Exam 7: Strategic Management

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Which of the following is an example of a firm's tangible resources?

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Rubbermaid failed to consider that the cost of a raw material, resin, could not be passed along to their customers through increased costs. Sterlite, a major competitor, did not pass along the increase to their customers. As a result, Walmart replaced Rubbermaid's products with Sterlite's. This was an example of a failure to accurately assess the environmental data.

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When e-commerce companies recognized there were more women using the Internet than men, there were significant business implications since women do most of the household shopping. Which segment of the general environment does this represent?

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A firm's strategic mission

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How can human capital provide a core competence?

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Discuss the four components of an external environmental analysis.

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What is the recommendation by the BCG Matrix for a star?

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Innovation contributes to a sustainable competitive advantage if

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The changes that Mattel made in Barbie after the 1960s were in response to which component of the external environment?

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Describe Porter's Five Forces model.

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McDonald's was able to make progress in the French market by adapting its menu and the look of its restaurants after carefully analyzing which component of the external environment?

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When Wrigley decided to focus almost exclusively on the chewing gum market and Seagram decided to enter the beverage market while also competing in the entertainment industry, both firm's were deciding their diversification strategies.

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Which type of diversification strategy tends to be less profitable as a result of corporate executives lacking sufficient knowledge to effectively manage disparate business units?

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When the Justice Department sued Microsoft for a high-tech monopoly, which component of the external environment was being addressed?

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What are the segments of the general environment? How are they related?

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Porter's value-chain analysis attempts to identify

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What are some of the standard measures of strategic success evaluated in the final stage of the strategic management process?

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Which of the following is not true of the SWOT analysis?

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3M's ability to leverage its knowledge of adhesive and thin-film technology is an example of which strategic management viewpoint?

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It is essential that the executive team assess the short-range outcomes as part of the strategic management process. The long-term outcomes need not be assessed since they are constantly changing and the plan adapts to them.

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