Exam 10: E-Commerce: Digital Markets and Digital Goods

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Simple Web sites can be developed and hosted with a first-year cost of ________ or less.

(Short Answer)
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Unless you are fairly ________,you should use a pre-built template to create the Web site.

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________ electronic commerce involves retailing products and services to individual shoppers.

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Building a successful e-commerce site requires a keen understanding of ________,as well as a systematic approach.

(Multiple Choice)
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In 2010,shoppers ordered about $2.1 billion in physical goods from Web sites via desktops (over $1 billion of that at Amazon alone).

(True/False)
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EDI is

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Mobile e-commerce is the slowest-growing type of B2C e-commerce,but it represented only a small part of all e-commerce in 2010.

(True/False)
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Social networking is the practice of expanding the number of one's business or social contacts by making connections through individuals.

(True/False)
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The technology allows personalized messages to be delivered to individuals as well as groups.This best describes ________.

(Multiple Choice)
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Most businesses choose to ________ hosting and pay a company to host their Web site,which means that the hosting company is responsible for ensuring the site is "live," or accessible,24 hours a day.

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Describe four types of applications that are especially well-suited for m-commerce.

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Record label companies are gaining sales to Internet piracy,and record stores are doing brisk business.

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E-commerce refers to the use of any networking technologies to transact business.

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What methods could a portal use to generate revenue? Which do you think might be most successful,and why?

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Information asymmetry exists when one party in a transaction has more information for the transaction than the other party.

(True/False)
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Varying a product's price according to the supply situation of the seller is called ________ pricing.

(Multiple Choice)
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________ enables the computer-to-computer exchange between two organizations of standard transactions such as invoices,bills of lading,shipment schedules,or purchase orders.

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Exchanges proliferated during the early years of e-commerce,but many have failed,in part because they encouraged competitive bidding that drove prices down.

(True/False)
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Transaction brokers

(Multiple Choice)
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A third-party Net marketplace that connects many buyers and suppliers for spot purchasing is called a(n)

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