Exam 16: Speaking to Persuade

Miguel is planning a persuasive presentation on the importance of voting. He has discovered that his classmates agree with him. In order to strengthen their way of thinking, Miguel should use all of the following strategies except:

In Toulmin's Model of Argument, the claim, evidence, and warrant make up the three primary and essential elements or an argument.

As they were discussing the new policy regarding sexual harassment in the workplace, Richard told Tim that he didn't know what he was talking about because he was single man who doesn't understand women. Which fallacy of argument could be attributed to Richard's comment?

A persuasive presentation is not appropriate for an audience that already agrees with you.

Before choosing persuasive strategies for an indecisive audience, determine why they are indecisive.

Your textbook authors note, "Commercials succeed because they understand the power of emotional proof." Explain what they mean by this statement. Do you agree or disagree?

The fallacy of faulty cause is committed in the following statement: "Successful Wall Street executives are paid salaries in excess of $1 million. Therefore, the best way to ensure that Neal will become a successful Wall Street executive is to raise his salary to at least $1 million."

In Toulmin's Model of Argument, backing provides support for the argument's warrant.

Michael and Suzanne Osborn note, "Mythos can connect your message with your audience's social and cultural identity, and give them a reason to listen carefully to your ideas." Explain how this connection occurs and provide a relevant example to demonstrate your understanding.

In Rhetoric, Aristotle identifies four major types of proof: logos, pathos, ethos, and mythos.

Ethos is proof that relies on the audience's perceptions of a speaker's credibility.

Finding common ground with an audience that disagrees with you requires identifying ideas and positions on which both you and your audience can agree.

Mythos can connect your message with your audience's social and cultural identity, and give them a reason to listen carefully to your ideas.

Those who hear or see fallacious messages may be deceived, misled, confused, and reluctant to trust you.

Which of the following terms best explains why we believe statements such as: "Confident speakers know what they are talking about"?

It is nearly impossible to establish credibility with an audience that disagrees with you.

Define three of the six common fallacies discussed in your textbook (attacking the person, appeal to authority, appeal to popularity, appeal to tradition, faulty cause, and hasty generalization). Demonstrate your understanding of them by providing relevant examples of each.

Identify and define a claim of fact, value, conjecture, and policy. To demonstrate your understanding, provide an example of each.

A good way to start building a persuasive argument is by listing all of the ____________ you could use-all of the reasons why an audience should agree with you.

"The amount of recycling in America will decrease in the next ten years" is a claim of