Question 1

All of the following are examples of technology convergence except:

Accepted Answer

A) the iPad. 
B) Amazon Books Publishing. 
C) Apple TV. 
D) smartphones. 
A) the iPad. 
B) Amazon Books Publishing. 
C) Apple TV. 
D) smartphones.

Question 2

Which of the following start-up digital news sites is owned by AOL?

Accepted Answer

A) Vox 
B) Vice 
C) Reddit 
D) Huffington Post 
A) Vox 
B) Vice 
C) Reddit 
D) Huffington Post

Question 3

Which of the following is not a source of illegal file-sharing?

Accepted Answer

A) Movie2K 
B) BitTorrent 
C) MovieWatch 
D) UltraViolet 
A) Movie2K 
B) BitTorrent 
C) MovieWatch 
D) UltraViolet

Question 4

Music streaming is growing at ________ a year.

Accepted Answer

A) 10% 
B) 30% 
C) 50% 
D) 70% 
A) 10% 
B) 30% 
C) 50% 
D) 70%

Question 5

The a la carte revenue model allows users to pay only for what they use.

Accepted Answer

A) True 
 B)False

Question 6

Which of the following newspaper audience platforms has the higher percentage of readers?

Accepted Answer

A) print/mobile 
B) Web only 
C) Web/mobile 
D) print 
A) print/mobile 
B) Web only 
C) Web/mobile 
D) print

Question 7

Which of the following is a news aggregator app that organizes stories in a magazine format , with content drawn from traditional media and social sites, and then reassembled in an easy-to-navigate, personalized format for a mobile touchscreen environment?

Accepted Answer

A) Reddit 
B) Huffington Post 
C) Flipboard 
D) Buzzfeed 
A) Reddit 
B) Huffington Post 
C) Flipboard 
D) Buzzfeed

Question 8

________ convergence describes the development of hybrid devices that can combine the functionality of two or more existing media platforms into a single device.

Accepted Answer

A) Technological 
B) Content 
C) Media 
D) Industry 
A) Technological 
B) Content 
C) Media 
D) Industry

Question 9

How is the television industry being impacted by the Internet?

Accepted Answer

The television industry has become the m

Question 10

The leading merchants of digital games are Apple's App Store and:

Accepted Answer

A) Xbox. 
B) Twitch.tv. 
C) Amazon Digital. 
D) the Google Play store. 
A) Xbox. 
B) Twitch.tv. 
C) Amazon Digital. 
D) the Google Play store.

Question 11

Online newspapers and magazines are the largest and fastest growing forms of online entertainment.

Accepted Answer

A) True 
 B)False

Question 12

Which of the following is not one of the top three players in e-book publishing?

Accepted Answer

A) Barnes & Noble 
B) Apple 
C) Amazon 
D) Google 
A) Barnes & Noble 
B) Apple 
C) Amazon 
D) Google

Question 13

The entertainment industry is generally considered to be composed of five players: television, Hollywood films, music, radio, and games.

Accepted Answer

A) True 
 B)False

Question 14

Which of the following is not a current trend in online content?

Accepted Answer

A) Sales of music in digital form produce more revenue than sales of physical units. 
B) Readership of newspapers in print form continues to exceed online readership. 
C) E-book sales growth slows. 
D) Explosive growth of the mobile platform accelerates the transition to digital content. 
A) Sales of music in digital form produce more revenue than sales of physical units. 
B) Readership of newspapers in print form continues to exceed online readership. 
C) E-book sales growth slows. 
D) Explosive growth of the mobile platform accelerates the transition to digital content.

Question 15

In 2015, which of the following comprised the largest segment of the online gaming audience?

Accepted Answer

A) social gamers 
B) mobile gamers 
C) casual gamers 
D) console gamers 
A) social gamers 
B) mobile gamers 
C) casual gamers 
D) console gamers

Question 16

Which of the following is not one of the three business models employed by newspapers between 1995 and 2015?

Accepted Answer

A) The Print-centric model 
B) The Integrated Print/Web 
C) The Digital First model 
D) The Convergence model 
A) The Print-centric model 
B) The Integrated Print/Web 
C) The Digital First model 
D) The Convergence model

Question 17

Which of the following is the fastest growing segment of media revenues?

Accepted Answer

A) magazines 
B) home video 
C) Internet media 
D) radio 
A) magazines 
B) home video 
C) Internet media 
D) radio

Question 18

Zinio is an example of which of the following?

