Question 1

Explain the role of social media (SM)in human resources.

Accepted Answer

Social media is used for finding employe

Question 2

The Jackson College of Arts displays its ads for free on a number of Web sites popular among students. However, every time a student clicks on the ads, it pays $0.30 to the site. Which of the following revenue models is Jackson College utilizing?

Accepted Answer

A) pay-per-click model 
B) freemium model 
C) data model 
D) click-free model 
A) pay-per-click model 
B) freemium model 
C) data model 
D) click-free model

Question 3

Unlike humans, organizations do not have social capital.

Accepted Answer

A) True 
 B)False

Question 4

How should organizations respond to social networking problems? Which one of them is a dangerous approach and why?

Accepted Answer

Organizations may respond to social netw

Question 5

The characteristics of McAfee's Enterprise 2.0 model are given by the acronym SLATES; A in SLATES stands for ________.

Accepted Answer

A) auditing 
B) alerts 
C) authoring 
D) announcements 
A) auditing 
B) alerts 
C) authoring 
D) announcements

Question 6

________ is the investment in social relations with the expectation of returns in the marketplace.

Accepted Answer

A) Social capital 
B) Social stock 
C) Market stock 
D) Media capital 
A) Social capital 
B) Social stock 
C) Market stock 
D) Media capital

Question 7

________ is the application of social media to facilitate the cooperative work of people inside organizations.

Accepted Answer

A) Enterprise 2.0 
B) Enterprise resource planning 
C) Enterprise application integration 
D) Enterprise architecture 
A) Enterprise 2.0 
B) Enterprise resource planning 
C) Enterprise application integration 
D) Enterprise architecture

Question 8

Which of the following is a dynamic, social media-based CRM process?

Accepted Answer

A) social CRM 
B) human resource CRM 
C) media CRM 
D) traditional CRM 
A) social CRM 
B) human resource CRM 
C) media CRM 
D) traditional CRM

Question 9

When a person attends a business function for the purpose of meeting people and reinforcing relationships, he or she is investing in his or her social capital.

Accepted Answer

A) True 
 B)False

Question 10

Which of the following terms refers to the investment of resources for future profit?

Accepted Answer

A) capital 
B) interest 
C) loan 
D) cash flow 
A) capital 
B) interest 
C) loan 
D) cash flow

Question 11

Pablo's Burgers is a new fast food brand that has opened restaurants in twenty cities. Its current goal is to measure brand awareness among its customers based on the input received from social media. Which of the following will help Pablo's measure its brand awareness?

Accepted Answer

A) units 
B) metrics 
C) attributes 
D) assets 
A) units 
B) metrics 
C) attributes 
D) assets

Question 12

Explain how social media (SM)can aid inbound and outbound logistics.

Accepted Answer

SM communities may provide better and fa

Question 13

Explain each element in the SLATES model.

Accepted Answer

McAfee defined six characteristics of En

Question 14

Deleting content on user-generated content sites should be reserved for contributions that criticize a firm's products or services.

Accepted Answer

A) True 
 B)False

Question 15

Connection data is data about relationships.

Accepted Answer

A) True 
 B)False

Question 16

Worn-In Shoes is planning to launch its new range of trekking shoes. It has invited customers and trekking enthusiasts on its Facebook page to give suggestions about the features of the new product. The suggested features would then be used to manufacture customized trekking shoes. In this scenario, Worn-In Shoes is practicing ________.

Accepted Answer

A) crowdsourcing 
B) outsourcing 
C) homesourcing 
D) showrooming 
A) crowdsourcing 
B) outsourcing 
C) homesourcing 
D) showrooming

Question 17

In 2025, emergence in the context of management would most likely mean a(n)________.

Accepted Answer

A) loss of control over employees 
B) loss of loyal customers 
C) increase in the use of social media for managing employees 
D) increase in the control over culturally diverse customers 
A) loss of control over employees 
B) loss of loyal customers 
C) increase in the use of social media for managing employees 
D) increase in the control over culturally diverse customers

Question 18

The first step in developing a social media information system (SMIS)is to ________.

