Question 1

Cable and satellite systems can provide video-on-demand,interactive program guides,HDTV and DVRs thanks to:

Accepted Answer

A) analog receivers 
B) VOIP 
C) digital signals 
D) bundling 
E) all of these 
A) analog receivers 
B) VOIP 
C) digital signals 
D) bundling 
E) all of these C

Question 2

Which of the following is possible with DBS?

Accepted Answer

A) increased competition for cable 
B) sending signals from satellites directly to homes 
C) audiences can bypass the cable system altogether 
D) all of these 
E) none of these 
A) increased competition for cable 
B) sending signals from satellites directly to homes 
C) audiences can bypass the cable system altogether 
D) all of these 
E) none of these D

Question 3

In a cable system,the main cable is also called the trunk.

Accepted Answer

A) True 
 B)False  True

Question 4

The Internet is evolving and being used:

Accepted Answer

A) for mass communication 
B) for watching Hollywood movies 
C) for applications inspired by the end users 
D) for peer-to-peer file sharing 
E) all of these 
A) for mass communication 
B) for watching Hollywood movies 
C) for applications inspired by the end users 
D) for peer-to-peer file sharing 
E) all of these

Question 5

Satellite TV systems require:

Accepted Answer

A) stable-orbital satellites 
B) geosynchronous satellites 
C) global-penetration satellites 
D) geothermal satellites 
E) none of these 
A) stable-orbital satellites 
B) geosynchronous satellites 
C) global-penetration satellites 
D) geothermal satellites 
E) none of these

Question 6

Microcasting now allows people to attend a wedding or a funeral service via the web cam.Do you think this will be the trend for future events? Explain your response.

Accepted Answer

Microcasting, or the ability to attend e

Question 7

Because satellite signals are encrypted,users need satellite receivers to decrypt the signal so it can be displayed on TV sets.

Accepted Answer

A) True 
 B)False

Question 8

Women are more likely to watch online video than men.

Accepted Answer

A) True 
 B)False

Question 9

Using the Internet to send a message to just a few people is called:

Accepted Answer

A) microcasting 
B) minicasting 
C) narrowcasting 
D) netcasting 
E) caching 
A) microcasting 
B) minicasting 
C) narrowcasting 
D) netcasting 
E) caching

Question 10

Satellite and cable networks' ratings are measured by:

Accepted Answer

A) Video Ratings Research 
B) CSN Research Group 
C) New Media Measurement 
D) Audience Metering 
E) Nielsen Media Research 
A) Video Ratings Research 
B) CSN Research Group 
C) New Media Measurement 
D) Audience Metering 
E) Nielsen Media Research

Question 11

Unlike broadcasters,who try to reach a mass audience,cable and satellite systems carry many very specialized channels.

Accepted Answer

A) True 
 B)False

Question 12

Cable/satellite networks _____________ than traditional broadcast networks.

Accepted Answer

A) have a younger audience 
B) have a more affluent audience 
C) reach a more narrowly-defined audience (in terms of demographics) 
D) all of these 
E) none of these 
A) have a younger audience 
B) have a more affluent audience 
C) reach a more narrowly-defined audience (in terms of demographics) 
D) all of these 
E) none of these

Question 13

More than ___________ percent of online videos are amateur productions.

Accepted Answer

A) 10 
B) 25 
C) 50 
D) 75 
E) 90 
A) 10 
B) 25 
C) 50 
D) 75 
E) 90

Question 14

National cable networks may charge local cable systems a fee based on the number of subscribers to the local system.This fee is called a:

Accepted Answer

A) carriage fee 
B) pay per view 
C) must carry fee 
D) PVR fee 
E) retransmission charge 
A) carriage fee 
B) pay per view 
C) must carry fee 
D) PVR fee 
E) retransmission charge

Question 15

Unlike starting a cable or satellite TV channel,starting an Internet TV channel is easy.

Accepted Answer

A) True 
 B)False

Question 16

Satellite networks and cable networks are both national in focus,with no local origination of programs.

Accepted Answer

A) True 
 B)False

Question 17

The question has been raised as to how much of a crime in progress should be recorded by a cell phone before the obligation to intervene and help the victim kicks in? What do you think?

Accepted Answer

This is a complex and difficult question

Question 18

As far as cable TV is concerned,in the past 30 years the most significant developments have been legal ones.

