Exam 15: Entry Strategy and Strategic Alliances

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Many American firms that sold oil-refining technology to firms in the Gulf now find themselves competing with these firms in the world oil market. This is an example of:

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Discuss the three primary characteristics of a good ally.

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Large strategic commitments:

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Explain the idea of a turnkey project. Why should a firm use this arrangement to expand internationally? In what industries are turnkey arrangements most common?

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The costs of promoting and establishing a product offering when a firm enters a foreign market prior to its rivals are known as _____.

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To maximize the learning benefits of an alliance, a firm must try to learn from its partner and then apply the knowledge within its own organization.

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The choice of which markets to enter should be driven by an assessment of relative long-run growth and profit potential.

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A(n) _____ is a way to bring together complementary skills and assets that neither company could easily develop on its own.

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_____ can be used to formalize arrangements to swap skills and technology in a strategic alliance.

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What are first-mover advantages? Discuss these advantages.

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The main advantage of _____ is that it gives the firm a much greater ability to build the kind of subsidiary company that it wants.

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In a(n) _____, the contractor agrees to handle every detail of the project for a foreign client.

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If a firm is trying to enter a market where there are already well-established companies, and where global competitors are also interested in establishing a presence, the firm should choose a(n) _____.

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Which of the following is a first-mover advantage?

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There are several disadvantages of franchising as an entry mode. Which of the following is one of them?

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How can a firm protect its proprietary information in a joint venture arrangement?

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Licensing limits the firm's ability to realize experience curve and location economies by producing its product in a centralized location.

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Explain the relationship between first-mover disadvantages and pioneering costs.

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If a firm can realize location economies by moving production elsewhere, it should avoid _____.

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An advantage of _____ with a local partner is the knowledge of the local environment that the local partner contributes to the venture.

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