Exam 12: Distribution Channels

Furntech Inc.sells office furniture.The firm procures merchandise from different manufacturers in Canada and sells it to smaller sellers in Lethbridge.Furntech is an example of a:

The process of recording the receipt of merchandise as it arrives at a distribution centre or store is referred to as:

Which of the following is a type of distribution centre to which vendors ship merchandise prepackaged in the quantity required for each store?

Explain how distribution styles are classified based on their intensity.Provide one example for each.

An electronic document that a supplier sends a retailer before a shipment to tell the retailer exactly what to expect in the shipment is called a(n):

Which of the following combines the entrepreneurial advantages of owning a business with the efficiencies of vertical marketing systems that function under single ownership?

Electrode is a manufacturer of commercial washing machines.The firm uses personal selling to sell its products to various channel members who then distribute the product to consumers.What type of strategy is the firm using?

A contractual agreement between two firms that allows one of the firms to operate a retail outlet, using a name and format developed and supported by the other firm, is called:

Fredox Inc. manufactures confectionaries, cakes, and other packaged foods. The firm tries to reach both consumers and business customers by using a combination of both direct and indirect distribution channels. The company uses these channels to maximize its sales. -In which of the following instances is the company engaging in direct marketing?

One or more intermediaries work with manufacturers to provide goods and services to consumers with indirect distribution channels.

Explain a distribution channel.

Green Constructions is a leading name in the construction business and is the major client for a new steel manufacturing unit, Mansion Steels.However, Green Constructions, being the dominant channel member, has total control over the relationship.This is an example of a(n)_____ vertical marketing system.

Value Inc.is a manufacturer of high-definition televisions.The firm sells its products through external resellers.The resellers transport the products to the buyers' location and take care of the installation.The functions performed by the reseller exemplify which function performed by intermediaries?

Which of the following will strengthen the chances of direct distribution?

What is franchising?

Delight Supermarkets is a retail company that sells the products of IFS Appliances in Canada.IFS Appliances do not have any other retail partners in Canada.What type of distribution strategy is this?

Fredox Inc. manufactures confectionaries, cakes, and other packaged foods. The firm tries to reach both consumers and business customers by using a combination of both direct and indirect distribution channels. The company uses these channels to maximize its sales. -Which of the following, if true, will weaken the chances that Fredox will sell more through direct distribution?

In a conventional distribution channel, relationships between members often are based on the argument over the:

Firms that buy products from manufacturers and resell them to firms that sell products directly to consumers are called:

The black and white bar code found on most merchandise is called a(n):