Accepted Answer

A) True 
 B)False

Question 19

MSO stands for:

Accepted Answer

A) Multiple System Operators 
B) Metropolitan System Owners 
C) Metropolitan Synchronous Operators 
D) Multiple Synchronous Operators 
E) Merged Synchronous Operations 
A) Multiple System Operators 
B) Metropolitan System Owners 
C) Metropolitan Synchronous Operators 
D) Multiple Synchronous Operators 
E) Merged Synchronous Operations

Question 20

Pay-per-View (PPV)is one of the cable industry's primary revenue streams,generating more and more money every year.

Accepted Answer

A) True 
 B)False

Cable and satellite systems can provide video-on-demand,interactive program guides,HDTV and DVRs thanks to:

Which of the following is possible with DBS?

In a cable system,the main cable is also called the trunk.

The Internet is evolving and being used:

Satellite TV systems require:

Microcasting now allows people to attend a wedding or a funeral service via the web cam.Do you think this will be the trend for future events? Explain your response.

Because satellite signals are encrypted,users need satellite receivers to decrypt the signal so it can be displayed on TV sets.

Women are more likely to watch online video than men.

Using the Internet to send a message to just a few people is called:

Satellite and cable networks' ratings are measured by:

Unlike broadcasters,who try to reach a mass audience,cable and satellite systems carry many very specialized channels.

Cable/satellite networks _____________ than traditional broadcast networks.

More than ___________ percent of online videos are amateur productions.

National cable networks may charge local cable systems a fee based on the number of subscribers to the local system.This fee is called a:

Unlike starting a cable or satellite TV channel,starting an Internet TV channel is easy.

Satellite networks and cable networks are both national in focus,with no local origination of programs.

The question has been raised as to how much of a crime in progress should be recorded by a cell phone before the obligation to intervene and help the victim kicks in? What do you think?

As far as cable TV is concerned,in the past 30 years the most significant developments have been legal ones.

MSO stands for:

Pay-per-View (PPV)is one of the cable industry's primary revenue streams,generating more and more money every year.

Communication: Mass and Other Forms

Perspectives on Mass Communication

Historical and Cultural Context

The Internet and Social Media

Newspapers

Magazines

Books

Radio

Sound Recording

Motion Pictures

Broadcast Television

News Gathering and Reporting

Public Relations

Advertising

Formal Controls: Laws, Rules, Regulations

Ethics and Other Informal Controls

Social Effects of Mass Communicationglossary

Filters

Exam 12: Cable, Satellite and Internet Television

Cable and satellite systems can provide video-on-demand,interactive program guides,HDTV and DVRs thanks to:

Which of the following is possible with DBS?

In a cable system,the main cable is also called the trunk.

The Internet is evolving and being used:

Satellite TV systems require:

Microcasting now allows people to attend a wedding or a funeral service via the web cam.Do you think this will be the trend for future events? Explain your response.

Because satellite signals are encrypted,users need satellite receivers to decrypt the signal so it can be displayed on TV sets.

Women are more likely to watch online video than men.

Using the Internet to send a message to just a few people is called:

Satellite and cable networks' ratings are measured by:

Unlike broadcasters,who try to reach a mass audience,cable and satellite systems carry many very specialized channels.

Cable/satellite networks _____________ than traditional broadcast networks.

More than ___________ percent of online videos are amateur productions.

National cable networks may charge local cable systems a fee based on the number of subscribers to the local system.This fee is called a:

Unlike starting a cable or satellite TV channel,starting an Internet TV channel is easy.

Satellite networks and cable networks are both national in focus,with no local origination of programs.

The question has been raised as to how much of a crime in progress should be recorded by a cell phone before the obligation to intervene and help the victim kicks in? What do you think?

As far as cable TV is concerned,in the past 30 years the most significant developments have been legal ones.

MSO stands for:

Pay-per-View (PPV)is one of the cable industry's primary revenue streams,generating more and more money every year.

Communication: Mass and Other Forms

Perspectives on Mass Communication

Historical and Cultural Context

The Internet and Social Media

Newspapers

Magazines

Books

Radio

Sound Recording

Motion Pictures

Broadcast Television

News Gathering and Reporting

Public Relations

Advertising

Formal Controls: Laws, Rules, Regulations

Ethics and Other Informal Controls

Social Effects of Mass Communicationglossary

Filters