Exam 4: Ethical and Social Responsibility for Sustainable Marketing

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In the 1960s,President Kennedy developed what is known as the Consumer Bill of Rights.This legislation represents limitations to the legal concept of ________ that was pervasive before that.

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Which of the following is a major reason for the violation of ethics codes?

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According to public opinion surveys,________ are considered to be among the least ethical occupations in the United States.

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Which of the following is a socializing force that dictates what is morally right and just?

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There are three concepts of social responsibility,each relating to particular constituencies.Profit responsibility is characterized by

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Transparency International is an organization that

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Investors should understand that when purchasing stock,the principle of ________ is in effect.It is in the best interests of investors to do research on the company,so they will make a wise purchase.

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Triple bottom line refers to

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The right to safety manifests itself in industry and federal safety standards for most products sold in the United States.The U.S.________ routinely monitors the safety of 15,000 consumer products.

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Culture refers to the set of values,ideas,and attitudes that are learned and shared among members of a group.Culture also serves as a socializing force that dictates what is morally right and just.This means that moral standards

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All of the following are the result of an interest in the triple bottom line except which?

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Caveat emptor refers to

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The Latin phrase caveat emptor is a legal concept that means

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Gap Inc.ended its relationship with 23 foreign production facilities due to code violations.Several closings occurred because of the use of child labor.In response to these events,Gap Inc.created a large team whose purpose is to travel worldwide to ensure compliance with its Code of Vendor Conduct.This is an example of

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Stakeholder responsibility refers to

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Most paint is neither biodegradable nor friendly to the environment because it is made with petroleum solvents.A builder who decided to build a subdivision with 500 homes and paint each with an environmentally friendly,soy-based paint (even though it costs more)would be practicing

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The American Marketing Association Statement of Ethics is centered on three general norms,one of which is to

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Making counterfeit copies of Gucci purses,Tommy Hilfiger sportswear,and other international brands is pervasive in some countries because laws protecting intellectual property are unclear and sporadically enforced.A business introducing a product into such a country needs to know that its ________ may lead to trademark infringements.

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Laws refer to

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Consumers have an obligation to ________ in the exchange process and in the use and disposition of products.

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