Exam 10: E-Commerce: Digital Markets and Digital Goods

Since the dot-com bubble burst of 2001,e-commerce revenues:

Compared to traditional markets,digital markets have

In general,for digital goods,the marginal cost of producing another unit is about ________.

Selling the same goods to different targeted groups at different prices is called price ________.

List and describe at least five different Internet business models.Which of these models do you think is the most risky for a dot-com business? Support your answer.

E-commerce technologies permit ________.Merchants can target their marketing messages to specific individuals by adjusting the message to a person's name,interests,and past purchases.

Web sites can gather bountiful detailed information about customer behaviour and demographics.

Babydads.com is an e-commerce business that creates revenue by providing digital content,such as digital news,music,photos,and video,over the Web.The customer pays to access the content.Revenue is also generated by selling advertising space.Which business model best describes the way this business participates in e-commerce?

________ refers to the ability of consumers to discover what merchants actually pay for products.

A(n)________ is another term for a private industrial network.

The process of sourcing goods and materials,negotiating with suppliers,paying for goods,and making delivery arrangements is called

New Internet social and business models enable user content creation and distribution,and support social networks.This best describes ________.

The use of handheld wireless devices for purchasing goods and services from any location has been termed ________.

If you have some experience with computers,you might decide to ________ the site yourself.

E-commerce is ________,meaning that is it available just about everywhere,at all times.

Pure-play business models are based purely on the Internet.

________ e-commerce is the fastest-growing type of B2C e-commerce,but it represented only a small part of all e-commerce in 2010.

Many existing retail firms,such as Canadian Tire,Office Depot,The Bay,and the National Post have developed Web sites as extensions of their traditional bricks-and-mortar businesses,these businesses represent a hybrid clicks-and-mortar business model.

The result is called a ________,a marketplace extended beyond traditional boundaries and removed from a temporal and geographic location.

Which of the following Internet business models does Amazon.com use?