor segment 
E) With the use of industry specific terminology 
A) With pop-up windows that invite users to take surveys 
B) With the elimination of maps and other visual tools 
C) With clearly defined paths that move from specific to more generalized information 
D) With targeted information for each visitor segment 
E) With the use of industry specific terminology

Question 10

Previews,transitions,and reviews are less important in podcasts than are other methods of digital communication.

Accepted Answer

A) True 
 B)False

Question 11

Email makes it easy to express emotion in an accurate and appropriate way.

Accepted Answer

A) True 
 B)False

Question 12

The main advantage of messaging is the speed at which most people can type,regardless of the devices they're using.

Accepted Answer

A) True 
 B)False

Question 13

Which of these communication tools is best for conversational exchanges?

Accepted Answer

A) Email 
B) Memos 
C) Letters 
D) Wikis 
E) Messaging 
A) Email 
B) Memos 
C) Letters 
D) Wikis 
E) Messaging

Question 14

Some email users employ ________ to express emotional nuances in casual or informal email messages.

Accepted Answer

A) emoticons 
B) monograms 
C) cyphers 
D) cryptograms 
A) emoticons 
B) monograms 
C) cyphers 
D) cryptograms

Question 15

Discuss the advantage of using mobile-specific capabilities.

Accepted Answer

While keeping the limitations of the sma

Question 16

In order to help visitors move easily through a website,how should labels and links be developed?

Accepted Answer

A) As maps of pathways of information 
B) With explanations of keywords and phrases 
C) As a way to link entry and exit points 
D) With consistent and familiar terminology 
E) As a replacement for wireframes 
A) As maps of pathways of information 
B) With explanations of keywords and phrases 
C) As a way to link entry and exit points 
D) With consistent and familiar terminology 
E) As a replacement for wireframes

Question 17

Smartphones and tables are ideal for mobile blogging.

Accepted Answer

A) True 
 B)False

Question 18

Which of the following can be used to pull readers into a story or document by intentionally withholding key pieces of information?

Accepted Answer

A) Narratives 
B) Summaries 
C) Orientations 
D) Announcements 
E) Teasers 
A) Narratives 
B) Summaries 
C) Orientations 
D) Announcements 
E) Teasers

Question 19

List at least three drawbacks of using instant messaging in business.

Accepted Answer

Potential disadvantages of using IM in b

Question 20

In order to use instant messaging (IM)productively in the workplace

Accepted Answer

A) maintain your IM presence 24-7. 
B) don't worry about IM etiquette during short exchanges. 
C) treat IM as a professional communication medium. 
D) use IM to send confidential,complex,and personal messages. 
A) maintain your IM presence 24-7. 
B) don't worry about IM etiquette during short exchanges. 
C) treat IM as a professional communication medium. 
D) use IM to send confidential,complex,and personal messages.

Which of the following is used by physical retail stores to incorporate social networking and virtual reality into the shopping experience?

How can you minimize the chance of sending instant messages to the wrong people?

Discuss the advantages of podcasting.

What does it mean that a website is a multidimensional medium?

Which of these elements will help the audience follow the message of the podcast?

Marketers use microblogging systems to send ________ that withhold key information,in order to attract the attention of current and prospective customers.

Messaging systems range from semi-public systems such as standard text messaging on mobile phones,to private systems that are closed to anyone outside of invited members.

When creating podcasts for business,should you script them entirely and read them word-for-word? Briefly explain your answer.

How can website organization be improved when considering all likely entry points for visitors?

Previews,transitions,and reviews are less important in podcasts than are other methods of digital communication.

Email makes it easy to express emotion in an accurate and appropriate way.

The main advantage of messaging is the speed at which most people can type,regardless of the devices they're using.

Which of these communication tools is best for conversational exchanges?

Some email users employ ________ to express emotional nuances in casual or informal email messages.

Discuss the advantage of using mobile-specific capabilities.

In order to help visitors move easily through a website,how should labels and links be developed?

Smartphones and tables are ideal for mobile blogging.

Which of the following can be used to pull readers into a story or document by intentionally withholding key pieces of information?

List at least three drawbacks of using instant messaging in business.

In order to use instant messaging (IM)productively in the workplace

Understanding the Foundations of Business Communications

Collaboration,Interpersonal Communication,and Business Etiquette

Communication Challenges in a Diverse,Global Marketplace

Planning Business Messages

Writing Business Messages

Completing Business Messages

Social Media

Visual Media

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Finding,Evaluating,and Processing Information

Planning Reports and Proposals

Writing and Completing Reports and Proposals

Developing Presentations in a Social Media Environment

Enhancing Presentations with Slides and Other Visuals

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Filters

Exam 7: Digital Media

Which of the following is used by physical retail stores to incorporate social networking and virtual reality into the shopping experience?

How can you minimize the chance of sending instant messages to the wrong people?

Discuss the advantages of podcasting.

What does it mean that a website is a multidimensional medium?

Which of these elements will help the audience follow the message of the podcast?

Marketers use microblogging systems to send ________ that withhold key information,in order to attract the attention of current and prospective customers.

Messaging systems range from semi-public systems such as standard text messaging on mobile phones,to private systems that are closed to anyone outside of invited members.

When creating podcasts for business,should you script them entirely and read them word-for-word? Briefly explain your answer.

How can website organization be improved when considering all likely entry points for visitors?

Previews,transitions,and reviews are less important in podcasts than are other methods of digital communication.

Email makes it easy to express emotion in an accurate and appropriate way.

The main advantage of messaging is the speed at which most people can type,regardless of the devices they're using.

Which of these communication tools is best for conversational exchanges?

Some email users employ ________ to express emotional nuances in casual or informal email messages.

Discuss the advantage of using mobile-specific capabilities.

In order to help visitors move easily through a website,how should labels and links be developed?

Smartphones and tables are ideal for mobile blogging.

Which of the following can be used to pull readers into a story or document by intentionally withholding key pieces of information?

List at least three drawbacks of using instant messaging in business.

In order to use instant messaging (IM)productively in the workplace

Understanding the Foundations of Business Communications

Collaboration,Interpersonal Communication,and Business Etiquette

Communication Challenges in a Diverse,Global Marketplace

Planning Business Messages

Writing Business Messages

Completing Business Messages

Social Media

Visual Media

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Finding,Evaluating,and Processing Information

Planning Reports and Proposals

Writing and Completing Reports and Proposals

Developing Presentations in a Social Media Environment

Enhancing Presentations with Slides and Other Visuals

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Filters