Exam 4: Cultural Dynamics in Assessing Global Markets

Four social institutions strongly influence values and culture.List and briefly describe these four social institutions as to their strong influence.

There is a moderate level American-style risk-taking among Japanese investors.

According to Dutch management professor Geert Hofstede,culture is seen as a:

Jose and Mary Garcia,while both being Hispanic,are miles apart in their cultural upbringing.Jose,who grew up in Argentina,believes that time is unimportant in daily activities and that all things will eventually get done.Mary was raised in Los Angeles where everything is very time-oriented.These differences would be attributed to interpretative knowledge gained by the two Garcia's.

Marketers are often considered to be agents of change with respect to culture.

Gin and Oki Chen are about to purchase a new home in San Francisco.The first home shown to the couple is a lovely ranch-style house.As Gin looks at the home she comments to the real estate broker,"This will never do.I am sorry but the front entrance faces northwest.No one would ever visit us.May we please see another house from your list." Her husband concurs.Which of the following would explain why Gin Chen's statement was so strong and why she would rather look at another home?

Often,cultural resistance to change disappears as:

When marketers first introduced the PDA to the American consumer they performed the role of being a(n)_____________ because the cultural impact of the product became widespread.

Morton Foods has decided to introduce a new line of turkey products to the American consumer.Turkey Steaks will resemble beefsteak in taste but will be made from turkey meat.The Turkey Steaks will be leaner and healthier for a variety of reasons.However,Morton Foods is concerned that the product will not be accepted.If Morton Foods follows a strategy of ______________,they are more likely to success with the introduction of the new product.

Elements of culture include values,rituals,symbols,beliefs,and ______________.

Dutch management professor ______________ refers to culture as the "software of the mind."

Some studies have shown that one of the most important factors in determining what kind and how much of an innovation will be accepted is the:

All of the following are considered to part of the origins of culture EXCEPT:

The most useful information on how cultural values influence various types of business and market behavior comes from work done by:

If there is anything constant about culture is that it is constantly changing.

If a person has cultural sensitivity then the person is attuned to the nuances of culture so that a new culture can be viewed objectively,evaluated,and appreciated.

Rebecca Nguyen is attempting to measure power inequality between superiors and subordinates within AT&T's social system.The best measure would be the Power Distance Index.

Underlying the cultural diversity that exists among countries are fundamental differences in cultural __________.

Aspects of additional data sets related to values related to leadership and organizations developed in the 1990s coincide with Hofstede's data collected 25 years earlier.

The Japanese transition into a more modern and stable securities market has been a smooth one.