Exam 10: Graphic Design

The ________ first made it possible to devise a notice that could be reproduced in large numbers and distributed widely.

The development of ________ in the 19^th century introduced the widespread use of color in posters.

Explain the reasons why the invention of the printing press and the Industrial Revolution were so important in the development of graphic design.

The American graphic designer who created some of the most memorable logos for IBM, UPS, and ABC is:

An image created to accompany words is called:

The ancient symbol from Chinese philosophy that embodies a worldview of mutual interdependence is the ________ symbol.

Review some of the advertising images in this chapter and consider how their designers have used the elements and principles of art. Then discuss how the advertising designer can also use some of the tools and techniques of graphic design to have products noticed. What differences seem to exist in the production of a work of "fine" art and a work of graphic design?

The goal of graphic design is to communicate a(n) _________ message to a group of people.

A ________ is often the first and key element in creating a complete corporate identity.

In 1525, with the advent of moveable type, ________ created a unified alphabet that could be mass-produced.

Discuss the principles at work in the interactive website Graffiti Archaeology.

A designer's blueprint for books and magazines and other works in print is called:

Designing for the Web adds the potential for ________ between a site and its visitor.

Cassidy Curtis's Graffiti Archaeology is organized by ________ to effectively display its subject.

According to the author, graphic design as we know it today has its roots in two developments. They are:

Consider Toulouse-Lautrec's La Goulue at the Moulin Rouge. Identify the time period and printing technique used to create this poster. Then discuss the artist's purpose for creating the poster and significant influences on the artist's style.

Discuss the role emerging technologies have played in the development and advancement of graphic design and illustration.

Which graphic design team developed the familiar set of symbols used today to communicate information across language barriers to international travelers?

Find an example of a well-designed website on the Internet and then an example of a poorly designed website. Define what is effective about the well-designed site and discuss how the poorly designed site might be improved.

Consider Dürer's interest in designing and experimenting with the proportions of typefaces; then discuss the role of type as one of the graphic designer's tools in reflecting attitudes and concepts.