Question 1

Messages that combine powerful visuals with supporting text

Accepted Answer

A) can be effective because visuals lower communication barriers for multilingual audiences. 
B) are more difficult to remember than purely textual descriptions or explanations. 
C) should not be used to describe complex ideas or processes. 
D) take more time to review than text only messages. 
E) are effective because visuals minimize the relationship between parts that make up the whole. 
A) can be effective because visuals lower communication barriers for multilingual audiences. 
B) are more difficult to remember than purely textual descriptions or explanations. 
C) should not be used to describe complex ideas or processes. 
D) take more time to review than text only messages. 
E) are effective because visuals minimize the relationship between parts that make up the whole.

Question 2

The ________ is the form a message takes,and the ________ is the system used to deliver a message.

Accepted Answer

A) channel; network 
B) medium; channel 
C) format; medium 
D) channel; medium 
E) network; format 
A) channel; network 
B) medium; channel 
C) format; medium 
D) channel; medium 
E) network; format

Question 3

The scope of a message will generally be longer when

Accepted Answer

A) the audience is unfamiliar with your topic. 
B) the audience is familiar with you and your credibility. 
C) the audience is supportive of your ideas. 
D) your subject is noncontroversial. 
E) the audience is familiar with the topic. 
A) the audience is unfamiliar with your topic. 
B) the audience is familiar with you and your credibility. 
C) the audience is supportive of your ideas. 
D) your subject is noncontroversial. 
E) the audience is familiar with the topic.

Question 4

Even if nothing will change because of your message,you should send it if you believe it is important.

Accepted Answer

A) True 
 B)False

Question 5

When meeting your audience's informational needs,you should emphasize ideas

Accepted Answer

A) that will be of greatest interest to the audience. 
B) that won't cause controversy. 
C) that will have the least impact on the audience. 
D) that don't need supporting evidence. 
E) that the audience doesn't know. 
A) that will be of greatest interest to the audience. 
B) that won't cause controversy. 
C) that will have the least impact on the audience. 
D) that don't need supporting evidence. 
E) that the audience doesn't know.

Question 6

The goal of the three-step writing process is to help a writer develop messages that are

Accepted Answer

A) using a variety of mediums. 
B) organized based on a direct approach. 
C) sensitive. 
D) well planned. 
E) effective and efficient. 
A) using a variety of mediums. 
B) organized based on a direct approach. 
C) sensitive. 
D) well planned. 
E) effective and efficient.

Question 7

The ________ begins by explaining evidence and builds up to the main idea.

Accepted Answer

A) narrative approach 
B) outline 
C) direct approach 
D) process of building consensus 
E) indirect approach 
A) narrative approach 
B) outline 
C) direct approach 
D) process of building consensus 
E) indirect approach

Question 8

A key distinction of the oral medium,in-person channel is ________ because it enables the nuances of nonverbal communication more than any other media-channel combination.

Accepted Answer

A) being in the same physical space 
B) using digital means to transmit vocalizations 
C) conveying spatial relationships and technical processes 
D) overcoming barriers of time and location 
E) that it increases the chance of miscommunication 
A) being in the same physical space 
B) using digital means to transmit vocalizations 
C) conveying spatial relationships and technical processes 
D) overcoming barriers of time and location 
E) that it increases the chance of miscommunication

Question 9

To help generate creative ideas,________ starts with the main idea and allows the writer to branch out and connect other related ideas.

Accepted Answer

A) mind mapping 
B) storyteller's tour 
C) a question and answer chain 
D) a journalistic approach 
E) brainstorming 
A) mind mapping 
B) storyteller's tour 
C) a question and answer chain 
D) a journalistic approach 
E) brainstorming

Question 10

Forecasting your audience's reaction to your message is

Accepted Answer

A) impossible-there's no way to know what it will be. 
B) vital,because potential audience reaction affects message organization. 
C) helpful only for internal communication. 
D) helpful only for external communication. 
E) designed based upon each receiver's potential response. 
A) impossible-there's no way to know what it will be. 
B) vital,because potential audience reaction affects message organization. 
C) helpful only for internal communication. 
D) helpful only for external communication. 
E) designed based upon each receiver's potential response.

Question 11

Which of the following is an example of a message topic?

Accepted Answer

A) "To get the board of directors to increase the research and development budget" 
B) "Competitors spend more than our company does on research and development." 
C) "Funding for research and development" 
D) "The research and development budget is inadequate in our competitive marketplace." 
E) "Research and development should be more important to our organization." 
A) "To get the board of directors to increase the research and development budget" 
B) "Competitors spend more than our company does on research and development." 
C) "Funding for research and development" 
D) "The research and development budget is inadequate in our competitive marketplace." 
E) "Research and development should be more important to our organization."

Question 12

Explain each phase of the three-step writing process.

Accepted Answer

The three-step writing process includes

Question 13

When gathering information for a business message,keep in mind that audiences respond best to information that

Accepted Answer

A) they could have found by doing their own research. 
B) has not been categorized or grouped in any way. 
C) has been filtered and prioritized according to their needs. 
D) pertains to a broad cross-section of possible scenarios. 
E) is confidential in nature. 
A) they could have found by doing their own research. 
B) has not been categorized or grouped in any way. 
C) has been filtered and prioritized according to their needs. 
D) pertains to a broad cross-section of possible scenarios. 
E) is confidential in nature.

