Question 1

Which academic disciplines have a technical approach to e-commerce? What is each discipline interested in?

Accepted Answer

Computer scientists, operations manageme

Question 2

Which of the following refers to any disparity in relevant market information among parties in a transaction?

Accepted Answer

A) information asymmetry 
B) unfair competitive advantage 
C) imperfect competition 
D) dynamic pricing 
A) information asymmetry 
B) unfair competitive advantage 
C) imperfect competition 
D) dynamic pricing

Question 3

List and briefly explain the main types of e-commerce.

Accepted Answer

The main types of e-commerce are Busines

Question 4

Identify the eight unique features of e-commerce technology and explain how these features set e-commerce apart from more traditional ways of conducting commercial transactions.

Accepted Answer

The eight unique features of e-commerce

Question 5

Which of the following is not an element of friction-free commerce?

Accepted Answer

A) Information is equally distributed. 
B) Transaction costs are high. 
C) Prices can be dynamically adjusted to reflect actual demand. 
D) Unfair competitive advantages are eliminated. 
A) Information is equally distributed. 
B) Transaction costs are high. 
C) Prices can be dynamically adjusted to reflect actual demand. 
D) Unfair competitive advantages are eliminated.

Question 6

Which of the following is the best definition of transaction cost?

Accepted Answer

A) the expense of changing national or regional prices 
B) the cost of participating in a market 
C) the cost of finding suitable products in the market 
D) the cost merchants pay to bring their goods to market 
A) the expense of changing national or regional prices 
B) the cost of participating in a market 
C) the cost of finding suitable products in the market 
D) the cost merchants pay to bring their goods to market

Question 7

In which year can e-commerce be said to have begun?

Accepted Answer

A) 1983 
B) 1985 
C) 1995 
D) 2001 
A) 1983 
B) 1985 
C) 1995 
D) 2001

Question 8

The total number of users or customers an e-commerce business can obtain is a measure of which of the following?

Accepted Answer

A) ubiquity 
B) interactivty 
C) reach 
D) information density 
A) ubiquity 
B) interactivty 
C) reach 
D) information density

Question 9

Which of the following terms can be considered synonymous with the term e-commerce?

Accepted Answer

A) e-business 
B) digital commerce 
C) the Internet 
D) the Web 
A) e-business 
B) digital commerce 
C) the Internet 
D) the Web

Question 10

Which of the following statements about the Web is not true?

Accepted Answer

A) The Web is the technology upon which the Internet is based. 
B) The Web was the original "killer app." 
C) The Web provides access to pages written in HyperText Markup Language. 
D) The Web is both a communications infrastructure and an information storage system. 
A) The Web is the technology upon which the Internet is based. 
B) The Web was the original "killer app." 
C) The Web provides access to pages written in HyperText Markup Language. 
D) The Web is both a communications infrastructure and an information storage system.

Question 11

Which of the following refers to the displacement of market middlemen and the creation of a new direct relationship between producers and consumers?

Accepted Answer

A) network effect 
B) disintermediation 
C) friction-free commerce 
D) first mover advantage 
A) network effect 
B) disintermediation 
C) friction-free commerce 
D) first mover advantage

Question 12

All of the following were visions of e-commerce expressed during the early years of e-commerce except:

Accepted Answer

A) a nearly perfect information marketspace. 
B) friction-free commerce. 
C) disintermediation. 
D) fast follower advantage. 
A) a nearly perfect information marketspace. 
B) friction-free commerce. 
C) disintermediation. 
D) fast follower advantage.

Question 13

Interactivity in the context of e-commerce provides which of the following functionalities?

Accepted Answer

A) the ability to physically touch and manipulate a product 
B) complexity and content of a message 
C) the ability of consumers to create and distribute content 
D) the enabling of two-way communication between consumer and merchant 
A) the ability to physically touch and manipulate a product 
B) complexity and content of a message 
C) the ability of consumers to create and distribute content 
D) the enabling of two-way communication between consumer and merchant

Question 14

How has e-commerce changed the marketing of goods?

Accepted Answer

E-commerce has greatly changed the marke

Question 15

The Reinvention period of e-commerce is as much a sociological phenomenon as it is a technological or business phenomenon.

Accepted Answer

A) True 
 B)False

Question 16

The fact that e-commerce is conducted on the basis of universal standards increases search costs for consumers.

