Exam 15: International Marketing Channels

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Apex Corporation is a wholesaler for Global Electronics in the French market. Global Electronics discovered that Apex Corp. was diverting some of their goods to the English market. Apex Corp. could get a greater profit in the English market because the goods were bought by the firm at a cheaper price in France. In the context of the above scenario, which of the following forms of business is Apex engaged in?

(Multiple Choice)
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In the U.S., if a middleman is terminated, the company is required to pay one percent of the middleman's average annual compensation, multiplied by the number of years the middleman served, as a final settlement.

(True/False)
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The behavior of channel members in the distribution process is the result of the interactions between the cultural environment and the marketing process.

(True/False)
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In which of the following modes of distribution in the foreign market will a company have to make maximum financial investment?

(Multiple Choice)
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In the context of factors affecting choice of channels, one of the key elements in distribution decisions includes _____.

(Multiple Choice)
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Domestic middlemen are most likely to be used when the marketer desires to minimize financial and management investment.

(True/False)
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Most middlemen have little loyalty to their vendors. They handle brands in good times when the line is making money but quickly reject such products within a season or a year if they fail to produce during that period. This is an example of problems associated with which of the following six Cs of distribution channel strategy?

(Multiple Choice)
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Which of the following distribution structures is also known as a traditional distribution structure?

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_____ are considered to be the foundation of the Japanese distribution system.

(Multiple Choice)
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Which of the following are frequently criticized for not representing the best interests of a manufacturer?

(Multiple Choice)
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Legal advice is not necessary when entering distribution contracts with middlemen.

(True/False)
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In an import-oriented distribution structure, supply often exceeds demand.

(True/False)
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Using foreign-country middlemen moves the manufacturer away from the market and the company becomes less involved with problems of language, physical distribution, communications, and financing.

(True/False)
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Domestic middlemen offer many advantages for companies with large international sales volume.

(True/False)
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What is secondary wholesaling?

(Essay)
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Discuss the continuity problem associated with a channel of distribution.

(Essay)
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A distinguishing characteristic of the Japanese distribution channel system is that it is controlled by a few small retailers found in the country.

(True/False)
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Which of the following statements is true regarding an import-oriented distribution structure?

(Multiple Choice)
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An export management company functions as a low-cost, independent marketing department with direct responsibility to the parent firm.

(True/False)
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The distribution process includes promotion of goods and services by sellers and resellers.

(True/False)
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