Exam 11: International Strategic Management

International strategic management is carried out in two broad stages, strategy formulation and strategy development.

________ answers the question, "Given that we are going to compete in these markets, how will we allocate our resources to them?"

________ is the process of developing a particular international strategy.

A single business strategy increases the firm's vulnerability to its competition and to changes in the external environment.

Which of the following clarifies the organization's purpose, values, and direction?

What are the similarities and differences between the home replication strategy and the global strategy?

Resource deployment answers the question: "How can different elements of our business benefit each other?"

The first step in the strategic planning process is to ________.

Which term refers to the major objectives that a firm wants to accomplish through pursuing a specific course of action?

Which strategy attempts to establish and maintain the image that an SBU's product or services are fundamentally unique from other products or services in the same market segment?

Which approach is most appropriate when economies of scale for production, distribution, and marketing are low?

Erica is on the strategic planning committee at Folsom Electronics, an MNE based in Detroit. Folsom is considering opening new facilities overseas. Which of the following questions is LEAST relevant to Erica and the strategic planning committee?

Abelman Home Goods, an MNE, faces significant pressure to respond to local conditions but very little pressure to integrate globally. Which strategy would most likely be best for Abelman?

Global efficiencies are harder to obtain when a single unit of the firm is given world-wide responsibility for the task.

Strengths and weaknesses are part of a firm's internal environment.

A firm's international marketing strategy is a type of business-level strategy.

Disney has constructed theme parks in Japan, the United States, and France. This refers to Disney's ________.

Multinational flexibility is ________.

According to the text, Disney has been more effective at capturing its synergies in the domestic market than in the international market.

The compatibility of software programs with the Windows operating system is an example of Microsoft's ________.