Accepted Answer

A) define the goals of the organization 
B) identify the metrics 
C) identify the target audience 
D) define the value of the organization 
A) define the goals of the organization 
B) identify the metrics 
C) identify the target audience 
D) define the value of the organization

Question 19

Facebook, Twitter, LinkedIn, and Google are all social media application providers.

Accepted Answer

A) True 
 B)False

Question 20

________ are an extension of bad reviews.

Accepted Answer

A) Critic's comments 
B) Vanity metrics 
C) Mutinous movements 
D) Viral hooks 
A) Critic's comments 
B) Vanity metrics 
C) Mutinous movements 
D) Viral hooks

Explain the role of social media (SM)in human resources.

The Jackson College of Arts displays its ads for free on a number of Web sites popular among students. However, every time a student clicks on the ads, it pays $0.30 to the site. Which of the following revenue models is Jackson College utilizing?

Unlike humans, organizations do not have social capital.

How should organizations respond to social networking problems? Which one of them is a dangerous approach and why?

The characteristics of McAfee's Enterprise 2.0 model are given by the acronym SLATES; A in SLATES stands for ________.

________ is the investment in social relations with the expectation of returns in the marketplace.

________ is the application of social media to facilitate the cooperative work of people inside organizations.

Which of the following is a dynamic, social media-based CRM process?

When a person attends a business function for the purpose of meeting people and reinforcing relationships, he or she is investing in his or her social capital.

Which of the following terms refers to the investment of resources for future profit?

Pablo's Burgers is a new fast food brand that has opened restaurants in twenty cities. Its current goal is to measure brand awareness among its customers based on the input received from social media. Which of the following will help Pablo's measure its brand awareness?

Explain how social media (SM)can aid inbound and outbound logistics.

Explain each element in the SLATES model.

Deleting content on user-generated content sites should be reserved for contributions that criticize a firm's products or services.

Connection data is data about relationships.

In 2025, emergence in the context of management would most likely mean a(n)________.

The first step in developing a social media information system (SMIS)is to ________.

Facebook, Twitter, LinkedIn, and Google are all social media application providers.

________ are an extension of bad reviews.

The Importance of Mis

Collaboration Information Systems

Strategy and Information Systems

Hardware, Software, and Mobile Systems

Database Processing

The Cloud

Processes, Organizations, and Information Systems

Business Intelligence Systems

Information Systems Security

Information Systems Management

Information Systems Development

Filters

Exam 8: Social Media Information Systems

Explain the role of social media (SM)in human resources.

The Jackson College of Arts displays its ads for free on a number of Web sites popular among students. However, every time a student clicks on the ads, it pays $0.30 to the site. Which of the following revenue models is Jackson College utilizing?

Unlike humans, organizations do not have social capital.

How should organizations respond to social networking problems? Which one of them is a dangerous approach and why?

The characteristics of McAfee's Enterprise 2.0 model are given by the acronym SLATES; A in SLATES stands for ________.

________ is the investment in social relations with the expectation of returns in the marketplace.

________ is the application of social media to facilitate the cooperative work of people inside organizations.

Which of the following is a dynamic, social media-based CRM process?

When a person attends a business function for the purpose of meeting people and reinforcing relationships, he or she is investing in his or her social capital.

Which of the following terms refers to the investment of resources for future profit?

Pablo's Burgers is a new fast food brand that has opened restaurants in twenty cities. Its current goal is to measure brand awareness among its customers based on the input received from social media. Which of the following will help Pablo's measure its brand awareness?

Explain how social media (SM)can aid inbound and outbound logistics.

Explain each element in the SLATES model.

Deleting content on user-generated content sites should be reserved for contributions that criticize a firm's products or services.

Connection data is data about relationships.

In 2025, emergence in the context of management would most likely mean a(n)________.

The first step in developing a social media information system (SMIS)is to ________.

Facebook, Twitter, LinkedIn, and Google are all social media application providers.

________ are an extension of bad reviews.

The Importance of Mis

Collaboration Information Systems

Strategy and Information Systems

Hardware, Software, and Mobile Systems

Database Processing

The Cloud

Processes, Organizations, and Information Systems

Business Intelligence Systems

Information Systems Security

Information Systems Management

Information Systems Development

Filters