Accepted Answer

A) interactive book developer 
B) magazine aggregator 
C) e-reader platform 
D) vanity press 
A) interactive book developer 
B) magazine aggregator 
C) e-reader platform 
D) vanity press

Question 19

Which of the following statements about the music industry is not true?

Accepted Answer

A) Music industry revenues have decreased by 50% since 1999. 
B) Digital revenues accounted for less than half of all U.S. music revenues in 2014. 
C) In 2014, sales of vinyl records grew 50%. 
D) Streaming music generates about 30% of all digital music sales. 
A) Music industry revenues have decreased by 50% since 1999. 
B) Digital revenues accounted for less than half of all U.S. music revenues in 2014. 
C) In 2014, sales of vinyl records grew 50%. 
D) Streaming music generates about 30% of all digital music sales.

Question 20

Which of the following most accurately describes the resolution of the dispute between Hatchette, Simon & Schuster, and Amazon?

Accepted Answer

A) The dispute remains unresolved. 
B) Publishers can set the prices of their books, but Amazon can offer incentives to publishers to reduce prices on selected books and publishers may pay Amazon to list their books. 
C) Amazon can determine the prices of books sold on its platform at its sole discretion. 
D) Amazon must not sell the books for any lower than the price they are offered by Apple. 
A) The dispute remains unresolved. 
B) Publishers can set the prices of their books, but Amazon can offer incentives to publishers to reduce prices on selected books and publishers may pay Amazon to list their books. 
C) Amazon can determine the prices of books sold on its platform at its sole discretion. 
D) Amazon must not sell the books for any lower than the price they are offered by Apple.

All of the following are examples of technology convergence except:

Which of the following start-up digital news sites is owned by AOL?

Which of the following is not a source of illegal file-sharing?

Music streaming is growing at ________ a year.

The a la carte revenue model allows users to pay only for what they use.

Which of the following newspaper audience platforms has the higher percentage of readers?

Which of the following is a news aggregator app that organizes stories in a magazine format , with content drawn from traditional media and social sites, and then reassembled in an easy-to-navigate, personalized format for a mobile touchscreen environment?

________ convergence describes the development of hybrid devices that can combine the functionality of two or more existing media platforms into a single device.

How is the television industry being impacted by the Internet?

The leading merchants of digital games are Apple's App Store and:

Online newspapers and magazines are the largest and fastest growing forms of online entertainment.

Which of the following is not one of the top three players in e-book publishing?

The entertainment industry is generally considered to be composed of five players: television, Hollywood films, music, radio, and games.

Which of the following is not a current trend in online content?

In 2015, which of the following comprised the largest segment of the online gaming audience?

Which of the following is not one of the three business models employed by newspapers between 1995 and 2015?

Which of the following is the fastest growing segment of media revenues?

Zinio is an example of which of the following?

Which of the following statements about the music industry is not true?

Which of the following most accurately describes the resolution of the dispute between Hatchette, Simon & Schuster, and Amazon?

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social, Mobile, and Local Marketing

Ethical, Social, and Political Issues in E-Commerce

Online Retailing and Services

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters

Exam 10: Online Content and Media

All of the following are examples of technology convergence except:

Which of the following start-up digital news sites is owned by AOL?

Which of the following is not a source of illegal file-sharing?

Music streaming is growing at ________ a year.

The a la carte revenue model allows users to pay only for what they use.

Which of the following newspaper audience platforms has the higher percentage of readers?

Which of the following is a news aggregator app that organizes stories in a magazine format , with content drawn from traditional media and social sites, and then reassembled in an easy-to-navigate, personalized format for a mobile touchscreen environment?

________ convergence describes the development of hybrid devices that can combine the functionality of two or more existing media platforms into a single device.

How is the television industry being impacted by the Internet?

The leading merchants of digital games are Apple's App Store and:

Online newspapers and magazines are the largest and fastest growing forms of online entertainment.

Which of the following is not one of the top three players in e-book publishing?

The entertainment industry is generally considered to be composed of five players: television, Hollywood films, music, radio, and games.

Which of the following is not a current trend in online content?

In 2015, which of the following comprised the largest segment of the online gaming audience?

Which of the following is not one of the three business models employed by newspapers between 1995 and 2015?

Which of the following is the fastest growing segment of media revenues?

Zinio is an example of which of the following?

Which of the following statements about the music industry is not true?

Which of the following most accurately describes the resolution of the dispute between Hatchette, Simon & Schuster, and Amazon?

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social, Mobile, and Local Marketing

Ethical, Social, and Political Issues in E-Commerce

Online Retailing and Services

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters