Exam 1: Defining the Field of Sport Management

A recreational golfer routinely practices at the driving range in order to facilitate her ___________________.

Which of the following is not a human service offered by sport organizations?

___________________ stems from the differing sensual and psychological benefits that customers derive from a service.

The campus bookstore that sells your university's merchandise is an example of what type of service?

___________________ refers to the fact that, whereas goods (e.g., a particular brand of tennis racket) are usually of uniform quality (whether good or bad), services are relatively more variable in quality.

___________________ services are largely based on knowledge, expertise, and special competencies of the employee, the service provider.

According to the criterion of whether an organization is producing goods or services, almost all sports and recreation organizations can be classified as service organizations.

Sponsorship activities provide which of the following objectives? (More than one answer is correct.)

Because a physical therapist's services and the tennis pro's instructions are based on their respective expertise and knowledge, they are labeled ___________________ services.

___________________ "define or alter the person's behavior, attributes, and social status in order to maintain or enhance his [her] well being."

Advertising, endorsements, equipment/apparel/shoes, facility construction, media broadcast rights, professional services, medical treatment, travel, publications/videos, and gambling associated with the sport industry are all labeled as ____________________ products.

Services offered to clients to engage physically in some form of sport or physical activity are which of the following?

The presentation of a trophy at the end of a golf tournament or a NASCAR event is best described as the ___________________.

The fact that one of two equally trained and skilled golf instructors provides better and more comprehensive lessons than the other is illustrative of which characteristic of a service?

Which of the following is the most critical component of spectator services offered by sport organizations?

___________________ refers to the fact that a service has to be consumed as it is produced.

______________________ services involve scheduling or reserving facilities and/or equipment to satisfy clients' desire to maintain their fitness and health.

Human services are involved only in knowledge and guidelines regarding something in which clients are interested.

The text outlines two significant outcomes for a sponsor in a sponsorship deal: (a) _______ and (b) _______.

In ___________________, the processes cannot be standardized because the input, or raw material, is variable.