Question 1

Briefly define enterprise instant messaging and list some of the benefits associated with it.

Accepted Answer

Enterprise instant messaging systems are

Question 2

One advantage of blogging for business is that it enables you to update content quickly and easily.

Accepted Answer

A) True 
 B)False

Question 3

Email messages

Accepted Answer

A)  generally require less care than other messages, since email is temporary and easily deleted. 
B)  should be written with the assumption that they will be stored forever. 
C)  should always be less formal in business than messages in other media. 
D)  are preferable to face-to-face conversations when delivering bad news. 
E)  None of the above. 
A)  generally require less care than other messages, since email is temporary and easily deleted. 
B)  should be written with the assumption that they will be stored forever. 
C)  should always be less formal in business than messages in other media. 
D)  are preferable to face-to-face conversations when delivering bad news. 
E)  None of the above.

Question 4

To make email more readable,you should do all of the following except:

Accepted Answer

A)  limit subject lines to describing the general topic of your message. 
B)  make your message easy to understand. 
C)  personalize your message. 
D)  observe email etiquette. 
E)  All of the above are strategies to make email more readable. 
A)  limit subject lines to describing the general topic of your message. 
B)  make your message easy to understand. 
C)  personalize your message. 
D)  observe email etiquette. 
E)  All of the above are strategies to make email more readable.

Question 5

For years email has been the primary communication medium at your company.However,many of your employees now use IM daily for personal messages,and they've come to you asking your approval to begin using it to communicate with clients and vendors.Your greatest concern is likely to be

Accepted Answer

A)  incompatibility between your company's IM system and those your vendors and clients use. 
B)  the need for users to learn complicated software. 
C)  the ability to use it only on expensive, highly specialized devices. 
D)  the high cost. 
E)  that employees will begin to write messages that are too long. 
A)  incompatibility between your company's IM system and those your vendors and clients use. 
B)  the need for users to learn complicated software. 
C)  the ability to use it only on expensive, highly specialized devices. 
D)  the high cost. 
E)  that employees will begin to write messages that are too long.

Question 6

Periodically making yourself unavailable for instant messaging

Accepted Answer

A)  is a wise move that can increase your productivity. 
B)  is never a good idea in today's high-tech environment. 
C)  is acceptable, as long as you notify everyone who has access to your system to explain what you are doing. 
D)  has been shown to decrease overall productivity. 
E)  is helpful and expected unless you are a manager, supervisor, or executive. 
A)  is a wise move that can increase your productivity. 
B)  is never a good idea in today's high-tech environment. 
C)  is acceptable, as long as you notify everyone who has access to your system to explain what you are doing. 
D)  has been shown to decrease overall productivity. 
E)  is helpful and expected unless you are a manager, supervisor, or executive.

Question 7

Compared to email,instant messaging

Accepted Answer

A)  is slower and more complicated to use. 
B)  has not caught on in the business community. 
C)  is much faster, but more costly as well. 
D)  offers greater speed and is less susceptible to privacy problems. 
E)  has become much less popular for personal and business use. 
A)  is slower and more complicated to use. 
B)  has not caught on in the business community. 
C)  is much faster, but more costly as well. 
D)  offers greater speed and is less susceptible to privacy problems. 
E)  has become much less popular for personal and business use.

Question 8

You have decided to post a video on YouTube explaining how to use one of your company's new products.To be most effective,the video should be no more than ________ minute(s)long.

Accepted Answer

A)  1 
B)  5 
C)  25 
D)  60 
E)  Any length is appropriate, as long as the content is compelling. 
A)  1 
B)  5 
C)  25 
D)  60 
E)  Any length is appropriate, as long as the content is compelling.

Question 9

Briefly explain the concept of using compositional modes for electronic media.

Accepted Answer

Despite the unique demands of each elect

Question 10

If you do not have a constant supply of new information to post on a business blog,

Accepted Answer

A)  your audience will appreciate not having to process information that changes constantly. 
B)  repost old material so your audience will not lose interest. 
C)  you should create a traditional website instead. 
D)  keep readers interested by adding daily comments on current events. 
E)  you should simply add "Nothing new just yet" each day to let readers know that the blog is still viable. 
A)  your audience will appreciate not having to process information that changes constantly. 
B)  repost old material so your audience will not lose interest. 
C)  you should create a traditional website instead. 
D)  keep readers interested by adding daily comments on current events. 
E)  you should simply add "Nothing new just yet" each day to let readers know that the blog is still viable.

Question 11

In the middle of an important meeting,you receive an unsolicited IM from a company informing you of their great rates on vacations in Hawaii.This is an example of

Accepted Answer

A)  spam. 
B)  feedback. 
C)  spim. 
D)  viral marketing. 
E)  user-generated content. 
A)  spam. 
B)  feedback. 
C)  spim. 
D)  viral marketing. 
E)  user-generated content.

Question 12

One drawback of current blogging software is that it takes a great deal of time to post new material.

Accepted Answer

A) True 
 B)False

Question 13

Briefly describe the characteristics of an effective email subject line.

Accepted Answer

An effective subject line is both inform

Question 14

List at least three drawbacks of using instant messaging in business.

Accepted Answer

Potential disadvantages of using IM in b

Question 15

Despite your numerous emails and voicemail messages,a normally dependable vendor has not responded to your important question.Which of the following would be a sensible next step?

Accepted Answer

A)  Consider sending a printed message. 
B)  Send more email messages, but flag them as "high-priority" or "urgent." 
C)  Send multiple copies of the same email message. 
D)  Use IM to bombard the vendor until he responds. 
E)  Find the CEO's mobile phone number and bombard it with text messages demanding a response. 
A)  Consider sending a printed message. 
B)  Send more email messages, but flag them as "high-priority" or "urgent." 
C)  Send multiple copies of the same email message. 
D)  Use IM to bombard the vendor until he responds. 
E)  Find the CEO's mobile phone number and bombard it with text messages demanding a response.

