Exam 3: Ethics and Social Responsibility

When writing codes of ethics,businesses must ensure their codes deal with every possible situation.

Laws refers to the moral principles or values that generally govern the conduct of an individual or group.

The acquisition of Blacksmith left Prestige's depth in household brands unchanged.

Tyson Foods launched a campaign in Austin,Texas,in which it agreed to donate 100 pounds of chicken to the Capital Area food Bank of Texas for every comment posted on its blog..This campaign is an example of:

_____ refers to the moral principles or values that generally govern the conduct of an individual or a group.

The _____ stage of ethical development represents the morality of the mature adult.

Morals are rules people develop as a result of cultural values and norms.

The pyramid of corporate social responsibilities contains all of the following components EXCEPT:

Venerable brands such as Luden's (cough drops originally formulated over a century ago)and Efferdent (virtually synonymous with denture adhesive since the days of early television)give Prestige what important attribute?

Because social responsibility has proven to have a limited return on investment,the number of businesses opting to act socially responsible is declining.

A company that is operating at the __________________ level of morality might consider the question,"Even though it is legal and will increase company profits,is it right for us to make more money off the (RED)fundraiser than the charity itself does?"

Bono and Bobby Shriver advocated the idea of sustainability when they founded Product (RED),insisting that it would only be profitable for The Global Fund if it was profitable for the companies partnering with it as well.

A recent study of marketing professionals found that their ethical judgments were influenced by several factors.List four of these factors.How do these factors contribute to the ethical environment of a marketing organization?

List three ways an organization will benefit from the development and use of a code of ethics.

During World War II,German industrialist Oskar Schindler paid money out of his own pocket in order to hire and save the lives of almost 1200 Jews during the Holocaust by employing them in his enamelware and ammunition factories.Some evidence indicates that his ammunition factories deliberately produced faulty product and did not manufacture a single usable shell for the Nazis.Schindler was most likely at the _____ stage of ethical development.

Every firm is expected to obey the law and play by the rules of the game..What level of the pyramid of corporate social responsibility is this?

In the _____ stage of ethical development,loyalty and obedience to the organization or to society become paramount.

Looking at its list of OTC healthcare products,Prestige Brands,did not improve its positioning in eye care products.

The four components of the pyramid of corporate social responsibility are:

While there are plenty of benefits for a socially responsible company,there is no clear-cut determination that ignoring social responsibility will have an adverse impact.