Exam 10: The Family and Its Social Class Standing

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________ involves the transfer of product loyalties or brand preferences from one generation to another.

(Multiple Choice)
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In the ________ stage of the traditional family life cycle,single young individuals have established households apart from their parents.

(Multiple Choice)
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The incidence of extended family households has risen as a result of geographic mobility.

(True/False)
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SMITH MINI CASE: Nathan Smith is single and lives in Detroit, where he works on the assembly line at the local automobile manufacturing plant and is a member of the Automobile Workers Union.He views work as a means to buy things to enhance his leisure time and recently purchased a new television so that he could better watch his favorite team, the Detroit Lions, play football. Nathan has always followed the Lions, largely because his dad was a big Lions fan. -In the SMITH MINI CASE,which of the following is most likely to describe Nathan?

(Multiple Choice)
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________ encourage children to seek harmony,but are nevertheless open to the children's viewpoint on purchases.

(Multiple Choice)
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Identify the four factors that differentiate "income" from "wealth."

(Essay)
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Which of the following attitudes and behaviors are family members likely to influence in preadolescents?

(Multiple Choice)
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A husband and wife and one or more children,together with at least one grandparent living within the household,constitutes a(n)________.

(Multiple Choice)
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Nonfamily households are more numerous than family households.

(True/False)
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Conspicuous possessions serve as markers or indicators of one's own status and the status of others.

(True/False)
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Consumer socialization of children functions identically in all cultures.

(True/False)
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All affluent consumers share the same lifestyle.

(True/False)
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Shared shopping experiences give children the opportunity to acquire in-store shopping skills.

(True/False)
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Although only a minority of U.S.households are considered "affluent," these households account for the majority of household income in the United States.

(True/False)
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Socialization is best described as ________.

(Multiple Choice)
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Which of the following class strata view work as means to "buy" enjoyment?

(Multiple Choice)
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Identify the benefits and dangers of a single company marketing different brands to different social class segments.Give an example.

(Essay)
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The ________ stage of the basic family unit occurs with the death of one spouse.

(Multiple Choice)
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During the ________ stage of the traditional family life cycle,married couples tend to be most comfortable financially.

(Multiple Choice)
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In the context of consumption,it is the difference in ________ that is an important discriminant of social class between people,not the amount of income they earn.

(Multiple Choice)
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