Question 16

Using "teasers" in electronic media as a way to pull readers or listeners into a story or other document

Accepted Answer

A)  is unethical and should always be avoided. 
B)  is appropriate only when large purchases are not involved. 
C)  is acceptable, as long as the payoff is valuable and legitimate. 
D)  is never appropriate for microblogging sites. 
E)  was once an effective technique, but not any longer due to an Internet-savvy public. 
A)  is unethical and should always be avoided. 
B)  is appropriate only when large purchases are not involved. 
C)  is acceptable, as long as the payoff is valuable and legitimate. 
D)  is never appropriate for microblogging sites. 
E)  was once an effective technique, but not any longer due to an Internet-savvy public.

Question 17

Which of the following is an example of an effective subject line for an email requesting information about the August inventory for bananas?

Accepted Answer

A)  Information needed 
B)  Banana inventories 
C)  Banana information needed 
D)  Please send August banana inventory 
E)  I need to know the exact inventory on bananas for August-please send it right away. Thanks. 
A)  Information needed 
B)  Banana inventories 
C)  Banana information needed 
D)  Please send August banana inventory 
E)  I need to know the exact inventory on bananas for August-please send it right away. Thanks.

Question 18

In a court of law,email messages and other electronic documents can have the same weight as printed documents.

Accepted Answer

A) True 
 B)False

Question 19

An effective email subject line is very short and describes only the general topic of the message.

Accepted Answer

A) True 
 B)False

Question 20

List at least two examples of community participation websites,and briefly explain what these websites are designed to accomplish.

Accepted Answer

Delicious,Digg,StumbleUpon,and Yelp are

Briefly define enterprise instant messaging and list some of the benefits associated with it.

One advantage of blogging for business is that it enables you to update content quickly and easily.

Email messages

To make email more readable,you should do all of the following except:

For years email has been the primary communication medium at your company.However,many of your employees now use IM daily for personal messages,and they've come to you asking your approval to begin using it to communicate with clients and vendors.Your greatest concern is likely to be

Periodically making yourself unavailable for instant messaging

Compared to email,instant messaging

You have decided to post a video on YouTube explaining how to use one of your company's new products.To be most effective,the video should be no more than ________ minute(s)long.

Briefly explain the concept of using compositional modes for electronic media.

If you do not have a constant supply of new information to post on a business blog,

In the middle of an important meeting,you receive an unsolicited IM from a company informing you of their great rates on vacations in Hawaii.This is an example of

One drawback of current blogging software is that it takes a great deal of time to post new material.

Briefly describe the characteristics of an effective email subject line.

List at least three drawbacks of using instant messaging in business.

Despite your numerous emails and voicemail messages,a normally dependable vendor has not responded to your important question.Which of the following would be a sensible next step?

Using "teasers" in electronic media as a way to pull readers or listeners into a story or other document

Which of the following is an example of an effective subject line for an email requesting information about the August inventory for bananas?

In a court of law,email messages and other electronic documents can have the same weight as printed documents.

An effective email subject line is very short and describes only the general topic of the message.

List at least two examples of community participation websites,and briefly explain what these websites are designed to accomplish.

Achieving Success Through Effective Business Communication

Mastering Team Skills and Interpersonal Communication

Communicating in a World of Diversity

Planning Business Messages

Writing Business Messages

Completing Business Messages

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Planning Reports and Proposals

Writing Reports and Proposals

Completing Reports and Proposals

Designing and Delivering Oral and Online Presentations

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Format and Layout of Business Documents

Documentation of Report Sources

Handbook of Grammar, Mechanics, and Usage

Filters

Exam 7: Crafting Messages for Electronic Media

Briefly define enterprise instant messaging and list some of the benefits associated with it.

One advantage of blogging for business is that it enables you to update content quickly and easily.

Email messages

To make email more readable,you should do all of the following except:

For years email has been the primary communication medium at your company.However,many of your employees now use IM daily for personal messages,and they've come to you asking your approval to begin using it to communicate with clients and vendors.Your greatest concern is likely to be

Periodically making yourself unavailable for instant messaging

Compared to email,instant messaging

You have decided to post a video on YouTube explaining how to use one of your company's new products.To be most effective,the video should be no more than ________ minute(s)long.

Briefly explain the concept of using compositional modes for electronic media.

If you do not have a constant supply of new information to post on a business blog,

In the middle of an important meeting,you receive an unsolicited IM from a company informing you of their great rates on vacations in Hawaii.This is an example of

One drawback of current blogging software is that it takes a great deal of time to post new material.

Briefly describe the characteristics of an effective email subject line.

List at least three drawbacks of using instant messaging in business.

Despite your numerous emails and voicemail messages,a normally dependable vendor has not responded to your important question.Which of the following would be a sensible next step?

Using "teasers" in electronic media as a way to pull readers or listeners into a story or other document

Which of the following is an example of an effective subject line for an email requesting information about the August inventory for bananas?

In a court of law,email messages and other electronic documents can have the same weight as printed documents.

An effective email subject line is very short and describes only the general topic of the message.

List at least two examples of community participation websites,and briefly explain what these websites are designed to accomplish.

Achieving Success Through Effective Business Communication

Mastering Team Skills and Interpersonal Communication

Communicating in a World of Diversity

Planning Business Messages

Writing Business Messages

Completing Business Messages

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Planning Reports and Proposals

Writing Reports and Proposals

Completing Reports and Proposals

Designing and Delivering Oral and Online Presentations

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Format and Layout of Business Documents

Documentation of Report Sources

Handbook of Grammar, Mechanics, and Usage

Filters