Question 14

Most messages should not be sent unless they will

Accepted Answer

A) bring about a change. 
B) increase your chances of being promoted. 
C) please your boss. 
D) end on a positive note. 
E) promote self-interests. 
A) bring about a change. 
B) increase your chances of being promoted. 
C) please your boss. 
D) end on a positive note. 
E) promote self-interests.

Question 15

You've been asked to prepare a report on whether your company should consider other health insurance providers.List four informal techniques for gathering information to include in your report.

Accepted Answer

Informal strategies for gathering inform

Question 16

Informal techniques for gathering insights and focusing your research efforts do not include

Accepted Answer

A) listening to the community. 
B) asking the audience for input. 
C) distributing questionnaires and surveys. 
D) reviewing reports and other company documents. 
E) talking with supervisors,colleagues,and customers. 
A) listening to the community. 
B) asking the audience for input. 
C) distributing questionnaires and surveys. 
D) reviewing reports and other company documents. 
E) talking with supervisors,colleagues,and customers.

Question 17

In general,audiences are likely to

Accepted Answer

A) ignore poor organization if the message is important. 
B) draw inaccurate conclusions from poorly organized messages. 
C) fully understand most messages,even those that are poorly organized. 
D) feel more comfortable with free-flowing,disorganized messages than rigidly structured ones. 
E) use a poorly organized message to open a line of discussion. 
A) ignore poor organization if the message is important. 
B) draw inaccurate conclusions from poorly organized messages. 
C) fully understand most messages,even those that are poorly organized. 
D) feel more comfortable with free-flowing,disorganized messages than rigidly structured ones. 
E) use a poorly organized message to open a line of discussion.

Question 18

In high-context cultures,________ media are often more effective than ________ ones.

Accepted Answer

A) leaner; richer 
B) oral; written 
C) foreign; domestic 
D) leaner; written 
E) written; oral 
A) leaner; richer 
B) oral; written 
C) foreign; domestic 
D) leaner; written 
E) written; oral

Question 19

Briefly define media richness and provide at least one example each of a rich medium and a lean medium.

Accepted Answer

Media richness is the value of a communi

Question 20

How can the journalistic approach help you include all required information in your business messages?

Accepted Answer

The journalistic approach enables you to

Messages that combine powerful visuals with supporting text

The is the form a message takes,and the is the system used to deliver a message.

The scope of a message will generally be longer when

Even if nothing will change because of your message,you should send it if you believe it is important.

When meeting your audience's informational needs,you should emphasize ideas

The goal of the three-step writing process is to help a writer develop messages that are

The ________ begins by explaining evidence and builds up to the main idea.

A key distinction of the oral medium,in-person channel is ________ because it enables the nuances of nonverbal communication more than any other media-channel combination.

To help generate creative ideas,________ starts with the main idea and allows the writer to branch out and connect other related ideas.

Forecasting your audience's reaction to your message is

Which of the following is an example of a message topic?

Explain each phase of the three-step writing process.

When gathering information for a business message,keep in mind that audiences respond best to information that

Most messages should not be sent unless they will

You've been asked to prepare a report on whether your company should consider other health insurance providers.List four informal techniques for gathering information to include in your report.

Informal techniques for gathering insights and focusing your research efforts do not include

In general,audiences are likely to

In high-context cultures, media are often more effective than ones.

Briefly define media richness and provide at least one example each of a rich medium and a lean medium.

How can the journalistic approach help you include all required information in your business messages?

Professional Communication in a Digital, social, mobile World

Collaboration, interpersonal Communication, and Business Etiquette

Communication Challenges in a Diverse, global Marketplace

Writing Business Messages

Completing Business Messages

Crafting Messages for Digital Channels

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Planning Reports and Proposals

Writing Reports and Proposals

Completing Reports and Proposals

Developing and Delivering Business Presentations

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Handbook of Grammar, mechanics, and Usage

Filters

Exam 4: Planning Business Messages

Messages that combine powerful visuals with supporting text

The ________ is the form a message takes,and the ________ is the system used to deliver a message.

The scope of a message will generally be longer when

Even if nothing will change because of your message,you should send it if you believe it is important.

When meeting your audience's informational needs,you should emphasize ideas

The goal of the three-step writing process is to help a writer develop messages that are

The ________ begins by explaining evidence and builds up to the main idea.

A key distinction of the oral medium,in-person channel is ________ because it enables the nuances of nonverbal communication more than any other media-channel combination.

To help generate creative ideas,________ starts with the main idea and allows the writer to branch out and connect other related ideas.

Forecasting your audience's reaction to your message is

Which of the following is an example of a message topic?

Explain each phase of the three-step writing process.

When gathering information for a business message,keep in mind that audiences respond best to information that

Most messages should not be sent unless they will

You've been asked to prepare a report on whether your company should consider other health insurance providers.List four informal techniques for gathering information to include in your report.

Informal techniques for gathering insights and focusing your research efforts do not include

In general,audiences are likely to

In high-context cultures,________ media are often more effective than ________ ones.

Briefly define media richness and provide at least one example each of a rich medium and a lean medium.

How can the journalistic approach help you include all required information in your business messages?

Professional Communication in a Digital, social, mobile World

Collaboration, interpersonal Communication, and Business Etiquette

Communication Challenges in a Diverse, global Marketplace

Writing Business Messages

Completing Business Messages

Crafting Messages for Digital Channels

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Planning Reports and Proposals

Writing Reports and Proposals

Completing Reports and Proposals

Developing and Delivering Business Presentations

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Handbook of Grammar, mechanics, and Usage

Filters

The is the form a message takes,and the is the system used to deliver a message.

In high-context cultures, media are often more effective than ones.