Exam 7: Decision Making and Creativity

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Employee involvement tends to have which of the following benefits in decision making?

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_________ heuristic is a natural tendency to evaluate probabilities of events or objects by the degree to which they resemble other events or objects rather than on objective probability information.

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Scenario planning improves decision making by encouraging:

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A large financial institution is losing market share to savvy upstart companies,and it has asked its top marketing executive to identify the main reasons for the sliding fortunes.Describe three barriers that might cause the marketing executive to poorly identify the problem(s).An illustrative example in this context should be included for each barrier.

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Creative people tend to have a high need for social approval.

(True/False)
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During a meeting,senior executives of a consumer products company tackled the problem that they were late in detecting several consumer trends,such as the trend towards using see-through plastics in kitchenware.While trying to determine the source of this problem,one executive said: "The main problem here is that we need to find a better industrial design firm to design our products." Which of the following best describes the decision-making problem that this executive is exhibiting?

(Multiple Choice)
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Subjective expected utility refers to how much the selected alternative benefits or satisfies the decision maker.

(True/False)
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Decision makers have a need to reduce uncertainty,so they tend to focus on solutions before fully understanding the problem.

(True/False)
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The benefits of employee involvement increase with:

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Creativity should be used only in cases of nonprogrammed problems.

(True/False)
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Ill-defined problems require a nonprogrammed decision process.

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Employee involvement is LESS valuable or successful when:

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The rational choice paradigm assumes that people rely on logic to evaluate and choose alternatives.

(True/False)
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The preferred level of employee involvement depends on:

(Multiple Choice)
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Ensuring that the person who makes the decision is different from the person who evaluates that decision is recommended mainly to:

(Multiple Choice)
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Senior management at Candoo Graphics has numerous administrative and client problems.In the past,the company assigned one person (typically a senior executive or department manager)to solve each problem alone.Although no one was prevented from discussing these issues with colleagues,the macho style of most managers was that they could overcome the challenging assignment without anyone's help.The results were usually adequate,but rarely exceptional.A few were disastrous.Senior management is now considering involving employees in these decisions,but it isn't sure how employee involvement makes a difference.Explain to Candoo's managers how employee involvement potentially results in more effective decisions.

(Essay)
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You have just been assigned the task of developing an innovative new product,using people from engineering,marketing,purchasing,and one or two other departments in the organization.To help the group to be as creative as possible,you would:

(Multiple Choice)
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The contingencies of employee involvement include all of the following EXCEPT:

(Multiple Choice)
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According to bounded rationality theory,people make better decisions when their perceptions are "bounded" or framed by past experience.

(True/False)
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Which of the following best describes how we can improve our problem identification skills?

(Multiple Choice)
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