Question 1

Which of the following observations about RFM and OLAP reports is true?

Accepted Answer

A)  RFM is more generic than OLAP. 
B)  OLAP reports are more dynamic than RFM reports. 
C)  RFM reports have measures and dimensions. 
D)  RFM reports can drill down into the data. 
A)  RFM is more generic than OLAP. 
B)  OLAP reports are more dynamic than RFM reports. 
C)  RFM reports have measures and dimensions. 
D)  RFM reports can drill down into the data.

Question 2

With unsupervised data mining, analysts do not create a model or hypothesis before running the analysis.

Accepted Answer

A) True 
 B)False

Question 3

Which of the following statements is true about data marts?

Accepted Answer

A)  A data mart is like a distributor in a supply chain, while a data warehouse can be compared to a retail store. 
B)  Data mart users possess the data management expertise that data warehouse employees have. 
C)  Data marts address only a particular component or functional area of a business. 
D)  Data marts are larger than data warehouses. 
A)  A data mart is like a distributor in a supply chain, while a data warehouse can be compared to a retail store. 
B)  Data mart users possess the data management expertise that data warehouse employees have. 
C)  Data marts address only a particular component or functional area of a business. 
D)  Data marts are larger than data warehouses.

Question 4

What are some of the technologies that are used for sharing content?

Accepted Answer

Two key technologies for sharing content

Question 5

What are the common problems with using operational data?

Accepted Answer

The problems associated with operational

Question 6

Granularity is a term that refers to the level of detail represented by the data.

Accepted Answer

A) True 
 B)False

Question 7

Push publishing requires the user to request BI results.

Accepted Answer

A) True 
 B)False

Question 8

The world's best-known indexing engine is operated by ________.

Accepted Answer

A)  Google 
B)  Yahoo 
C)  Microsoft 
D)  Oracle 
A)  Google 
B)  Yahoo 
C)  Microsoft 
D)  Oracle

Question 9

Describe the functions of data warehouses.

Accepted Answer

Larger organizations typically create an

Question 10

Which of the following statements is true about reporting applications?

Accepted Answer

A)  Reporting applications deliver business intelligence to users as a result of an event or particular data condition. 
B)  Reporting applications consist of five standard components: hardware, software, data, procedures, and people. 
C)  Two important reporting applications are RFM analysis and OLAP. 
D)  Reporting applications produce business intelligence using highly sophisticated operations. 
A)  Reporting applications deliver business intelligence to users as a result of an event or particular data condition. 
B)  Reporting applications consist of five standard components: hardware, software, data, procedures, and people. 
C)  Two important reporting applications are RFM analysis and OLAP. 
D)  Reporting applications produce business intelligence using highly sophisticated operations.

Question 11

Data acquisition is the process of creating business intelligence.

Accepted Answer

A) True 
 B)False

Question 12

The three fundamental categories of BI analysis are reporting, data mining, and knowledge management.

Accepted Answer

A) True 
 B)False

Question 13

An OLAP report has measures and dimensions.Which of the following is an example of a dimension?

Accepted Answer

A)  total sales 
B)  average sales 
C)  sales region 
D)  average cost 
A)  total sales 
B)  average sales 
C)  sales region 
D)  average cost

Question 14

A data mart is a data collection that addresses a particular functional area of the business.

Accepted Answer

A) True 
 B)False

Question 15

The ________ is the most popular BI server today.

Accepted Answer

A)  Microsoft Azure 
B)  Microsoft Windows Vista Professional 
C)  Microsoft SQL Server Report manager 
D)  Microsoft Dynamics Solomon 
A)  Microsoft Azure 
B)  Microsoft Windows Vista Professional 
C)  Microsoft SQL Server Report manager 
D)  Microsoft Dynamics Solomon

Question 16

A sales team should attempt to up-sell more expensive products to a customer who has an RFM score of ________.

Accepted Answer

A)  311 
B)  555 
C)  113 
D)  545 
A)  311 
B)  555 
C)  113 
D)  545

Question 17

Static reports are BI documents that are fixed at the time of creation and do not change.

Accepted Answer

A) True 
 B)False

Question 18

Data mining is the application of statistical techniques to find patterns and relationships among data for classification and prediction.

Accepted Answer

A) True 
 B)False

Question 19

________ analysis is a way of analyzing and ranking customers according to their purchasing patterns.

Accepted Answer

A)  TQM 
B)  CRM 
C)  Market-basket 
D)  RFM 
A)  TQM 
B)  CRM 
C)  Market-basket 
D)  RFM

Question 20

Differentiate between unsupervised and supervised data mining.

Accepted Answer

Data mining techniques fall into two bro

Which of the following observations about RFM and OLAP reports is true?

With unsupervised data mining, analysts do not create a model or hypothesis before running the analysis.

Which of the following statements is true about data marts?

What are some of the technologies that are used for sharing content?

What are the common problems with using operational data?

Granularity is a term that refers to the level of detail represented by the data.

Push publishing requires the user to request BI results.

The world's best-known indexing engine is operated by ________.

Describe the functions of data warehouses.

Which of the following statements is true about reporting applications?

Data acquisition is the process of creating business intelligence.

The three fundamental categories of BI analysis are reporting, data mining, and knowledge management.

An OLAP report has measures and dimensions.Which of the following is an example of a dimension?

A data mart is a data collection that addresses a particular functional area of the business.

The ________ is the most popular BI server today.

A sales team should attempt to up-sell more expensive products to a customer who has an RFM score of ________.

Static reports are BI documents that are fixed at the time of creation and do not change.

Data mining is the application of statistical techniques to find patterns and relationships among data for classification and prediction.

________ analysis is a way of analyzing and ranking customers according to their purchasing patterns.

Differentiate between unsupervised and supervised data mining.

The Importance of MIS

Collaboration Information Systems

Strategy and Information Systems

Hardware and Software

Database Processing

Data Communication and the Cloud

Structured Processes and Information Systems

Social Media Information Systems

Business Process and Information Systems Development

Information Systems Management

Information Security Management

The International Dimension

Filters

Exam 9: Business Intelligence Systems

Which of the following observations about RFM and OLAP reports is true?

With unsupervised data mining, analysts do not create a model or hypothesis before running the analysis.

Which of the following statements is true about data marts?

What are some of the technologies that are used for sharing content?

What are the common problems with using operational data?

Granularity is a term that refers to the level of detail represented by the data.

Push publishing requires the user to request BI results.

The world's best-known indexing engine is operated by ________.

Describe the functions of data warehouses.

Which of the following statements is true about reporting applications?

Data acquisition is the process of creating business intelligence.

The three fundamental categories of BI analysis are reporting, data mining, and knowledge management.

An OLAP report has measures and dimensions.Which of the following is an example of a dimension?

A data mart is a data collection that addresses a particular functional area of the business.

The ________ is the most popular BI server today.

A sales team should attempt to up-sell more expensive products to a customer who has an RFM score of ________.

Static reports are BI documents that are fixed at the time of creation and do not change.

Data mining is the application of statistical techniques to find patterns and relationships among data for classification and prediction.

________ analysis is a way of analyzing and ranking customers according to their purchasing patterns.

Differentiate between unsupervised and supervised data mining.

The Importance of MIS

Collaboration Information Systems

Strategy and Information Systems

Hardware and Software

Database Processing

Data Communication and the Cloud

Structured Processes and Information Systems

Social Media Information Systems

Business Process and Information Systems Development

Information Systems Management

Information Security Management

The International Dimension

Filters