Accepted Answer

A) True 
 B)False

Question 17

Unfair competitive advantages occur when:

Accepted Answer

A) one competitor has an advantage others cannot purchase. 
B) market middlemen are displaced. 
C) information is equally distributed and transaction costs are low. 
D) firms are able to gather monopoly profits. 
A) one competitor has an advantage others cannot purchase. 
B) market middlemen are displaced. 
C) information is equally distributed and transaction costs are low. 
D) firms are able to gather monopoly profits.

Question 18

Which of the following is an example of an on-demand service company?

Accepted Answer

A) YouTube 
B) Airbnb 
C) Tumblr 
D) Facebook 
A) YouTube 
B) Airbnb 
C) Tumblr 
D) Facebook

Question 19

Which of the following describes the basic Web policy of large firms during the Invention period?

Accepted Answer

A) Integrate social networks and the mobile platform with Web site marketing. 
B) Emphasize the necessity for the Web to generate profits. 
C) Use the Web to sell complex goods and services online. 
D) Maintain a basic, static Web site depicting the firm's brand. 
A) Integrate social networks and the mobile platform with Web site marketing. 
B) Emphasize the necessity for the Web to generate profits. 
C) Use the Web to sell complex goods and services online. 
D) Maintain a basic, static Web site depicting the firm's brand.

Question 20

Which of the following is an example of C2C e-commerce?

Accepted Answer

A) Amazon 
B) Groupon 
C) Craigslist 
D) Go2Paper 
A) Amazon 
B) Groupon 
C) Craigslist 
D) Go2Paper

Which academic disciplines have a technical approach to e-commerce? What is each discipline interested in?

Which of the following refers to any disparity in relevant market information among parties in a transaction?

List and briefly explain the main types of e-commerce.

Identify the eight unique features of e-commerce technology and explain how these features set e-commerce apart from more traditional ways of conducting commercial transactions.

Which of the following is not an element of friction-free commerce?

Which of the following is the best definition of transaction cost?

In which year can e-commerce be said to have begun?

The total number of users or customers an e-commerce business can obtain is a measure of which of the following?

Which of the following terms can be considered synonymous with the term e-commerce?

Which of the following statements about the Web is not true?

Which of the following refers to the displacement of market middlemen and the creation of a new direct relationship between producers and consumers?

All of the following were visions of e-commerce expressed during the early years of e-commerce except:

Interactivity in the context of e-commerce provides which of the following functionalities?

How has e-commerce changed the marketing of goods?

The Reinvention period of e-commerce is as much a sociological phenomenon as it is a technological or business phenomenon.

The fact that e-commerce is conducted on the basis of universal standards increases search costs for consumers.

Unfair competitive advantages occur when:

Which of the following is an example of an on-demand service company?

Which of the following describes the basic Web policy of large firms during the Invention period?

Which of the following is an example of C2C e-commerce?

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social, Mobile, and Local Marketing

Ethical, Social, and Political Issues in E-Commerce

Online Retailing and Services

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters

Exam 1: The Revolution Is Just Beginning

Which academic disciplines have a technical approach to e-commerce? What is each discipline interested in?

Which of the following refers to any disparity in relevant market information among parties in a transaction?

List and briefly explain the main types of e-commerce.

Identify the eight unique features of e-commerce technology and explain how these features set e-commerce apart from more traditional ways of conducting commercial transactions.

Which of the following is not an element of friction-free commerce?

Which of the following is the best definition of transaction cost?

In which year can e-commerce be said to have begun?

The total number of users or customers an e-commerce business can obtain is a measure of which of the following?

Which of the following terms can be considered synonymous with the term e-commerce?

Which of the following statements about the Web is not true?

Which of the following refers to the displacement of market middlemen and the creation of a new direct relationship between producers and consumers?

All of the following were visions of e-commerce expressed during the early years of e-commerce except:

Interactivity in the context of e-commerce provides which of the following functionalities?

How has e-commerce changed the marketing of goods?

The Reinvention period of e-commerce is as much a sociological phenomenon as it is a technological or business phenomenon.

The fact that e-commerce is conducted on the basis of universal standards increases search costs for consumers.

Unfair competitive advantages occur when:

Which of the following is an example of an on-demand service company?

Which of the following describes the basic Web policy of large firms during the Invention period?

Which of the following is an example of C2C e-commerce?

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social, Mobile, and Local Marketing

Ethical, Social, and Political Issues in E-Commerce

Online Retailing and Services

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters